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[RealBitcoin]

Bitcoin is better in any shape or form that the current banking system.

The only issue i see for consumers is the lack of stores accepting it + the points I addressed in post #1 which is tied o point 1) somewhat.

Yes they wont use it if they cant spend it, and its hard to buy with all the KYC requirements, but other than that its much better in any aspect.

I know people are dumb and lazy, thats why we need to address my point, and with that we can overcome the inertia of the masses.

Is it? Ideally it would be better, but currently it's not. You can't just say it's better and offer no reasons why. Tell me why would my parents or grandparents want to use bitcoin? Heck, why would my friends even want to use it? It loses value more than it gains. If you get hacked your money is gone for good. You can barely buy anything with it. Why would they use bitcoin when they can just send paypal around the world without fees too and they're covered of anything goes wrong. Bitcoin isn't this magic perfect money machine as much as we want it to be and we need to accept that currently the 99% of people have no use or benefit from it whatsoever and thats going to be the big problem and why I made the phone comparison. People don't need to upgrade their phone if the new one doesn't really offer them any noticeable benefits. There are certainly benefits for certain industries like the remittance market but that's no use to anybody I know.

Well yes I can see the bitcoin inflation issue, but that will be less next year. And even now its only about 9.09%% YoY, the USD yearly inflation is already over 11%:

http://www.chapwoodindex.com/

Then it can be transferred almost for free, while bank transfers are very expensive.

Then it has no capital controls.

Then it doesnt discriminate based on sex, religion, political views, etc..

And so on, I already made a list of this in the GOLD vs. BITCOIN thread in economics sector:

https://bitcointalk.org/index.php?topic=508270.0

[RealBitcoin]

Seeing as the current financial system is likely headed for a collapse in the coming years you won't have to wait that long. Be careful overselling people on Bitcoin as we are now experiencing the damage false expectations can have in regard to the block size debate and the anger of those who thought Bitcoin was a replacement for VISA.

Undersell, overdeliver.

That is why the adoption phase has to be careful, if we make a bad impression on the mainstream people, then we might lose momentum.

Who know what kind of crap demonizations they figure out next time (i mean the mainstream media) to demonize and halt bitcoins progress.

We need to take a more friendly and factual marketing style. For example the bitcoin v2 youtube video is pretty damn good, but I dont think that will catch most people's interest, who aren't already interested in fintech.

Sorry but we also need to take a populist style, so all promotional videos can reach all kinds interest of people, or make more videos for each people.

EX:

-Women:  Show them the social side of bitcoin, how can you transfer money to your friends, or if they are mothers then they can accept donations for their children. This is a  good marketing side

-Teens: Show them how easy it is to earn money autopilot, or just to some small tasts and earn money. All teens are broke and they need some purse money to go out with the friends, so it is a good approach.

-Wealthy: Show them how secure bitcoin is, and how they can safely store their wealth digitally, and that after 2016 bitcoin will have the lowest inflation rate amogst all currencies

etc... you get the idea. Each group like different sides of the bitcoin, but the differences makes the community nice and diversified.

I think this is the right approach to promote bitcoin

[teddy5145]

Seeing as the current financial system is likely headed for a collapse in the coming years you won't have to wait that long. Be careful overselling people on Bitcoin as we are now experiencing the damage false expectations can have in regard to the block size debate and the anger of those who thought Bitcoin was a replacement for VISA.

Undersell, overdeliver.

That is why the adoption phase has to be careful, if we make a bad impression on the mainstream people, then we might lose momentum.

Who know what kind of crap demonizations they figure out next time (i mean the mainstream media) to demonize and halt bitcoins progress.

We need to take a more friendly and factual marketing style. For example the bitcoin v2 youtube video is pretty damn good, but I dont think that will catch most people's interest, who aren't already interested in fintech.

Sorry but we also need to take a populist style, so all promotional videos can reach all kinds interest of people, or make more videos for each people.

EX:

-Women:  Show them the social side of bitcoin, how can you transfer money to your friends, or if they are mothers then they can accept donations for their children. This is a  good marketing side

-Teens: Show them how easy it is to earn money autopilot, or just to some small tasts and earn money. All teens are broke and they need some purse money to go out with the friends, so it is a good approach.

-Wealthy: Show them how secure bitcoin is, and how they can safely store their wealth digitally, and that after 2016 bitcoin will have the lowest inflation rate amogst all currencies

etc... you get the idea. Each group like different sides of the bitcoin, but the differences makes the community nice and diversified.

I think this is the right approach to promote bitcoin

I'm a teen and i can approve this 
I need some extra money to buy some stuff but i don't see any good method to earn bitcoin that is friendly to teens
The only good method that i found so far is sig campaign, and it hasn't gave me much money

[kelsey]

bitcoins not gone mainstream because;

a) its a solution looking for a problem, ie people don't have a need for what it does.

b) its too complex for average joe's


all the marketing/promoting in the world ain't going to help. even if you manage to drag people kicking and screaming to use it, after using it they quickly discover using bitcoin completely sucks 

painful to hear but lets be honest to ourselves.

