With Hydroelectric energy, Bitcoin mining can be promoted with Argo's association with DMG Blockchain
“Addressing climate change is a priority for Argo and partnering with DMG to create the first 'green' Bitcoin mining pool is an important step towards protecting our planet now and for generations to come. We are hopeful other companies within the Bitcoin mining industry follow in our footsteps to demonstrate broader climate consciousness.”
Source:
https://cointelegraph.com/news/argo-blockchain-to-launch-clean-energy-bitcoin-mining-poolDue to the high consumption that mining represents today, they are trying to make new alternatives to reduce the environmental impact, this is a great way to attack it.