ETFs are no longer "wow". Still nice, but not "wow".
Indeed, they have fallen to be news that makes the headlines when you don't have anything else to write about.
Probably the most important cause is that when they started ETFs were seen as the only options for WS money to flow into crypto, the latest developments have shown us that's not the case, if companies and investors want to put money into Bitcoin they can even without that, not mentioning the average Joe has right now unlimited possibilities of acquiring them.
Funny though how their moment in the spotlight was over even before their actual birth.