Budweiser also entered the world of the cryptocurrency Industry

[gunhell16]

                                                 
                                                 
Do you think Budweiser has made a good move in entering the world of cryptocurrency and NFT? Because according to this article,
One of the well-known and popular beer makers Budweiser has partnered with ZED Run to deploy a Clydesdale draft horse in the world of virtual NFT-based horse racing and wagering games.

- Will it help attract even more gamblers like the Budeweisers & Zed Run will do?

How much capital did Budweisers spend on NFT (Non-Fungible Token)?
Answer:
-

The latest move from Budweiser adds to the $120,000 it spent on nonfungible token fan art and the beer.eth domain name it purchased
via the Ethereum Name Service in August 2021.

Reference: https://cointelegraph.com/news/budweiser-uses-120k-to-purchase-fan-art-nft-and-beer-eth-domain

What is Budweiser Clydesdales?

Answer:

The Budweiser Clydesdales are a well-known group of horses used for company promos and commercials, with the beer makers being a major sponsor of horse racing events across the globe.

- Since that the budweisers will gonna have a total of 2500 PASS NFT, where each price was 225$ plus the gas fees, and they're also going to have a Racing challenge at July-Sptember with a price pool of 45k$ and for the tournament is 95k$ this coming December and Airdropped as well to their holders. Where I think this will gonna be another good opportunity to everyone in this field of business.

Reference: https://cointelegraph.com/news/beer-gambling-and-crypto-budweiser-races-into-zed-run-s-nft-games

[Don Pedro Dinero]

I don't understand this very well. Will be horse racing where the horses are NFT and you can bet? How is one NFT horse going to be faster than another?

On the other hand, I don't know if it is a very good time to launch this type of project, although if they had already made the investment I understand that they don't back out.

[TravelMug]

Isn't it bad timing though? I mean they should jump on crypto when it was on a bull run?

But it any case, it's a win-win though, Budweiser, entering the picture and I'm not sure if there are already competitors who's inside now. We can just all speculate that it can bring them more customers with this whole new endeavor they have. Maybe we will know in the next couple of years if this is a good idea. And who knows, maybe another beer brand, who doesn't want to be left out will also get their hands on the crypto industry.

[Rruchi man]

it's a win-win though, Budweiser, entering the picture and I'm not sure if there are already competitors who's inside now. We can just all speculate that it can bring them more customers with this whole new endeavor they have. Maybe we will know in the next couple of years if this is a good idea. And who knows, maybe another beer brand, who doesn't want to be left out will also get their hands on the crypto industry.

Budweiser is a big brand and they certainly have enough money to throw around into new endeavors that their team sees prospects. We don't know what the team considered before starting this, so we shouldn't jump into conclusion about it being bad timing or investment, only time will tell. I personally like the themed approach Budweiser has taken to this, in the NFT space, it can significantly boost their marketing. They are setting the pace, more beer brands, their competitors will definitely follow suit to keep up if they begin to see that Budweiser's approach is yielding result in profit or popularity.

[lionheart78]

Isn't it bad timing though? I mean they should jump on crypto when it was on a bull run?

I don't think it is bad timing.  They had a prior program before this NFT launch, and this project isn't dependent on the condition of the market.  This NFT has something to do with a Racing Challenge they scheduled from July to September with a whopping price of $45k  to  $95k.  I think this is enough to attract NFT buyers and Budweiser is a popular company so that adds up to the possible boost in NFT sales.

But it any case, it's a win-win though, Budweiser, entering the picture and I'm not sure if there are already competitors who's inside now. We can just all speculate that it can bring them more customers with this whole new endeavor they have. Maybe we will know in the next couple of years if this is a good idea. And who knows, maybe another beer brand, who doesn't want to be left out will also get their hands on the crypto industry.

It looks like large institutions and company is joining the NFT bandwagon.  It was also recently that the DraftKings and UFC announced their Reignmaker UFC NFT game.  Though I have not heard of any Budweiser competitors planning to create their own NFT.

Do you think Budweiser has made a good move in entering the world of cryptocurrency and NFT?

I think it is a good idea to tap into the crypto blockchain industry.  Whether it will be successful depends on how well they execute their plans.

[swogerino]

Isn't it bad timing though? I mean they should jump on crypto when it was on a bull run?

But it any case, it's a win-win though, Budweiser, entering the picture and I'm not sure if there are already competitors who's inside now. We can just all speculate that it can bring them more customers with this whole new endeavor they have. Maybe we will know in the next couple of years if this is a good idea. And who knows, maybe another beer brand, who doesn't want to be left out will also get their hands on the crypto industry.

Heineken is that other brand which is doing a lot for its publicity through Champions League and has achieved really good sale result from that.I expect them to be the followers in this move if they see that Budweiser will have increased sale revenue from such move.Personally I believe this is a really good move from Budweiser being the leaders when it comes to a beer company in entering the world of cryptocurrency and surely this will translate in increased sale revenues for them,maybe not directly but it will be a sure thing in the long run.

