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Author Topic: Why do new online casinos struggle?  (Read 818 times)
MainIbem
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April 06, 2023, 11:10:49 PM
 #121

Projects aren't required to instant making advertisement without proper planning, any projects or gambling site that wants to involved in marketing are those who have already map out some cool funds for advertisement and it has some certain duration to last. All less they already starting making profits from as they launched which might propelled them increase their period of promotion.
Casinos or projects that don't continue their campaigns are obvious because they don't get a good impact from the campaigns that are being carried out. but to see results they cannot in a short time, they must at least measure success in a certain period. and during that period the casino must have sufficient funds to pay out.
most of them finished very quickly because they did not have strong funds for their marketing allocation. so they will focus on project development first.

That is it, most of those project couldn't hold to finish development properly before coming into marketing, we all know that marketing is what gives a project the required exposure but what they fails is that focus on concept of their development than promotion.
While most of struggles because they are highly competitive, which most of them couldn't meet up with some of the standard could as well results folding up.


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April 06, 2023, 11:31:16 PM
 #122

Any online business whether small or large needs effective advertising to become popular and well known without any expectation. It,s especially important to have a good advertising budget in the gambling industry if you spend much in that business and since where there is intense and much competition between casinos talking about both online and offline. I believe that as much as you invest in service quality you also should spend approximately the same amount of money on advertising your services.

The simplest example i can give you can be seen here in Bitcointalk, where the most popular and successful casinos are the ones that advertise the most frequently and for longer durations. Due to the huge competition we can see if one casino stops advertising another casino quickly replaces it and gains more popularity in short time. Beside that advertising should be well managed and it should include attractive bonuses, banners, and professionalism. It is challenging to attract customers when there is so much competition going on so the best approach is to combine good quality services with effective advertising to bring in customers initially and then retain them by providing excellent services. These principles apply to most if not all businesses nowadays and i shared what i see as a gambler and my experience here.

From what i said i believe the answer to your question why new casinos are struggling it’s because of lack of good quality services and not advertising well or in good places where to attract customers.

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April 06, 2023, 11:39:57 PM
 #123

A new casino will always fail if the owners are looking for profits from day one. As casino scams are quite common in the online era not everyone will believe in a new casino. The need to first build trust and work on marketing. These things take time and also need good investments. This is why the casino business is not that easy. I guess this might be the reason why most online casinos cease to exist after a year or two.

When a casino just start newly, it's better for them to first gain the trust of their customer or perhaps potential customers,  because when they just jump into the business with the intent of profiting there is a high probability that they are going fail.
But if it's a casino that won't be able to survive for a long period without profits then they can start looking for ways to profit from gamblers, as they do say, "no risk no gain".


One thing that can help for a new casino to build trust is have a license; I know it is far from the holy grail but it is already a small step. It takes a long time to build a good reputation but only seconds to destroy it. If complaints appear (and they will), than they all needed to be handled in a good way and there are many examples for new casinos on this forum where that is clearly not the case.



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April 06, 2023, 11:57:29 PM
 #124

A new casino will always fail if the owners are looking for profits from day one. As casino scams are quite common in the online era not everyone will believe in a new casino. The need to first build trust and work on marketing. These things take time and also need good investments. This is why the casino business is not that easy. I guess this might be the reason why most online casinos cease to exist after a year or two.

When a casino just start newly, it's better for them to first gain the trust of their customer or perhaps potential customers,  because when they just jump into the business with the intent of profiting there is a high probability that they are going fail.
But if it's a casino that won't be able to survive for a long period without profits then they can start looking for ways to profit from gamblers, as they do say, "no risk no gain".


One thing that can help for a new casino to build trust is have a license; I know it is far from the holy grail but it is already a small step. It takes a long time to build a good reputation but only seconds to destroy it. If complaints appear (and they will), than they all needed to be handled in a good way and there are many examples for new casinos on this forum where that is clearly not the case.
Having a license isnt everything because it wont really assure that it would gain up trust and popularity but somewhat this had been mostly where people been seeking whenever there are new platforms that
announcing their launching. Struggles and challenges is never been new by any business out there, this isnt limited on gambling but also in other businesses as well on which you would really be having that hard time on getting customers or users which is the toughest thing that you would be encountering when running a business and this is why success would really be depending on how
hard you do put up effort and give out plans into your business.

