What is the reason for the X

[MainIbem]

Overtime I hardly made use of twitter account and it calls to my noticed that twitter logo was replaced to X instead of the previous logo. Now I was curious to know why such thing happened and why change logo X, does it positively affect the users in any way?
I don't know how many of you are regular user of twitter since I barely relates over there and I noticed is not cool for me to always use since the sold out to Elon Musk that was my ending love of using that social network.

If topic already existed I don't mind locking this thread.

[1714611117]

1714611117

[1714611117]

1714611117

[mich]

Well I read he just really likes something to do with that letter X. But I do not know why he likes it that much.

But he does have a child named Xavier so maybe that is a reason.  And he already has company with the similar name, SpaceX.

[Die_empty]

Overtime I hardly made use of twitter account and it calls to my noticed that twitter logo was replaced to X instead of the previous logo. Now I was curious to know why such thing happened and why change logo X, does it positively affect the users in any way?
I don't know how many of you are regular user of twitter since I barely relates over there and I noticed is not cool for me to always use since the sold out to Elon Musk that was my ending love of using that social network.

If topic already existed I don't mind locking this thread.

This topic will be suitable in politics and society or off-topic boards. It has no relationship to individual, organizational, national, or international economics. Discussing the economic effect of the change of the Twitter logo would have been ideal. However, Elon Musk is a lover of the alphabet X and he has always used it to name most of his firms such SpaceX, xAI and X Corp.,

[RockBell]

Overtime I hardly made use of twitter account and it calls to my noticed that twitter logo was replaced to X instead of the previous logo. Now I was curious to know why such thing happened and why change logo X, does it positively affect the users in any way?
I don't know how many of you are regular user of twitter since I barely relates over there and I noticed is not cool for me to always use since the sold out to Elon Musk that was my ending love of using that social network.

If topic already existed I don't mind locking this thread.

And i actually like the formal twitter logo it was different and unique i don't really fancy this new logo which is x and i feel elon is trying to use this name for all is assets starting from tesla and space x and i think elon is even more obsessed with the space project i think that is were the x is coming from, and some times i have problem identifying twitter since i have to start looking for x and since we the user does not have a say on how he runs is business if not for that am very sure a lot of users are not that comfortable with the way elon change the name and the logo and very soon tesla to might have a change of name over time and since elon has interest in crypto he might invest in a project and also call it x.

[EarnOnVictor]

This shouldn't be a surprise, one should have expected it, and two reasons could be linked to the development.

1. Elon Musk who owns X (formerly Twitter) has been known to identify with "X" as a symbol. The two images of SpaceX and his X Holdings Corp should speak a volume on this.

2. He and the new CEO have indicated that the former Twitter would revolutionise into delivering more than the microblogging service it's known for. Renaming it to X is another step in rebranding it since financial services and others are expected from it soon.

[Porfirii]

Yes, the X couldn't be a surprise for those who follow Musk. Even the model X is one of Tesla's flagships. But I personally don't like it too much, and maybe it was just a coincidence, because only the change in brand is not a problem (maybe because of the prior purchase of the whole platform was the problem) but I haven't used my twitter account since the change. BTW, how long remains it active if you don't log in in the meantime?

[passwordnow]

It's like it is on his mind at all times. Look at the branding of the companies that he's got like SpaceX. So, with the rebranding of Twitter to X, he has talked about the super app before.
And this could have something to do with this rebranding and it is very timely when he's got to get the attention of the world by having a beef against Mark Zuckerberg. I think it's not just a beef but publicity that he needs for X.

[davis196]

AFAIK, Elon Musk owns the domain X.com since the year 2000. Maybe he rebranded Twitter in order to finally use that domain name.
Maybe he is a fan of "The X-files" TV series of the Triple X(I remember that there was a wrestler with that nickname).
The new X social platform will become a major competitor of the social platforms owned by Meta(FB, Insta, Threads) and it will be more censorship free and maybe more oriented towards the right wing conservative people. This is means that it will gather users from the former right wing social media websites like Parler.