[dothebeats]

People wouldn't be interested in this one considering that the whole cryptomarket is in shambles right now. Lots of dump left and right and also uncertainty shrouds the whole scene because bitcoin lost a lot of its value in just a span of few days. Perhaps this NFT announcement will receive a huge noise in the market, but I doubt people will follow even though Budweiser is already involved, or even if the prizes that can be had is attractive.

[Baofeng]

Perhaps the bandwagon will be on NFT's and the effect will not be felt by crypto as a whole. Let every industry though, everyone is moving into digital form, however, I think the community will still be 50/50 here as we don't know if the NFT hype will last or just another fad that we have seen in crypto space, from ICO in 2017, to the whole DEFI today and NFT. Of course, if we can take advantage of it why not? just a question if they are going to stay that long.

[lionheart78]

People wouldn't be interested in this one considering that the whole cryptomarket is in shambles right now.

If this is just an unknown developer with an unknown company, people won't be interested but I believe Budweiser has an influence in their industry.  Even though regular people like us are not interested, I bet Budweiser whose circles have influence will be.

Lots of dump left and right and also uncertainty shrouds the whole scene because bitcoin lost a lot of its value in just a span of few days. Perhaps this NFT announcement will receive a huge noise in the market, but I doubt people will follow even though Budweiser is already involved, or even if the prizes that can be had is attractive.

I still think this NFT sale won't be affected by the current market condition.  Besides, the sales are limited to only 2500 PASS NFT, I think this will be sold out easily.

[aioc]

Do you think Budweiser has made a good move in entering the world of cryptocurrency and NFT? Because according to this article,
One of the well-known and popular beer makers Budweiser has partnered with ZED Run to deploy a Clydesdale draft horse in the world of virtual NFT-based horse racing and wagering games.

Before Budweiser, there were already a lot of companies and organizations that got in in Cryptocurrency earlier or way back it's not surprising they also benefited from using and integrating Cryptocurrency, consumers, investors and casinos players are all aware of Cryptocurrency, I'm not saying they are late but they could have established their presence already if they got in during the hype of Cryptocurrency adoption, but anyway its great that a popular brand is already here.

[bitbollo]

Probably they are not late and the idea is not really bad, but the time for this move it's not the best since we are seeing price collapsing and there is less interest in NFTs respects months ago.
By the way , I think that a well known brand can always tackle the obstacles and could be a good promotion for the whole environment.

[Oshosondy]

@ Don Pedro Dinero, TravelMug, Rruchi man, lionheart78, swogerino, dothebeats, Baofeng and aioc

Probably they are not late and the idea is not really bad, but the time for this move it's not the best since we are seeing price collapsing and there is less interest in NFTs respects months ago.
By the way , I think that a well known brand can always tackle the obstacles and could be a good promotion for the whole environment.

I read the news, it was as old as 25th of August 2021, 2022 is almost gone half way and this type of news should be what is trendy. Even if Budweiser NFT is even trendy, that is still an old news which may not contain better accurate information again. Although, if I wshoikd have to contribute, NFTs are just digital tokens that are non fungible just as Bill Gates recently said they are not worth what people are thinking they are worth of, though companies see it as a means to advertise more about their product and to design new NFTs to make profit and nothing more.

[TravelMug]

it's a win-win though, Budweiser, entering the picture and I'm not sure if there are already competitors who's inside now. We can just all speculate that it can bring them more customers with this whole new endeavor they have. Maybe we will know in the next couple of years if this is a good idea. And who knows, maybe another beer brand, who doesn't want to be left out will also get their hands on the crypto industry.

Budweiser is a big brand and they certainly have enough money to throw around into new endeavors that their team sees prospects. We don't know what the team considered before starting this, so we shouldn't jump into conclusion about it being bad timing or investment, only time will tell. I personally like the themed approach Budweiser has taken to this, in the NFT space, it can significantly boost their marketing. They are setting the pace, more beer brands, their competitors will definitely follow suit to keep up if they begin to see that Budweiser's approach is yielding result in profit or popularity.

I know it's a big brand, well established and yes they have the money to throw around. But this is business, we've seen a lot of good businesses in the last 2 year making bad decision + pandemic. Perhaps they just want to be on the front of the competition that's why they are willing to take the risk.

@Oshosondy - thanks it might be old news, but perhaps by know we could grasps if their investments are successful or not in the NFT world?

[alegotardo]

Do you think Budweiser has made a good move in entering the world of cryptocurrency and NFT? Because according to this article,
One of the well-known and popular beer makers Budweiser has partnered with ZED Run to deploy a Clydesdale draft horse in the world of virtual NFT-based horse racing and wagering games.