R


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April 06, 2023, 11:57:40 PM
 #125

Advertisement is a must especially when it would be for the new platform. The most difficult thing to compete with so many popular platforms. the reputation from the new casino has become a very big question too. It will be an additional score if the platform has been fully licensed.
That being said if it will be legally registered. It's not that advertisement should be continue if they were seeing if it has no big impact for their platforms. Advertisement is a very important thing but if you are as an owner from the casino and you should try some different ways to make sure which way that will give you significant traffic for your platform. As a new casino and the owner shall not go all in advertisement. It must be trusted and the most important thing is fully ready with real time withdrawal.

So many new platforms were just wanna try to attract money to come and then gone. There have been many problems that were occurring into the new casinos.

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April 07, 2023, 01:40:35 AM
 #126

Advertisement is a must especially when it would be for the new platform. The most difficult thing to compete with so many popular platforms. the reputation from the new casino has become a very big question too. It will be an additional score if the platform has been fully licensed.
That being said if it will be legally registered. It's not that advertisement should be continue if they were seeing if it has no big impact for their platforms. Advertisement is a very important thing but if you are as an owner from the casino and you should try some different ways to make sure which way that will give you significant traffic for your platform. As a new casino and the owner shall not go all in advertisement. It must be trusted and the most important thing is fully ready with real time withdrawal.

So many new platforms were just wanna try to attract money to come and then gone. There have been many problems that were occurring into the new casinos.

There are quite a few things that influence casinos a lot, and one of them is that they do not believe much in advertising, they prefer to advertise by paying bots on social networks and it is something that does not give any results, there are casinos that start well, and They believe in the signature campaign on the forum, so they don't believe this type of thing from the start because they can say that they don't have enough money or anything else, but if they pay attention to the fact that it is best to believe in the publicity of the forum they have good results in their casinos, of that I am sure.
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April 07, 2023, 01:46:37 AM
 #127

Projects aren't required to instant making advertisement without proper planning, any projects or gambling site that wants to involved in marketing are those who have already map out some cool funds for advertisement and it has some certain duration to last. All less they already starting making profits from as they launched which might propelled them increase their period of promotion.
Casinos or projects that don't continue their campaigns are obvious because they don't get a good impact from the campaigns that are being carried out. but to see results they cannot in a short time, they must at least measure success in a certain period. and during that period the casino must have sufficient funds to pay out.
most of them finished very quickly because they did not have strong funds for their marketing allocation. so they will focus on project development first.

That is it, most of those project couldn't hold to finish development properly before coming into marketing, we all know that marketing is what gives a project the required exposure but what they fails is that focus on concept of their development than promotion.
While most of struggles because they are highly competitive, which most of them couldn't meet up with some of the standard could as well results folding up.

Truly most of the projects fail as a result of their quick to launch approach when they know fully well they are not ripe to launch yet and at the end  they face lots off challenges and eventually fold up carting away with investors fund. Some feel the market is free without any pressure and they fail to face the reality by preparing for plan b as the case maybe but they do not reason that in anyway what they think is that the market is already there for them to leverage upon but they have forgotten so soon that they are not the  only one in the race which brings them to their rivals but before they would realize, they have already done much harm than good to themselves which eventually leads to them folding up.
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April 07, 2023, 02:19:50 AM
 #128

Which one do you think is better and has more healthy growth for a new online casino?

Is it better for a new casino to take their time very slow with their project for the time being to be able to raise some money first and only attract users with banners and small advertisements?
if they are really   a New gambling site literally , meaning just created within a year then taking it slowly will be best for them as they will gather a right player and not just those abusers who are seeking for chance taking advantage to make money.
Quote
Or a new casino project should go all in on doing advertisements starting from their launch date with everything they've got?

