I'm not surprised at all. From my point of view the repeated offering of fake rewards alone would have qualified him as a scammer. At least it showed a lack of personal integrity which often is one of the few reliable indicators available to offer an increased probability in the prediction of future scam behavior.
But the majority decided to believe otherwise.
Next time, you should speak up; BCB would be 33 BTC richer if you had and he'd listened.
I did express my disapproval of TizzyTazzy's "business practice" - however this was not well received, I was even suspected of being someones (probably paraipan's) sockpuppet:
https://bitcointalk.org/index.php?topic=83972.msg927302#msg927302 I wasn't eager to participate in a flame war to convince people about what I believe is wrong. If people just don't want to see the warning signs it doesn't help much to scream it out.
(Currently I see the same thing happening with the Bitcoinica scam - given the evidence I cannot understand why these guys (esp. Zhoutong) are not scammer tagged (instead theymos chose to accept 80 BTC from Zhoutong to advertise his next "project"
- filling all available ad slots of the forum.
https://bitcointalk.org/index.php?topic=94475.20))