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Author Topic: For those of you that launched crypto based project. Any useful tips?  (Read 269 times)
keepsearching (OP)
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September 17, 2022, 08:11:13 AM
 #1

I'm taking few marketing courses and I joined here to start learn about crypto marketing and how to do things right. So far it seems to me like there are many companies that are very bad at marketing in this industry. I would love to hear from the community, did you ever promote a project? what did you learn? Is there any warnings when it comes to investing in different projects that's related to how they market them selfs? Would love to hear from the community here what do you think
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jonathan6655321
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September 17, 2022, 09:25:55 AM
 #2

More context about your current status could help. Information like:
- Do you run a crypto project?
- What stage are you at now?
- Define your target audience?


Without this info, I can give you some general tips that might be valuable.


- Keep your community real: Don't buy fake members or use any black hat method. Intelligent investors can sense it.

- Hype is fading, think about things that last: Many projects think only about generating quick hype around their sale, which helps them to raise money but once the hype is fading they have nothing to offer. Instead of focusing only on creating hype, also choose more traditional channels. Content and SEO might be the right choice in this case. Create a blog on your site and publish in-depth articles that bring great value to your target audience and invest in PR that supports your SEO efforts

You can find a lot of great info on the GuerrillaBuzz blog. Check out the  10 Steps to a Successful Crypto Marketing Campaign
 article



GuerrillaBuzz: Blockchain, Crypto & Web3 PR Agency

GuerrillaBuzz is a leading blockchain PR, crypto, Web3 marketing agency. Trusted by CoinGecko, BRD, Bancor, AAX, Telos.
https://guerrillabuzz.com/
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September 17, 2022, 10:19:20 AM
 #3

If you're talking about projects with a token, I think the market's nature makes them prone to failure. Most of them are designed to be a cash grab, and if it is not, the community is so focused on making profits that it is almost unrealistic to hope they stick together when the market is harsh. Marketing is not going to help that much for them much. I've also seen a project with a focus on marketing fail soon after that since most people view them as a quick cash grab.

Things might be different if you're launching a crypto-related service without any token, such as an open-source payment processor and so on.

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Upgrade00
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September 17, 2022, 10:51:38 AM
 #4

I would love to hear from the community, did you ever promote a project? what did you learn?
Yes, promoted multiple projects in the past and learnt a lot from them, but would be difficult to describe that in a few words.

Is there any warnings when it comes to investing in different projects that's related to how they market them selfs?
• First advice is not to invest solely based on marketing. The actual product is the value of a project and is more important,
• If you like the product, you then scrutinize the marketing strategy. There are projects which prioritize quantity over quality; such projects would encourage numerous spam posts about them around the forum (and internet), in the hopes that it gets them some traffic and users.
This is more common on social platforms like YouTube and Twitter, with bots promoting several projects multiple times, sometimes in the same comment section,
• Customer response is also an important aspect of customer relations. Do not only check out how a project tries to announce themselves to new users, also check how the interact with existing ones.

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OgNasty
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September 17, 2022, 07:45:48 PM
 #5

I'm taking few marketing courses and I joined here to start learn about crypto marketing and how to do things right. So far it seems to me like there are many companies that are very bad at marketing in this industry. I would love to hear from the community, did you ever promote a project? what did you learn? Is there any warnings when it comes to investing in different projects that's related to how they market them selfs? Would love to hear from the community here what do you think

I've promoted quite a few projects over the years and had varying degrees of success.  I've also been attacked by people as a result.  There's one guy on these forums who lost a bunch of money gambling at an online casino I was promoting years ago (not Stake) and still to this day blames me for his losses.  The crazy part is that his losses occurred BEFORE I was hired to promote the site and when I heard his complaining I stopped promoting for the site within a week or two, leaving money on the table and cutting off my agreement early.  Yet to this day he still holds a grudge and tries to damage my reputation at every opportunity.