Why do new online casinos struggle? A Few I knew are not doing fine and they had to put an end to their advertising campaigns.
this is something those old casino that have just entered this forum act,and sending big funds for advertising will help them get sympathy and curiosity on how their site being used and yes they will enter.

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April 07, 2023, 02:32:26 AM
 #129

Projects aren't required to instant making advertisement without proper planning, any projects or gambling site that wants to involved in marketing are those who have already map out some cool funds for advertisement and it has some certain duration to last. All less they already starting making profits from as they launched which might propelled them increase their period of promotion.
Casinos or projects that don't continue their campaigns are obvious because they don't get a good impact from the campaigns that are being carried out. but to see results they cannot in a short time, they must at least measure success in a certain period. and during that period the casino must have sufficient funds to pay out.
most of them finished very quickly because they did not have strong funds for their marketing allocation. so they will focus on project development first.

That is it, most of those project couldn't hold to finish development properly before coming into marketing, we all know that marketing is what gives a project the required exposure but what they fails is that focus on concept of their development than promotion.
While most of struggles because they are highly competitive, which most of them couldn't meet up with some of the standard could as well results folding up.
I think it would be better if development, marketing, promotion and even advertising, were better done concurrently for a new gambling business. if this is done simultaneously, of course, it will attract more attention of new users. when doing advertisements or promotions, there are always improvements or developments that make gamblers think that the new casino is serious about growing its business.
on the other hand, new users who know that there are always improvements at the casino, of course customers will trust more to gamble there and new casinos must provide any promotions or features that make users feel at home and be able to compete with old casinos.

even when doing a campaign and not getting anything good, don't stop the campaign, it will make users think that there is no seriousness in doing development and think that the new casino doesn't have big enough bankroll, which makes customers doubt.

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April 07, 2023, 04:29:10 AM
 #130

I think it would be better if development, marketing, promotion and even advertising, were better done concurrently for a new gambling business. if this is done simultaneously, of course, it will attract more attention of new users. when doing advertisements or promotions, there are always improvements or developments that make gamblers think that the new casino is serious about growing its business.
on the other hand, new users who know that there are always improvements at the casino, of course customers will trust more to gamble there and new casinos must provide any promotions or features that make users feel at home and be able to compete with old casinos.

even when doing a campaign and not getting anything good, don't stop the campaign, it will make users think that there is no seriousness in doing development and think that the new casino doesn't have big enough bankroll, which makes customers doubt.
I'd argue about development among all those things. Casinos generally don't change, even if there were, most of them are minor changes to UI design (unless a completely new system was added, like NFT's), so development should be COMPLETELY finished before starting the marketing side. Even minor fixes should be kept at the minimum since casinos are mostly fixed, bugs and the like would probably only come from network tests or something. Plus with this, there's more manpower given to marketing compared to doing them all at the same time.

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April 07, 2023, 04:46:53 AM
 #131

I would imagine it’s because there are a lot of costs involved with running a casino. It takes a long time to build up a reputation to wear. customers feel safe depositing large amounts of money on your casino. People also don’t really like change and established casinos do a lot to reward their customers. It would take a much better experience to get people to consider a switch.

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April 07, 2023, 05:24:45 AM
 #132

Projects aren't required to instant making advertisement without proper planning, any projects or gambling site that wants to involved in marketing are those who have already map out some cool funds for advertisement and it has some certain duration to last. All less they already starting making profits from as they launched which might propelled them increase their period of promotion.
Casinos or projects that don't continue their campaigns are obvious because they don't get a good impact from the campaigns that are being carried out. but to see results they cannot in a short time, they must at least measure success in a certain period. and during that period the casino must have sufficient funds to pay out.
most of them finished very quickly because they did not have strong funds for their marketing allocation. so they will focus on project development first.

