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Author Topic: ASA to host gambling advertising webinar  (Read 335 times)
jcojci (OP)
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September 25, 2021, 07:34:00 AM
 #1

It seems the regulator is aware and concern with the increasing number of new gamblers, especially young people who engage in the gambling industry. That will not yet include kids who are trying to access gambling games using their gadgets. As Advertising Standards Authority (ASA), the UK’s independent advertising regulator, will host a webinar for the gambling industry on Tuesday, 28 September.

Source: https://www.gamblinginsider.com/news/13274/asa-to-host-gambling-advertising-webinar

That webinar will discuss gambling advertising, including scheduling and financial claims, hoping to control the gambling ads that can make children, young persons, or other vulnerable persons want to play gambling.

Maybe there will be a change in schedule for the gambling operators to show their ads in the media so those people will not watch too often and do not make them curious about gambling.

I tend to agree with the regulator in protecting those people because it is easy to make people try something that makes them curious and let them stay for a long time.

So what is your opinion about this? If that webinar is not followed up, I am not sure if that discussion will work and will have a new rule to control the gambling ads.
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September 25, 2021, 08:12:48 AM
 #2

It seems the regulator is aware and concern with the increasing number of new gamblers, especially young people who engage in the gambling industry. That will not yet include kids who are trying to access gambling games using their gadgets. As Advertising Standards Authority (ASA), the UK’s independent advertising regulator, will host a webinar for the gambling industry on Tuesday, 28 September.

Source: https://www.gamblinginsider.com/news/13274/asa-to-host-gambling-advertising-webinar

That webinar will discuss gambling advertising, including scheduling and financial claims, hoping to control the gambling ads that can make children, young persons, or other vulnerable persons want to play gambling.

Maybe there will be a change in schedule for the gambling operators to show their ads in the media so those people will not watch too often and do not make them curious about gambling.

I tend to agree with the regulator in protecting those people because it is easy to make people try something that makes them curious and let them stay for a long time.

So what is your opinion about this? If that webinar is not followed up, I am not sure if that discussion will work and will have a new rule to control the gambling ads.

As a person with younger siblings under the age of 18, I am deeply concerned by the  humongous number of  online and offline sports gambling ads they are exposed to daily. Their inexperience needs to be protected not exploited and I am super glad that this webinar is holding. One of the items in the forth coming webinar that I am most interested in is the discussion on "guidance for the protection of children". Hopefully, after the webinar, we'd see these rules actually enacted and offenders punished.

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September 25, 2021, 08:22:56 AM
 #3

The webinar is certainly good and correct.  But legislators and deputies should already actively participate in this issue, and appropriate laws should be passed prohibiting intrusive advertising of gambling at a time when children and adolescents can see it.  And accordingly in such places.  These constant reminders of easy profit from the game have an extremely negative impact on the young psyche of the child.

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September 25, 2021, 09:18:58 AM
 #4

As a person with younger siblings under the age of 18, I am deeply concerned by the  humongous number of  online and offline sports gambling ads they are exposed to daily. Their inexperience needs to be protected not exploited and I am super glad that this webinar is holding. One of the items in the forth coming webinar that I am most interested in is the discussion on "guidance for the protection of children". Hopefully, after the webinar, we'd see these rules actually enacted and offenders punished.
If the regulator followed up on that webinar, we might see a change from the casino. They can reschedule their ads for midnight or the hours that kids already sleep. Maybe the casino will reduce the number of people who will come to their place and reduce their income, but they should understand because kids and other young people can be victims of gambling.
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September 25, 2021, 10:38:50 AM
 #5

They are making this seminar with good intentions, and I believe that they really don't want gambling to plague the minds of the younger generation as they will be the ones who will handle the country's future. Perhaps they also got this strategy or idea from Spain, though they don't want to end up banning gambling ads in its entirety as the industry constitutes a huge part of their revenues in taxes.

Hopefully this is indeed an effective way of preventing gambling addiction on the younger generation. By keeping them off of gambling ads and materials, they wouldn't think of doing it in the first place. How will they strategize to do it, I don't know.
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September 25, 2021, 11:15:03 AM
 #6

This is their job actually and its finally after so many years, they are implementing a strict rules about advertisement especially when its about gambling since many young people are really exposed into gambling advertisements. After banning the sports advertisement now they are regulating the advertisement not just in sports, the intentions for this is really  good, hopefully they can implement it properly so they can help many people.

