This is exactly why a blockchain such as BitShares and its market pegged assets such as BitUSD will prevail in the merchant space. No merchant wants to hold on to such a volatile asset especially when they can not spend it up stream.
That works until said asset becomes more volatile and inflationary than bitcoin, and it doesn't take into account the fact that the bitcoin blockchain can be used to do the exact same thing as bitshares.
How can this be done with BTC? From my reading, BTS can be volatile and is ever so slightly inflationary to pay delegates however each BitUSD for example is backed by 3x BTS as collateral. How can this market functionality be added to BTC, especially with PoW 10 min confirmations?