NFTs have been part of the business world of large companies for a good few months now, I am surprised that Budweiser is only now entering this market.
But, I think it's not too late, there is still a lot of room to grow and nothing better than investing in a niche that they already dominate, and joining with betting has everything to achieve great success.

[bittraffic]

Probably they are not late and the idea is not really bad, but the time for this move it's not the best since we are seeing price collapsing and there is less interest in NFTs respects months ago.
By the way , I think that a well known brand can always tackle the obstacles and could be a good promotion for the whole environment.

True. Everybody's going for NFTs since the big entertainments businesses are already in this direction. UFC has NFTs, NBA has its NFTs too, just a lay up view of someone popular can be an expensive NFT. This horse racing will be not difficult to have something like this as well.

I think this is the right time while the markets are about to hit to lowest. 

[Poker Player]

True. Everybody's going for NFTs since the big entertainments businesses are already in this direction. UFC has NFTs, NBA has its NFTs too, just a lay up view of someone popular can be an expensive NFT. This horse racing will be not difficult to have something like this as well.

I think this is the right time while the markets are about to hit to lowest. 

I'm not so sure about that. 99% of NFTs that exist today will be worth 0 in a few years. If you guess the one that will be worth a lot it will be like winning the lottery but chances are you will lose your money.

In this type of NFTs may have more future because if buying a NFT of an NBA team for example, gives you discounts for games, preferential tickets, etc. will have a certain demand because it has a clear utility.

[STT]

Isn't it bad timing though? I mean they should jump on crypto when it was on a bull run?

It shouldnt matter if its a working idea and their commitment is long term.   No doubt it took time to develop the idea and they havent been able to come to market before now with double checking all aspects are operational.   Really crypto requires involvement and trade occurring at low prices and high prices regardless because the majority of the interest cannot just be speculating on a price or the people who say its a pyramid scheme will be a step closer to being proven right.   Gambling with crypto has been a consistent business ongoing for years so I dont conclude its a mistake, just has to be regular and reliable so people have faith in it.

[SirLancelot]

Isn't it bad timing though? I mean they should jump on crypto when it was on a bull run?

But it any case, it's a win-win though, Budweiser, entering the picture and I'm not sure if there are already competitors who's inside now. We can just all speculate that it can bring them more customers with this whole new endeavor they have. Maybe we will know in the next couple of years if this is a good idea. And who knows, maybe another beer brand, who doesn't want to be left out will also get their hands on the crypto industry.

But if crypto was on the bull it will also be hard for them to get noticed because the eyes of the people are already on the cryptos that they have invested in, while this bear can be a good time for any project to enter because people are still accumulating. There hypes are rare these days, so their arrival is going to be more noticeable than if they launch during the bull.

It's only a win-win situation for both (budweiser and nft) but not really in the crypto market as a whole but idk maybe investors will also find out cryptocurrencies later on? Since there's still a little relation with nft and crypto. There are some beverage companies before that enters the nft scene like coke and pepsi but this is my first time to hear a beer company. Others are going to follow probably.

[Baofeng]

it's a win-win though, Budweiser, entering the picture and I'm not sure if there are already competitors who's inside now. We can just all speculate that it can bring them more customers with this whole new endeavor they have. Maybe we will know in the next couple of years if this is a good idea. And who knows, maybe another beer brand, who doesn't want to be left out will also get their hands on the crypto industry.

Budweiser is a big brand and they certainly have enough money to throw around into new endeavors that their team sees prospects. We don't know what the team considered before starting this, so we shouldn't jump into conclusion about it being bad timing or investment, only time will tell. I personally like the themed approach Budweiser has taken to this, in the NFT space, it can significantly boost their marketing. They are setting the pace, more beer brands, their competitors will definitely follow suit to keep up if they begin to see that Budweiser's approach is yielding result in profit or popularity.

I know it's a big brand, well established and yes they have the money to throw around. But this is business, we've seen a lot of good businesses in the last 2 year making bad decision + pandemic. Perhaps they just want to be on the front of the competition that's why they are willing to take the risk.

@Oshosondy - thanks it might be old news, but perhaps by know we could grasps if their investments are successful or not in the NFT world?

They are still in the market, and checking the opensea:

https://opensea.io/collection/budverse-cans-heritage-edition

Lots of items there, I even saw one at 1 ETH. It's called heritage edition, so as low as .3 ETH to as high as 1 ETH. Perhaps there are investors that are willing to buy it at that price. So yeah, win-win situation for them and crypto industry.

[Saisher]

I just noticed that it's an old article dated AUG 25, 2021 but still good every time the Crypto community reads it, part of the article that is interesting is 

In 2020, Anheuser-Busch InBev piloted a platform allowing customers to track the supply network of their beers on the blockchain.

if it can be done on beer, it can be done on other beverages and by other beer companies, blockchain can be applied to any industry and this is why adoption is very fast, every industry needs it.