[purinZ14]

Simple: he likes X. For whatever reason, he’s probably the only one who knows. And to answer you question it does not affect users positively at all. If anything, it’s a huge downgrade. He’s taken the unique identity of twitter and made it into something so unfamiliar and unrecognizable. Comparing to facebook and instagram, twitter was the only one who had its own verb substituting for the word ‘post’. If you say ‘tweet’, everyone knows you’re talking about twitter. He even changed that and went for the generic term ‘post’. Hope he realizes how important these unique traits to the app.

[MusaMohamed]

This shouldn't be a surprise, one should have expected it, and two reasons could be linked to the development.

1. Elon Musk who owns X (formerly Twitter) has been known to identify with "X" as a symbol. The two images of SpaceX and his X Holdings Corp should speak a volume on this.

Elon Musk and the weird history of Brand X

There is a weird history of Elon Musk's obsession on X and we must know he bought the domain x.com from Paypal. That domain was owned by Paypal that is a company with Elon Musk as their CEO years ago.

How much did Elon Musk pay for Paypal to buy that domain back is unknown but it won't be cheap.

[Rruchi man]

Now I was curious to know why such thing happened and why change logo X, does it positively affect the users in any way?

It is normal for companies to change their names, it happens almost every time and according to the vision of the owner of the company new or old, either it becomes bigger or they added more services and wish for customers to know that they are not limited or what they used to be. Other reasons maybe, for easier pronunciation, or better representation.

 Facebook changed its name to Meta.
 Google was also formerly known as BackRub
  Apple was formerly known as Apple computers
 The famous Pepsi-Cola was formerly known as Brad’s Drink
 eBay was formerly known as  AuctionWeb
see more here

I don't know how many of you are regular user of twitter since I barely relates over there and I noticed is not cool for me to always use since the sold out to Elon Musk that was my ending love of using that social network.

Face the truth, you never really liked and used X while it was called twitter. If you did, you will not care if Elon Musk is the new owner or not. Your personally feeling about him will not affect the usage of the app.

[MusaMohamed]

Facebook changed its name to Meta.
 Google was also formerly known as BackRub
  Apple was formerly known as Apple computers
 The famous Pepsi-Cola was formerly known as Brad’s Drink
 eBay was formerly known as  AuctionWeb
see more here

Changing company names, changing company logos are parts of their company adaptation and growth which are normal.

I believe many people don't know that Apple did changed their company logo many times and they will shock when they see past logos of Apple. Because past logos of Apple were not simple and impressive like the current logo we see nowadays.

The Apple logo: History, meaning, design influences, and evolution

Two of their past logos. Unbelievable!

[icalical]

If topic already existed I don't mind locking this thread.

I saw some topic related to the twitter change, but I most of them more focused on Elon Musk, but then again the X company is actually Elon's personal obsession. Elon has been wanted to make the X company since he was still in PayPal, he wanted to change PayPal to X company but the boards reject that. He finally made SpaceX, and now when he has twitter as his very own company no board nothing, he could do what he has been wanted to do. Finally established X Company.

Some people really bothered by this, but for me I really don't care, the platform is still offering the very same service nothing is changed, just some renaming, Retweet >> Repost. What's bothering me is acually the blue check mark submission, I use to rely on twitter to contact a customer support, and there are a lot of scammers pretend as a customer support, I used to just check whether it has checkmark or not, now I need to double check it.

[Cookdata]

Overtime I hardly made use of twitter account and it calls to my noticed that twitter logo was replaced to X instead of the previous logo. Now I was curious to know why such thing happened and why change logo X, does it positively affect the users in any way?
I don't know how many of you are regular user of twitter since I barely relates over there and I noticed is not cool for me to always use since the sold out to Elon Musk that was my ending love of using that social network.

If topic already existed I don't mind locking this thread.

Haven't your heard of Intellectual property right? The trade mark and copyright. Elon has been the same person with the same dream from day 1 and the reason for choosing X will remain his trade mark, nobody can explain the reason why he chose that except him and the people around him, everything that surrounds Elon Musk has X and it has the relation with Space X. There could be more reason why chose that to replace Twitter platform to X but in my opinion, the name X has already a big brand that is globally known and its reputation, it will be easier to brand it for to that instead of using the parent name Twitter.

I am not sure, but it could also be attributed to the similar app(Thread) Zuckerberg created some days ago that mimics Twitter, and to protect the code and copyright, they have to change it to X to keep it from other people from abusing the creation.

