UPDATE: BREAKING NEWS EBAY ALLOWS VIRTUAL CURRENCY SALES. WOOOOT
Tech giants need to allow BTC for it to flourish, as a company like Google or Apple allowing it would help it out a lot and give it legitimacy. The problem is right now that start ups are the only ones providing services for it, but once that changes and spreads to big tech I see BTC becoming huge.
Heres some articles on BTC getting attention from big names that were a good read:
http://www.marketwatch.com/story/to-secure-your-bitcoins-print-them-out-2014-02-26http://www.panture.com/tech-giants-dislike-bitcoin/both good read.
LONG LIVE BITCOIN