They are not giving any money away.
BitcoinMax was just one of those ponzi-systems were people deposited money to earn interest.
Now it's closed and people can't get their deposited money back, so they try to find someone stupid enough to buy their accounts.
If you are one of those stupid enough, you can buy an "account worth 60BTC" for only 25BTC,
but you'd probably just lose those 25BTC and never get the 60BTC.
Your choice.