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September 25, 2021, 02:53:16 PM
 #7

Why not, if the seminar will educate gambling operators on how to display their banners/advertisements on social media or other sites.

The question is, how can these entities (ASA) monitor gambling operators' publicized advertisements to ensure that they are abiding by the rules? How will they restrict gambling operators if they are not following? Because it seems that this is just an attempt to educate and not to enforce strict policies with corresponding lawsuit or anything..similar..

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September 25, 2021, 03:33:49 PM
 #8

Why not, if the seminar will educate gambling operators on how to display their banners/advertisements on social media or other sites.

The question is, how can these entities (ASA) monitor gambling operators' publicized advertisements to ensure that they are abiding by the rules? How will they restrict gambling operators if they are not following? Because it seems that this is just an attempt to educate and not to enforce strict policies with corresponding lawsuit or anything..similar..

Indeed. This is a good angle to think about actually, and that is why I also think that legislators or whoever part of the legal committees responsible for the supervision of gambling operations should join the seminar and maybe leave some insightful words on gambling advertising that can be really impactful to all audiences.

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September 25, 2021, 04:34:03 PM
 #9

Protect children by educating them in how risks work in gambling and various scenarios; we used to operate circus sideshows with  that kind of game because risk is that normal really even my maths lessons were taught that way.   I dont agree with the increasingly common take that denial of choice is superior to raising awareness in people as to risk vs rewards in an honest way.   I hope they find a balance because they need the tax revenue if nothing else and if people choose to take part in an activity as part of their leisure and the money is spare its perfectly normal activity.
  I understand this is for businesses to operate within the guidelines and thats fair enough also, so long as we dont go down the dead end of censorship of games as a solution.

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September 25, 2021, 06:09:52 PM
 #10

I tend to agree with the regulator in protecting those people because it is easy to make people try something that makes them curious and let them stay for a long time.

So what is your opinion about this? If that webinar is not followed up, I am not sure if that discussion will work and will have a new rule to control the gambling ads.

What they are trying to discuss in this webinar is indeed quite good, this is a form of their concern for the young generation in England. In addition, the webinar is very focused on discussing how ad display policies are adjusted at certain hours. So that way they don't have to ban gambling advertisements completely, because from these ads are quite a large tax revenue, they don't just think about tax revenues, and are selfish about their impact. Other countries can also refer to doing the same activity, and pay more attention to how ads don't appear anywhere. But income is also not hampered.

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September 25, 2021, 06:25:29 PM
 #11

I think this is a good idea that will limit the rate at which innocent people that know nothing about gambling become curious to play when they don't have good idea about what they are doing. This is one of the best way to control gambling and limit children and adolescents from becoming addictive to gambling which might be too early for them due to there age.

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September 25, 2021, 10:22:46 PM
 #12

Perfect idea rescheduling gambling ads timing mostly when the kids are in school will help reduce the curiosity of the young minds and will also keep them from gambling until they are matured enough to engage in gambling activities. 28th is a perfect date for the webnar but I guess the time would be during school hours so kids will be engaged by their academic works

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September 25, 2021, 11:42:10 PM
 #13

I tend to agree with the regulator in protecting those people because it is easy to make people try something that makes them curious and let them stay for a long time.

So what is your opinion about this? If that webinar is not followed up, I am not sure if that discussion will work and will have a new rule to control the gambling ads.

What they are trying to discuss in this webinar is indeed quite good, this is a form of their concern for the young generation in England. In addition, the webinar is very focused on discussing how ad display policies are adjusted at certain hours. So that way they don't have to ban gambling advertisements completely, because from these ads are quite a large tax revenue, they don't just think about tax revenues, and are selfish about their impact. Other countries can also refer to doing the same activity, and pay more attention to how ads don't appear anywhere. But income is also not hampered.

With this activity, they may even get some insights from their audience itself.
And hear what they have to say. Because sometimes, regulators overlook some little details to watch out for.
This will also give them good communication with involved citizens and create open communication on both sides.
This should also not be one-time activity but should be continuous to let everyone know about the progress of the things they want to implement after this.
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September 25, 2021, 11:47:19 PM
 #14

So what is your opinion about this? If that webinar is not followed up, I am not sure if that discussion will work and will have a new rule to control the gambling ads.

