The article has nothing to do with bitcoin and the conclusion of the thread starter is totally stupid.
The loss of Amazon widens because the company's CEO follows a maximize sales first - earn money later strategy. That can be very dangerous if you loose the confidence of your creditors. The market cap of Amazon is extremely high compared to earnings. If investors continue to question the ability of the business to earn money in future, stock price will likely collapse.
ya.ya.yo!
You are right this is a very risky strategy and at this point probably a bad one. Amazon is at a point now where it is not going to be able to grow very much from where it is now so it should start to try to maximize profits.