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Author Topic: Premier League has asked clubs to voluntarily end Gambling deals  (Read 271 times)
fiulpro
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July 05, 2022, 05:17:53 PM
 #21

Ending gambling deals does not mean anything, people who gamble would still Gamble and more or so some of them might look for other casinos where the deals are still open therefore as a matter of fact some casinos will take undue advantage of it to attract more players, this is indeed a very weird stage where people might have problems pertaining to casinos as well since in the gambling section you already see people complaining about the deals and bonuses therefore they already have loads of probelms with that, more or so they should limit it, improve it, banning it would be another issue.
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July 05, 2022, 06:00:54 PM
 #22

They are doing this because they are aware that the Premier League is one of the most-watched sports in the world. Come to think, I am unable to think of any specific justification for calling for this to be banned. For example, if we compare the effects of alcohol and casinos that are both promoted during these games, both have significant positive and negative effects. However, since alcohol gives them more sponsorships deal, they prefer to speak out against the latter.

This is going to be a negative impact on the volume that this sponsorship generates for gambling houses, however, since they don't have enough income to persuade them to change this rule, they should redirect their efforts to other leagues such as Laliga and Bundesliga.

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July 06, 2022, 12:27:09 AM
 #23

They are doing this because they are aware that the Premier League is one of the most-watched sports in the world. Come to think, I am unable to think of any specific justification for calling for this to be banned.
Look at it from a wider perspective. It's probably part of the government's initiative to reduce exposure of the public. Some studies were conducted and it showed an increase of gamblers in the past years. You don't have to agree with their move on the Premier League but you have to acknowledge the fact that they should at least do something before gambling gets out of hand https://www.bloomberg.com/news/articles/2022-06-08/quarter-of-gamblers-have-increased-habit-over-past-year-study
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July 06, 2022, 05:20:19 AM
 #24

^Same as the cigarette ads. Right? That I think, they really stopped because I don't see cigarette brands being in commercials anymore. In the 90's you will see tons of it, new brands and old brands. From red, lights up to menthols.  Grin

Are this really affecting the community or the kids these days?
They are not allowed to access the gambling sites if their parents knows how to forbid it in their computer or smartphones. This will surely hurt the gambling industry and worse thing that happens is if other leagues following the same ban.
We will have to see how this evolves as we may see a slow ban on gambling ads all over the world if this continues, however as crazy as it may sound there are studies that suggest that such ban on tobacco companies ads helped them as they could stop spending so much money in marketing while their popularity did not went down, so we may see something similar with gambling, since a great deal of the world population gambles and they do not need a reminder this is the case every time they watch a soccer match.
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July 06, 2022, 05:36:24 AM
 #25

Premier League is definitely like NBA of international football, along with UEFA Champions League. This means there will be huge effect on revenues, for two sides. Gambling websites will lose huge traffic and customers, teams will be blocked from huge financial support given by gambling websites. Why can't they find better way to fix things? "Voluntary ban" as a term sounds beyond stupid. Its just a ban, nothing voluntary about it.
I don't think if the casino will end the partnership will make the sites lose huge traffic and customers, because if the customers already saw the sites previously and play on that's site without any problem, I believe the customers wouldn't move to other sites. I'd say the clubs will lose huge amount money since partnering with a club will cost a lot, it's not small money even they partnered with small clubs.
I understand what you mean, obviously most customers who are having good experience will not stop using that specific gambling website. Although over time with next generation of football fans they will definitely lose potential gamblers.
And for second argument, exactly yes, small clubs were making extremely high amount of money with ads for gambling websites. They will not enjoy benefits anymore, this will make league less competitive.
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July 06, 2022, 05:37:16 AM
 #26

It looks like talent gap between the top clubs and those below them will widen even more. As mentioned in the article, the ban only affects revenue of smaller clubs sponsored by these gambling platforms. If they cannot find replacements or come to a compromise, it will be tougher to bring in quality players to their team.

UK has very strict rules when it comes to gambling regulations and I'm wondering if part of the decision was related to advertising of unregistered companies in the country.