[Prestongold]

Simple: he likes X. For whatever reason, he’s probably the only one who knows. And to answer you question it does not affect users positively at all. If anything, it’s a huge downgrade. He’s taken the unique identity of twitter and made it into something so unfamiliar and unrecognizable. Comparing to facebook and instagram, twitter was the only one who had its own verb substituting for the word ‘post’. If you say ‘tweet’, everyone knows you’re talking about twitter. He even changed that and went for the generic term ‘post’. Hope he realizes how important these unique traits to the app.

To me I think he is obsessed with the later x as far back as 1999 when he found a startup called X.com an online financial service company known as PayPal and also announced the birth of his son saying he would be named simply X

[xSkylarx]

Elon is very obsessed with the letter X, and based on what I've read, he will really put everything X on his products or everything he wants because it is somewhat unknown to him that he wants to discover and show it to the world and help humanity. Though for sure Elon has a deep meaning to it, mostly he is really wanting X everywhere, which I've also seen as a futuristic approach, like this will be happening in a few decades right now, given how advanced we are.

[Emmanuelex]

If I am right, Elon owns a corporation known as X corp, just like Mark Zuckerberg owns Meta (Facebook). So I believe that would be the reason why he renamed Twitter to “X”.
I never liked the idea of him changing the name of Twitter, and changing everything about the platform, I felt it was just totally unnecessary, he could have just let it be as it was. I make use of Twitter regularly for getting updates and other things, and the changes were not pleasant to me at all. Some of my friends switched to Thread (by Instagram) as of recently, and Thread seems to be getting popular, lets see what happens in the future.

[o48o]

Overtime I hardly made use of twitter account and it calls to my noticed that twitter logo was replaced to X instead of the previous logo. Now I was curious to know why such thing happened and why change logo X, does it positively affect the users in any way?
I don't know how many of you are regular user of twitter since I barely relates over there and I noticed is not cool for me to always use since the sold out to Elon Musk that was my ending love of using that social network.

If topic already existed I don't mind locking this thread.

There was no reason changing the iconic bird with generic x except the fact that elon is obsessed by brand "X". He has already tried it before (naming things as X), and then there's the SpaceX. Thing is that Elon doesn't seem to understand the point of branding and what it means to have 15 year old brand that was working. I am guessing elon is also losing his mind over the fact that meta owns the name X related to social media.

I wish i could say that naming it X was the most moronic thing in this fiasco but you only have to follow his tweets to see that he has completely lost it. I got tired and stop using it with several accounts.

Too bad, i used to like twitter. It had it ups and downs but now the whole experience is so toxic that i am not touching it. I guess i have to try threads to refill the void when ever it comes to europe.

And i am not going to call it X. I am just calling it twitter that died.

[Litzki1990]

Elon Musk must have a plan to change Twitter's logo and name. Today I saw a post by Elon Musk where he shared a picture of a smartphone and captioned it as his smartphone. He brought the design of the back of the phone in front of the camera and the same logo that is used on Twitter on the back of the phone is used in Elon Musk's phone. That means maybe he is going to open a mobile company where he will make phones like the famous expensive brand phones which will be called X phone. This is just my personal opinion, I don't know what is the meaning of his sharing this phone picture but initially I think he might be bringing a phone in the market.

[Lorence.xD]

Overtime I hardly made use of twitter account and it calls to my noticed that twitter logo was replaced to X instead of the previous logo. Now I was curious to know why such thing happened and why change logo X, does it positively affect the users in any way?
I don't know how many of you are regular user of twitter since I barely relates over there and I noticed is not cool for me to always use since the sold out to Elon Musk that was my ending love of using that social network.

If topic already existed I don't mind locking this thread.

Well, we all know that twitter was sold to Elon Musk which works for NASA. If you could do your research about Elon you can find that he had a company called "SpaceX' so maybe he took the inspiration from it. I think for Elon there's no really particular reason to change it maybe he just like to change it. Since he is a billionaire where he could do whatever he likes without thinking of the sales if it could have a bad impact to Twitter. Actually at first I'm not used to Twitter becoming to "X" but it really gives me a modern and futuristic design which really suit to Elon Musk. But for me minor changes could have a bad impression to users just like you OP.