That is it, most of those project couldn't hold to finish development properly before coming into marketing, we all know that marketing is what gives a project the required exposure but what they fails is that focus on concept of their development than promotion.
While most of struggles because they are highly competitive, which most of them couldn't meet up with some of the standard could as well results folding up.
and those project are a kind of only relying to investors and has no complete funds inside their pocket to sustain the project and ending up not having a good marketing strategy.
and also you are correct about the competition as we can see there are already tons of gambling site that existing here with good reputation and big marketing .
but lets give them a chance and to make their way to the top as long as they are honest and also has this funds to operate and pays their winner.









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April 07, 2023, 05:47:22 AM
 #133

and those project are a kind of only relying to investors and has no complete funds inside their pocket to sustain the project and ending up not having a good marketing strategy.
and also you are correct about the competition as we can see there are already tons of gambling site that existing here with good reputation and big marketing .
but lets give them a chance and to make their way to the top as long as they are honest and also has this funds to operate and pays their winner.
Every casino owner will definitely prepare funds that are large enough to be able to build and develop a casino plus the support of investors who come in because the casino business is a promising business so that there will be several investors who invest their money in casino development.
So any marketing development project that will be carried out by a casino with the aim of being able to make a large and well-established casino must have funds prepared.
As long as the casino project runs normally and smoothly, it will definitely have a good impact and income from the casino can be obtained continuously, so the casino doesn't need to think about what they have to pay.

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April 07, 2023, 06:53:53 AM
 #134

I would imagine it’s because there are a lot of costs involved with running a casino. It takes a long time to build up a reputation to wear. customers feel safe depositing large amounts of money on your casino. People also don’t really like change and established casinos do a lot to reward their customers. It would take a much better experience to get people to consider a switch.

Very good and accurate observations Mr. OG, just what I expected from an OG forum member. Consistency and continuity is probably the most important thing a business needs to achieve. It takes years to get there and even a small mistake you made may ruin everything you did before. Stake and freebitco.in are very good examples. They are consistent, they have a long history and a very good reputation. Imagine the know-how these people have in their disposal. They deal with the hackers, they deal with the cheaters, they deal with the legal entities... Why would anybody leave these good casinos for something else? There must be a very very good reason.

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April 07, 2023, 07:32:49 AM
 #135

Which one do you think is better and has more healthy growth for a new online casino?

Is it better for a new casino to take their time very slow with their project for the time being to be able to raise some money first and only attract users with banners and small advertisements?

Or a new casino project should go all in on doing advertisements starting from their launch date with everything they've got?

Why do new online casinos struggle? A Few I knew are not doing fine and they had to put an end to their advertising campaigns.
I always like to start small and grow big. Starting any business and growing it is pure hard work. It takes patience, dedication, and sacrifice to build and grow a business. But the advantage is that building and growing a business is less expensive than buying or spending more. It all depends on the plans and the financial strength of the business owner. If you want your casino to become popular within a short period and you have the money, that's good for you. If you don't have the money to spend on promotion and others, start small and gradually grow. It will always not be the best idea to take loans for business investment because no business is predictable.

A casino like every other business will struggle because of poor funding, poor management, unfavorable government policies and fraud or cyber attack.

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April 07, 2023, 08:12:10 AM
 #136

A new casino will always fail if the owners are looking for profits from day one. As casino scams are quite common in the online era not everyone will believe in a new casino. The need to first build trust and work on marketing. These things take time and also need good investments. This is why the casino business is not that easy. I guess this might be the reason why most online casinos cease to exist after a year or two.

When a casino just start newly, it's better for them to first gain the trust of their customer or perhaps potential customers,  because when they just jump into the business with the intent of profiting there is a high probability that they are going fail.
But if it's a casino that won't be able to survive for a long period without profits then they can start looking for ways to profit from gamblers, as they do say, "no risk no gain".


One thing that can help a new casino build trust is to have a license; I know it is far from the holy grail but it is already a small step. It takes a long time to build a good reputation but only seconds to destroy it. If complaints appear (and they will), then they all needed to be handled in a good way and there are many examples for new casinos on this forum where that is clearly not the case.
Of course, reputation counts, and this is what they will have to strive to build in years. Unless the casino is a scam that will build trust for a while and disappear with people's money over time. If not, they need to follow an integrity path and use the right technology to be trusted as they pay ASAP. With these and even more, trust would be built.

