Hmmm I was thinking about buying this game...why didn't you like it out of curiosity?
I can't answer for the OP, but it is a little too wow for my tastes. The best way I could describe it would be:
SWTOR's gameplay is 95% WoW, and the remaining 5% is terrible. The music is awesome, the storytelling is nice, but those are the only refreshing parts. If you're a SW fan, and have never played WoW, you'll find heaps of value. If you're sick of WoW, you'll probably struggle to make it through SWTOR.
I'm going to have to agree with this on some levels. I enjoyed WoW, but never joined a guild, so I never got to do any of the end-game content, and thus never got bored. In the same way, I'm enjoying SW:TOR, even though it has a lot of similarities to WoW.