This is the Premier League we are talking about. Arguably the most popular football tournament in the world.
I'm sure that there are hundreds of companies outside the gambling industry, that are willing to spend millions to sponsor smaller football clubs in the Premier League. There will be no shortage of sponsors, so we shouldn't be worried about the football clubs.
I'm sure that the crypto gambling industry will be alright. There are other ways to promote crypto casinos/sportsbooks. Platforms like Stake and Sportsbet have big enough advertising budgets, so they could switch to other marketing channels(predominantly online).

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July 06, 2022, 05:42:05 AM
 #27

I think La Liga, Serie A and the Bundesliga could become more in demand for gambling deals too.
I agree, casinos would start moving to other leagues if most clubs support the proposal.

You are wrong.

Gambling sponsorship has been banned in La Liga for a couple of years:

Spanish government confirms ban on betting companies sponsorship in La Liga.

It seems to me that this is going to be a general trend and that little by little the rest of the countries will join in. Let's think, for example, that many children watch football.

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July 06, 2022, 05:52:42 AM
 #28

I believe that most of you will know by now that some well known casino’s here are seen on premier league club shirts, but it looks like that they’ll have to look elsewhere to spend their marketing budget as premier league has asked clubs to take a voluntary ban on gambling sites that are seen on their shirts.

Furthermore the clubs have been given up to 2024 - 2025 to end such deals under this voluntary ban, however it’s yet not official but if 14 clubs accept it then it’ll be applicable with immediate effect, so what are your thoughts on this is the rule bit too harsh or it’s justified?.
Clubs need sponsorships to keep running them so they will drag it long as long as possible and in the meantime anything may change because laws are not temporary anywhere, it just bend towards the favourite so since it's not officially banned yet there is nothing to worry. However I remember same kind of laws were made in different sports but changed them very soon or else they can even become the sponsorship of the league so money speak louder. Cheesy

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July 06, 2022, 06:20:02 AM
 #29

The government is doing everything possible to regulate gambling which is an enormous and complex task. It's very sad to see the increase in gambling addiction among underage user and the government must perform it's duty of protecting it's citizens from harm. Hence, it is a good news to parents and underage users that that might be exposed to gambling because of advert from clubs. But it is not a good development to these clubs because almost half of these Premier League clubs heavily rely on sponsorship from these gambling deals which would be a big financial blow to them. If this voluntary ban comes up, these gambling firms would have no other option than to seek other ways to advertise their products. Maybe we might see more advert from these gambling firms in this forum. 

R


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July 06, 2022, 06:37:09 AM
 #30

It looks like talent gap between the top clubs and those below them will widen even more. As mentioned in the article, the ban only affects revenue of smaller clubs sponsored by these gambling platforms. If they cannot find replacements or come to a compromise, it will be tougher to bring in quality players to their team.

UK has very strict rules when it comes to gambling regulations and I'm wondering if part of the decision was related to advertising of unregistered companies in the country.

This is the Premier League we are talking about. Arguably the most popular football tournament in the world.
I'm sure that there are hundreds of companies outside the gambling industry, that are willing to spend millions to sponsor smaller football clubs in the Premier League. There will be no shortage of sponsors, so we shouldn't be worried about the football clubs.
Yeah this is the Premier League and you are right that other companies might try to replace them. The question is at what price are they willing to pay? If there are so many of them willing to spend millions, they could have competed against these gambling platforms for a place of their logo in those club shirts. If they did that before, that means they lost for offering smaller bid right?

Now, would it be safe to say that these smaller clubs will lose a significant amount of sponsorship revenue because companies will still offer small amount? Again, less revenue could also mean less money to compete against bigger clubs in buying talented player/s.
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July 06, 2022, 09:36:54 AM
 #31

this reminds me of advertising of cigarettes and alcoholic beverage brands which are banned in my country especially for partnering in sports. I am not aware of the decline in data that occurred after the partnership was completely terminated. however, the public's response to the ban did not have a significant impact on the losses for the cigarette and alcoholic beverage company. Cigarette connoisseurs and lovers of alcoholic beverages remain their loyal consumers to this day. I think this will also apply with no significant impact to the ban on partnerships that have been developed jointly between the Premier League and the casinos. The disadvantage caused by the Premier League's authority policy is that for teams that have been partners for a long time, they lost one of their financial donors.

