QR Code are a start, yes. But still not many people know how QR codes work, and not many people have a QR Code App on their phones. Fundamentally, adoption is also limited by what big companies like Apple use policies to prevent BTC Apps to show up on the app store as well. The only way to get a good? wallet app is if you jailbreak your phone.
And the app is questionable in quality at best.
On QR codes I think it's just a matter of time. People are getting more and more used to seeing them around on ads for URLs (a driving school in London even has them on their cars). I think it is a far preferable solution than for instance phone numbers simply because it is far less error prone. If you dial a wrong number you dial again whereas you get a bitcoin address wrong... ouch! People got used to using email addresses and URLs but I'm guessing QR codes will be used for all these - and even maybe even phone numbers in due course.
What I'd like to see are all sites that give a bitcoin address also showing the QR code. I tend to use my Blockchain app for day-to-day transactions even though I'm on a PC most of the time so it would be handy just to point and send. Yesterday to buy S.Dice through
Havelock I cut and paste the address into a
Bitcoin QR generator I found so that I could pick that up from my smartphone. I'm nervous enough cutting and pasting bitcoin addresses (just in case I've missed a character or that I'm pasting something from previous) let alone typing one into my smartphone!
How about an addition to the Windows dropdown menu whereby one can right click on any bitcoin address QR code and send it to our pre-selected Bitcoin wallet?
As for Apple products I get the impression the era when they could dictate due to their market lead what their users can and can't do is shortly to come to an end. Let's not lose too much sleep over what they think!