"better" in some sense would be a dedicated sub-forum "press & marketing" where all those news hits are individual postings and if necessary, discussions are below the respective ones.
just my 2 cents.
I would support this (a "press" subforum with one thread per item).
"Notable Press" is one of my favorite threads and I wouldn't mind having to check a subforum (I don't usually click into forums at all, mainly use "new replies to your posts" or sometimes "unread posts") if the upside is easier finding of discussion thread. How often have I wanted to discuss an item from the press thread and there actually
was a thread for the item but it wasn't link and I didn't look for it (hard enough).