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July 06, 2022, 01:24:36 PM
 #32

I wonder what they hope to archive after reading this in the linked source,
Quote
Perimeter advertising by gaming companies would continue to be allowed, according to one of the recipients of the proposal.
Like, what's the objective to this;
1. Is it to promote an unbiased chastity for a club by gamblers even after huge loses on a promoted betting site
2. To limit the funds generated from gambling to owners of the perimeter boards.
3. To reduce gambling for a behaviour in locals and fa's around the world.

I guess perimeter gambling don't give option 3 more of a chance but still, it don't make much sense to me as to why they intend to enact this move. The gambling industry has been a part of football and have been helping so very much through these deals of sponsorship.  Having them quit the way would have some negative effects that goes both ways.

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July 06, 2022, 05:45:54 PM
 #33

I think the news is harsh to the crypto industry because give or take many casinos are playing with cryptocurrency and if this voluntary ban comes into effect after 2014 and when the existing deal end for the clubs wearing casino ads. I believe the whole information is to regulate the gambling sector but this isn't going to help regulate it when casinos are not shut down. However, 14 clubs to vote for it may not be easy and propably the ban news may not be followed, before then the issue could be resolved.

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July 06, 2022, 07:37:22 PM
 #34

As many of you have said this is a sad news because we all are aware that a couple of big crypto bookmakers were depicted in some shirts. Well of this can help for fighting gambling addiction good idea. Is It this the real problem? How many promotions (likewise in internet/television) Will remain available?!
I think crypto bookie Will find new ways for promotion, Just move this budget in other activities Wink

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July 07, 2022, 08:02:23 AM
 #35

I believe that most of you will know by now that some well known casino’s here are seen on premier league club shirts, but it looks like that they’ll have to look elsewhere to spend their marketing budget as premier league has asked clubs to take a voluntary ban on gambling sites that are seen on their shirts.

Furthermore the clubs have been given up to 2024 - 2025 to end such deals under this voluntary ban, however it’s yet not official but if 14 clubs accept it then it’ll be applicable with immediate effect, so what are your thoughts on this is the rule bit too harsh or it’s justified?.

Online casinos and gambling companies very often face a situation where certain advertising platforms block their advertising campaigns. 

Online casinos are well aware of this and respond quickly to such events.  I am sure that such events do not come as a surprise to them.  At the same time, advertising of the object of advertising by Premier League clubs always has a very good effect on the potential advertising audience. 

Therefore, the ban on such advertising is certainly painful for online casinos.  Football is the most popular sport. 

From the marketing point of view, the association of online casinos with football and the Premier League is very important and prestigious.

 
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July 09, 2022, 10:49:33 PM
Last edit: July 09, 2022, 11:38:53 PM by STT
 #36

Just makes advertising elsewhere more valuable.  I would guess its because all age ranges watch the football so its not considered 100% suitable for families with minors to have this advertised when its easily seen as an adult past time only,     I always try to argue teach your kids maths which will always include fractions, percentages and probability even simple maths has this taught; the idea of excluding the risks of the world from view doesn't eliminate the need to deal with it eventually.  Its arguable either way but more understandable from that point of view of safety for simplicity I guess.   Then they want to ban chocolate adverts where does it stop :p

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July 13, 2022, 04:29:31 AM
 #37

Just makes advertising elsewhere more valuable.  I would guess its because all age ranges watch the football so its not considered 100% suitable for families with minors to have this advertised when its easily seen as an adult past time only,     I always try to argue teach your kids maths which will always include fractions, percentages and probability even simple maths has this taught; the idea of excluding the risks of the world from view doesn't eliminate the need to deal with it eventually.  Its arguable either way but more understandable from that point of view of safety for simplicity I guess.   Then they want to ban chocolate adverts where does it stop :p
And that is the issue, once the government begins to tell you what it is correct or not to be viewed by people then they can keep on banning things, at the beginning they ban things that will see little opposition but then they begin to ban all kind of things, which is why I prefer to have a society that it is as free as possible, after all kids will always get to see gambling ads on the Internet as sports and gambling are strongly correlated, so it is not like a measure like this will diminish significantly the exposure kids have to gambling ads.
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