So be careful what you market.  People who do dumb things will always look for someone else to blame when it goes bad and they have no sense of honor, truth, or personal accountability.

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NotATether
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September 18, 2022, 03:54:23 PM
 #6

I'm taking few marketing courses and I joined here to start learn about crypto marketing and how to do things right. So far it seems to me like there are many companies that are very bad at marketing in this industry. I would love to hear from the community, did you ever promote a project? what did you learn? Is there any warnings when it comes to investing in different projects that's related to how they market them selfs? Would love to hear from the community here what do you think

Don't offer ICOs and don't invest in any of them.

Trust me, it will save you a lot of bacon, whether you are investor or invested. ICOs have become something of a black mark on the crypto community.

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100bitcoin
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September 18, 2022, 07:37:03 PM
 #7

I'm taking few marketing courses and I joined here to start learn about crypto marketing and how to do things right. So far it seems to me like there are many companies that are very bad at marketing in this industry. I would love to hear from the community, did you ever promote a project? what did you learn? Is there any warnings when it comes to investing in different projects that's related to how they market them selfs? Would love to hear from the community here what do you think
Not sure if I qualify your criteria for an advise. But, here are a few words I have learnt after spending years in Crypto Industry.

Do NOT chase money. Find problem and offer solution. Money will chase you.

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September 19, 2022, 10:10:18 AM
 #8

Few courses won't mean much, it's just an introduction. I suggest you start with something yours and test all your learned skills. Of course, you always can come here and ask for advice, but you can upgrade your knowledge only by working on a real example.
you should definitely be more direct. you asked a few things and you got some more or less good answers to them, I am not sure how comprehensible the essence is for a beginner and how much you will consider important in your future work.

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September 23, 2022, 06:26:12 AM
 #9

Learn that there'll be detractors smearing your app even if they don't understand it

see what happened to me and my product https://roll.satsumo.xyz/ here -> https://bitcointalk.org/index.php?topic=5414038.0

People with positive feedback rarely leave a comment, but a bad apple will go out and make 10, it looks bad. So you have to answer to them, even if you don't want to
seoincorporation
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September 25, 2022, 02:31:07 AM
 #10

I'm taking few marketing courses and I joined here to start learn about crypto marketing and how to do things right. So far it seems to me like there are many companies that are very bad at marketing in this industry. I would love to hear from the community, did you ever promote a project? what did you learn? Is there any warnings when it comes to investing in different projects that's related to how they market them selfs? Would love to hear from the community here what do you think

What i have learned with the years is how this forum is the best place to promote any crypto project. The re are 2 options: the signature campaigns and the forum ads. Both have huge impact but aren't cheap options.

If you are thinking about promote any crypto project on social networks or search engines maybe you get some nice traffic, but a lot of that traffic will come from people who haven't ever use a crypto coin, that's why isn't effective as the forum.

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September 25, 2022, 02:11:20 PM
 #11



Don't offer ICOs and don't invest in any of them.

Trust me, it will save you a lot of bacon, whether you are investor or invested. ICOs have become something of a black mark on the crypto community.


That's true if you're project is not that big spend your own money or create a private sale for people you know, if you want a long-term project, be sure that you are transparent, there are a lot of loopholes launching crowdfunding you will be targeted, investigated, marketing is easy if the platform is something that the community can benefit, everything is all about usage, and if you want to create a token for your project to sustain it, be sure that you are transparent, and your project complies with all the regulation from the authorities also if you can, let them know who you are, because if they know who you are they know you are proud of your project. 

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September 27, 2022, 06:44:17 PM
 #12

A new crypto based project namely SOL
Amulet Protocol.
Currently, while passing the testnet with a wallet for SOL (phantom), we are doing everything to improve the workflow to the ideal. If you are interested, become a part of a really necessary project whose future is not just somewhere soon, but already now. You can find us on Twitter-Amulet Protocol. If you are engaged in freelancing, this will help you get additional income
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