Every Bitcoin bull market is followed by a huge wave of scams. Scammers try every possible way to exploit the general public’s lack of understanding of what Bitcoin really is, taking advantage of both ignorance and greed. Bitcoin is too abstract for many people to grasp without knowledge of both economics and some technical understanding.
In every bull run, scammers come up with new and more creative schemes. In the past, we saw ICOs Initial Coin Offerings such as EOS, ETH, and many others. Then came the “blockchain has other uses beyond money” narrative, which was used to promote countless projects....
Every cycle we see the same circus with different costumes. In 2017 it was ICOs, in 2021 it was NFTs and "metaverse" land sales, and now, apparently, it’s ,,Bitcoin treasury companies,, promising to “hold BTC for you” because you’re too lazy to set up a wallet.
Scammers don’t need to be tech geniuses — they just need to tell a good story that pokes at greed and FOMO. Most people hear “Bitcoin” and their brains switch to “get rich quick mode,” forgetting basic DYOR. And when BTC’s flying to new highs, nobody wants to hear boring stuff like private keys or cold storage — they just hand over their sats and hope for moon.
As for whether BTC treasury scams are worse than altcoin rug pulls… I’d say they’re both toxic, just different flavors. Altcoins have a bigger playground because they can sell the “better than Bitcoin” fairytale to newbies who think Bitcoin is “old tech.” BTC treasuries, on the other hand, prey more on the normies and boomers who want “safe exposure” without learning custody.
If Bitcoin dominance is \~60%, that still leaves 40% of market cap swimming in altcoin casino waters. Trust me, there’s plenty of scams floating in both pools — it’s just that BTC treasuries are the scam du jour.