Scammers are trying their best to scam traders in various ways. And scammers are buying the services of various advertisers to promote these fake phishing websites. It is important to check the url before sending important information to any exchange or any crypto related website.
Because now there are a lot of phishing websites available online which is becoming very dangerous for crypto users.
Yes, you're right but they are not targeting the crypto trader alone because they were after every inexperienced and vulnerable crypto investor and this is the reason why it is very important for crypto user to familiarize themselves about how to know phishing sites and genuine site
Inexperienced traders are their main target, but they cannot specifically target them due to advertiser limitations. Phishing ads also show me when I do a Google search or a crypto wallet related search. Since I'm experienced enough with these I don't fall into their trap but newcomers don't understand these things anymore. As a result, they complete their target and scam those inexperienced people.