That's not a big deal to me. Even lots of regulations will be passed, gambling is gambling and lots of people there will be exposed to it, be it a new player, young ages or any. Even how they re-organized those ads, young age will still meet gambling in their life.

The good side is, at least they are doing something though. The UK is one of the countries with the highest gambling industry in the world. It's hard to maintain that status while minimizing the bad effects of gambling.
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September 26, 2021, 12:29:06 AM
 #15

I tend to agree with the regulator in protecting those people because it is easy to make people try something that makes them curious and let them stay for a long time.

So what is your opinion about this? If that webinar is not followed up, I am not sure if that discussion will work and will have a new rule to control the gambling ads.

Just want to point this;

"The regulator last year launched a public consultation on proposals to introduce new strengthened guidance to better protect those under the age of 18 - as well as vulnerable people - from potential gambling-advertising related harms. "

Do they really think that there's a solution for "gambling-advertising related harms" issue? People, at any age, have a different mindset. What's the difference between gambling ads to other sin tax advertisements such as cigarettes, liquors, etc.?

For me, just continue educating people there about the risk of gambling. They can even put it as part of a curriculum in schools. If they are really concern about the young age involves in gambling, then be strict at KYC to the point that operators will call those users who are submitting documents on their platform for verification.

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September 26, 2021, 01:07:30 AM
 #16

Seriously, the best protection for young kids against gambling (or any other bad stuff really) is to educate them about it. Let's not avoid it, shall we? It's just an empty effort to actually do something. Limiting the scope of gambling advertisements and whatnot is definitely an option, but it's not really the best solution. Heck, it's like a band-aid solution at this point imo. Plus, the current younger age is pretty much more open now compared to then, it has been much easier for them to actually learn and know about a lot of stuff, and gambling is one of them.

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September 26, 2021, 03:41:22 AM
 #17

Seriously, the best protection for young kids against gambling (or any other bad stuff really) is to educate them about it. Let's not avoid it, shall we? It's just an empty effort to actually do something. Limiting the scope of gambling advertisements and whatnot is definitely an option, but it's not really the best solution. Heck, it's like a band-aid solution at this point imo. Plus, the current younger age is pretty much more open now compared to then, it has been much easier for them to actually learn and know about a lot of stuff, and gambling is one of them.

This kind of restrictions will leave a much deeper curiosity to young ones to try it by themselves because of strict prohibitions. I mean if the strict prohibition did not work for many years maybe its a time to do the reverse psychology instead. So better to educate the kids about the pros and cons of gambling and the probable addiction that they may get whenever they get themselves off-guarded whenever they tried to gamble on their own. Gambling introduction to the kids today was much more easy than compare to the past years with the use of internet.
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September 26, 2021, 04:04:58 AM
 #18

They should balance everything, protecting the youth and minimizing the harm caused by online gambling companies, and at the same time making sure that gambling companies only targeted those who are into gambling but they should focus more on educating people about gambling that it should be treated as a means to entertain and not to put your saving and invest by betting on those dice rolls and cards.

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September 26, 2021, 06:14:34 AM
 #19

They should balance everything, protecting the youth and minimizing the harm caused by online gambling companies, and at the same time making sure that gambling companies only targeted those who are into gambling but they should focus more on educating people about gambling that it should be treated as a means to entertain and not to put your saving and invest by betting on those dice rolls and cards.
I tend to agree with this. If they can balance everything, the number of addicted people or young people will not increase. At the same time, the gambling companies can still grow by getting for the other adult people who can have responsibilities to their action in gambling. The gambling companies themselves need to explain to people that playing gambling needs to have control and should not treat as a way to make money. But the important thing that the government needs to do is always educate people and warn them that gambling is a knife with two sides that can harm them if they do not have control.



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September 26, 2021, 06:58:06 AM
 #20

So what is your opinion about this? If that webinar is not followed up, I am not sure if that discussion will work and will have a new rule to control the gambling ads.
There should be some corrections, the gambling industries especially those fiat gambling industries do not consider under 18s, they are making use of the channels under 18s are exposed to daily to advertise gambling, this would have increased gambling among children because gambling is easy to play but require experience to win.

I am thinking the government do not want to be hash is the reason for the webinar, it is a good idea the government will be able to make some issue solved without being hash on gambling companies. It is on the 28th of September, just few days away.

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