scheduled to occur say next week for example, does that mean price down? Because they have to sell those tokens to pay for the advertising, right? so a bunch of tokens which had been locked up are suddenly being dumped on the market, right?
Logic tells that, but I have been witness of some ICOs back in 2017 whom price pumped right after the distribution. In most cases that distribution coincided with the moment the tokens got listed, I suppose that it is easier for a dump to happen if the token was already listed before bounties being distributed.
So, briefly, yes, there are many chances that the price will fall after distribution, specially if you're talking about a shitcoin, but not necessarily.
That's the reason why I have always thought that it would be better to pay bounties in other high cap coins instead of the tokens advertised, to avoid that selling pressure. But I guess that it isn't interesting for devs.