Also, for those that mean business, marketing matters initially. This is the way to attract gamblers, and it will now be left to them to use good service to make them stay.

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April 07, 2023, 08:16:13 AM
 #137

I would imagine it’s because there are a lot of costs involved with running a casino. It takes a long time to build up a reputation to wear. customers feel safe depositing large amounts of money on your casino. People also don’t really like change and established casinos do a lot to reward their customers. It would take a much better experience to get people to consider a switch.
It's true what you say. If casinos work hard to achieve or build their reputation, it won't take long to earn it.
And the casino owner also has to remember that in gaining that reputation, there will be a lot of problems that arise because there must be business rivals who don't want to see that happen.
Casino owners must be prepared for intense competition from other casino owners because they are in one big business: gambling.
Cost is a factor that casino owners must consider because it relates to promotions that the casino must carry out.

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April 07, 2023, 08:49:30 AM
 #138

Of course, reputation counts, and this is what they will have to strive to build in years. Unless the casino is a scam that will build trust for a while and disappear with people's money over time. If not, they need to follow an integrity path and use the right technology to be trusted as they pay ASAP. With these and even more, trust would be built.

Also, for those that mean business, marketing matters initially. This is the way to attract gamblers, and it will now be left to them to use good service to make them stay.
Building a good reputation is not easy and requires a long time as well as real proof to get that good reputation.
A casino that is a scam and only has the aim of cheating will not be able to build trust for a while because from the start to having a good reputation is not easy so a casino that has the purpose of deceiving will not build a good reputation instead they appear and immediately commit acts of fraud against all gamblers playing inside their casino.

All casinos are serious about running their business and will continue to try to be better from time to time in order to survive and become a successful casino, but not a few casinos stop halfway out of desperation and are unable to do all the marketing and provide services for each of their customers. .

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April 07, 2023, 09:10:49 AM
 #139

That is it, most of those project couldn't hold to finish development properly before coming into marketing, we all know that marketing is what gives a project the required exposure but what they fails is that focus on concept of their development than promotion.
While most of struggles because they are highly competitive, which most of them couldn't meet up with some of the standard could as well results folding up.
Marketing is very important, I am not surprised that most organizations that are new spend most of their money on marketing, because they depend on more people for their company to grow, advertising is very important. If a gambling site do all necessary, having good customer care, good service, good everything, but if the gambling site do not have good marketing, they will not just grow. Marketing is very important for a gambling site to grow as the competition with other gambling sites is very high.

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April 07, 2023, 10:13:15 AM
 #140


Why do new online casinos struggle?

New casinos are not just the only businesses that go through the level of struggle when starting up. Every new business has a teething stage especially if the company does not have parent body somewhere that directs,leads with experience and its reputation of the parent body is looked upon for patronage to the affiliate body/new business. So like every other business, it is not peculiar to only new casinos and there are different reasons for that including, finance to sustain staffs when profit have not started coming, right kind of manpower including PR, real purpose and focus, management, trust, that has alot to do with how long in operation. So pertaining to casino, apart from advertisement done, I believe TRUST is important for bettors because it involves betting your money and to get your winnings (if you have any) as at when due.



Or a new casino project should go all in on doing advertisements starting from their launch date with everything they've got?


Advertisement without real product or desired games won't sustain a casino. Is like when you have an empty container garnish with beautiful covered outta look while it is empty insid. So even beautiful interface is not enough.


A Few I knew are not doing fine and they had to put an end to their advertising campaigns.

If a product is good then you only require a little amount of sustainable advertising for it to grow. Those casinos that are still subsisting in the forum over the past two/three years have good products, good packages for bettors and admirers, good PR and finance to sustain campaigns on the forum, you can list them. So for a new casino to grow, it needs to have everything good plus finance to sustain it down times and it time it will build trust (which is important) and reputation which amounts to patronage.

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