[countryfree]

You shall add lack of people willing to take risks, and go illegal. I've asked a few of my clients to pay me with BTC, and they declined the proposition. Why? Because, that would not be legal. They are corporations and they need to keep their accounting books clean, in one single currency.

[Q7]

Well first of all i don't think we are short of campaigns. I can read about bitcoin news very frequently featured on mainstream channels. One thing that actually held us back is the damage to the reputation that we have suffered over the years. Mt gox, scandals you name it. These will turn newbies away.

[reRaise]

3) Lack of a good guide to newbies

This forum is great to learn bitcoin, but i still feel that the information about bitcoin is too scattered, and people are lazy to learn it all in pieces.

ex: newbies still asking how to mine bitcoin with laptop (which tells us that they dont have the knowledge, nor a source of knowledge available to them to learn the basics)

We either need a solid e-book/normal book, or a more summarized site (perhaps a good promotion of the en.bitcoin.it wiki site), because I find the bitcoin.org site a little bit hard to understand.

I think a professional website building team needs to look at the bitcoin.org site and make it much easier to understand and go through it, and perhaps it can be expanded better with more information about well established sites

Apart from books explaining how bitcoin works, how about actually build projects that fit within the mainstream usecase which introduces them to bitcoin, projects like Bitcoin Billionaire (gaming) or GetGems (instant messaging). Mainstream is much more familiar with these.

Books help but if you want to attract much more users (especially the youth who are much more into digital tech) introducing Bitcoin through attractive apps/games is the way to go and more effective.

[lucasd]

Well the recent news about gavin and the rest of the developers having a argument is not helping bitcoin only hurting it. just look at the price its rocketed down to something which a lot of people are concerned about.

people are afraid at the moment. the forums stats show that there is a 50% decrese for this time last year in posts and members registering.

unless they can work this out fairly shortly its going to continue to damage bitcoin

[Mickeyb]

I think the main problem with Bitcoin is people is too dumb the see the necessity for it, so most people will keep using fiat currencies because most people don't have a problem with it, only people whose see a real necessity to use Bitcoin (beyond buying it and holding as an investment) will actively use it. Other than that we'll need more time to see the fiat system collapse more to get Bitcoin in the starlight. And anyway people will end up using it even if they don't know they are using it so we already winning as early holders. You are basically investing in the base of the next gen infrastructure by holding BTC.

I agree with this one. People were always going with that one "if it works, why change it" and this is exactly the case with Bitcoin at the moment. Look at the situation in Cyprus and Greece and how the people took interest right away in Bitcoin.

So, the future financial crisis will just speed up Bitcoin adoption. I am not saying that people wouldn't gradually see a use case even if the crisis were not ahead of us, it would just take more time for adoption.

Luckily, or unluckily for all of us, there will be some financial storms ahead of us in the near future.

[Rumichbit]

Well the recent news about gavin and the rest of the developers having a argument is not helping bitcoin only hurting it. just look at the price its rocketed down to something which a lot of people are concerned about.

people are afraid at the moment. the forums stats show that there is a 50% decrese for this time last year in posts and members registering.

unless they can work this out fairly shortly its going to continue to damage bitcoin

I believe it is evolving, maybe those old users are getting new ones to that Ethereum network, just look at the augur crowdsale.

[ikydesu]

Well nice spirit! I appreciate this.

Anyway, i have a criticism about point 2 and 3.
Point 2: Earn bitcoin method is pretty much i think, sig campaign, faucet, do task, giveaway, PTC, wor for bitcoin, sell stuff for bitcoin. People just to lazy too hard work for earn bitcoin.
Point 3: I always make a direction which people can learn more about bitcoin, how it's work, how to use. And still... people too lazy to read, why? because they're not really interested about this technology, they just want free money, it's happens to me when i tried to teach my friend about bitcoin.

[gentlemand]

At present there's really no reason for a first worlder to make use of BTC.

There are however a few hundred million or more others who are also online and are capable of doing jobs that can be paid in BTC.

It gives them the possibility of developing their own online economies that'll eventually be fed back to people in Europe, the US and elsewhere. That's who it should be pitched to.

[RealBitcoin]

I'm a teen and i can approve this 
I need some extra money to buy some stuff but i don't see any good method to earn bitcoin that is friendly to teens
The only good method that i found so far is sig campaign, and it hasn't gave me much money

Sure, I was a teen too, not too long ago, so I am totally familiar with the feeling.

It is the social phenomenon that teens are interested in so that is the target that marketing specialists need to explore.

Apart from books explaining how bitcoin works, how about actually build projects that fit within the mainstream usecase which introduces them to bitcoin, projects like Bitcoin Billionaire (gaming) or GetGems (instant messaging). Mainstream is much more familiar with these.

Books help but if you want to attract much more users (especially the youth who are much more into digital tech) introducing Bitcoin through attractive apps/games is the way to go and more effective.

Yes both of them are required, but on 1 hand you need a full encyclopedia or "user manual" from where newbie people can totally learn bitcoin.

And on the other hand you need practical applications where they can learn that throgh practice.

I just think the bitcoin wiki fails to deliver this, or it's not that well suited for total newbies.

