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Most of the time advertisers don't pick ad units manually, and their expenses are automatically being split between ad units with respect to their unique impressions. Amount of unique impressions doesn't depend on amount of ad units on your page. Perhaps the term "unique impression" is misleading and should be replaced with "unique visitors". And probably it would be better to display non-unique impressions to advertisers by default. Do you think it would solve the problem?
Most of the time advertisers don't pick ad units manually, and their expenses are automatically being split between ad units with respect to their unique impressions. Amount of unique impressions doesn't depend on amount of ad units on your page. Perhaps the term "unique impression" is misleading and should be replaced with "unique visitors". And probably it would be better to display non-unique impressions to advertisers by default. Do you think it would solve the problem?
No I believe that unique visitor and unique impression is understood at the same level
the problematic stay the same if it is the advertiser who chose the ad space or a-ads system.
At my eyes...
I do not understand why for 2 ad spaces almost at the same place on a page the different income for the publisher and of course then so much difference for the advertising who pay.
Someone wrote me and said:
do not put more than 1 a'ads on your page because the second does not make money...
it this is in mind of many publisher,they will go to concurrance compagnies.
And if advertisers think that the banners are not wiewed by unique visitors,then they will not pay for it.