[RealBitcoin]

Well nice spirit! I appreciate this.

Anyway, i have a criticism about point 2 and 3.
Point 2: Earn bitcoin method is pretty much i think, sig campaign, faucet, do task, giveaway, PTC, wor for bitcoin, sell stuff for bitcoin. People just to lazy too hard work for earn bitcoin.
Point 3: I always make a direction which people can learn more about bitcoin, how it's work, how to use. And still... people too lazy to read, why? because they're not really interested about this technology, they just want free money, it's happens to me when i tried to teach my friend about bitcoin.

2) I just think those are not enough, I dont know what new can be invented, I leave that problem to entrepreneurs, but I just feel that these methods are far too few in order to achieve real demand here.

3) Sure most people just want to make money, thats my point at point 2), and since there are few methods, we need to improve on that. There is nothing wrong with people want to make money, it's just that this area is not totally explored yet, and there are more methods from where money can be made, that is not available today.

At present there's really no reason for a first worlder to make use of BTC.

There are however a few hundred million or more others who are also online and are capable of doing jobs that can be paid in BTC.

It gives them the possibility of developing their own online economies that'll eventually be fed back to people in Europe, the US and elsewhere. That's who it should be pitched to.

Well whatever the demographics are, marketers need to target those.

If 100 million 3rd world people start joinning bitcoin , then obviously the services market of bitcoin will have to adapt to that, etc.

Currently there are more 1st worlders using bitcoin (primary USA,Canada, UK, Netherlands) so we currently need to satisfy these people.

[pooya87]

it is a good read OP, well done. i agree especially with number 3 "Lack of a good guide to newbies" i feel like there should be better step by step tutorial to help a newbie get started with bitcoin by showing these steps:
1. making a secure wallet
2. buying
3. spending
the rest is just additional information that anybody interested in bitcoin technological detail can search and find along the way.

additionally, in my opinion one of the biggest issues that bitcoin is facing is its highly volatile price. and this is the biggest reason that would turn a lot of new users away from using bitcoin.

[jacee]

I think the problem here is most people doesn't really care about what is really going on in the online world. It's like 70% of people who knows how to use the web doesn't even spend an hour in doing something productive. Most of them chooses to waste their time in social media that they don't even know what really is going on.

 Another thing is bitcoins needs more investors in it. More advertising and a view on media. They might realize what they are missing if only they know the benefits.

[RealBitcoin]

it is a good read OP, well done. i agree especially with number 3 "Lack of a good guide to newbies" i feel like there should be better step by step tutorial to help a newbie get started with bitcoin by showing these steps:
1. making a secure wallet
2. buying
3. spending
the rest is just additional information that anybody interested in bitcoin technological detail can search and find along the way.

additionally, in my opinion one of the biggest issues that bitcoin is facing is its highly volatile price. and this is the biggest reason that would turn a lot of new users away from using bitcoin.

Cool thanks for showing support.

So bitcoin has a volatile price? What do you suggest a central bank to "stabilize the price" (devalue it by printing counterfeit bitcoins)?


But seriously, bitcoin's price is becoming less and less volatile, the bigger the market cap, the harder it is to manipulate.

I believe that in 3-4 years the volatility will shrink to 1/10th of what it is now, or it will have only positive volatility (price increase).

This manipulation is only due to some mining cartels having some fun and pump & dump groups, but it wont last forever.

[RealBitcoin]

I think the problem here is most people doesn't really care about what is really going on in the online world. It's like 70% of people who knows how to use the web doesn't even spend an hour in doing something productive. Most of them chooses to waste their time in social media that they don't even know what really is going on.

 Another thing is bitcoins needs more investors in it. More advertising and a view on media. They might realize what they are missing if only they know the benefits.

Social media is a cancer to society, but its also a source of information or propaganda.

If bitcoin were to infiltrate more into social media groups, it could achieve a breakthrough success in marketing.

Target what they like: music, pop, friends, relationships, fun, etc.


Perhaps we also need some musicians, pop-stars endorsing bitcoin, it is business for them too, and it can help bitcoin adoption.


I added a point 7) to my suggestions, I forgot the social side!

[gripflierGO]

I think the problem here is most people doesn't really care about what is really going on in the online world. It's like 70% of people who knows how to use the web doesn't even spend an hour in doing something productive. Most of them chooses to waste their time in social media that they don't even know what really is going on.

 Another thing is bitcoins needs more investors in it. More advertising and a view on media. They might realize what they are missing if only they know the benefits.

That is not the case, bitcoin can only get on the mainstream if it gets support from the governments of the countries, or else just forget it, everyone here is saying that mass adoption is required, that is true, mass adoption can only make value of bitcoin stable but it doesn't guarantees you that bitcoin will hit the mainstream, so the government support is most important if bitcoin wants to get on mainstream.

[RealBitcoin]

Damn I forgot about this thread

Well I have to maintain it, so I added a point 8] Bitcoin lending.

It is also crucial to have a stable lending system (filtering out scammers), because its a good opportunity to increase the BTC economy & membership.

(Hopefully some entrepreneurs read my thread and absorb my ideas)