The "social" side of that coin pretty much died when Reddcoin moved away from Reddit because it couldn't handle the trolling (which is an integral part of social). I mean, it was named after Reddit, so to throw in the towel like that was crazy.
It's advantage over Doge was that it was PoS, so a holder could earn some coins, whereas holders of Doge can't.
BUT - look at the set-up on Poloniex:
https://poloniex.com/exchange#btc_rddLook at the walls: 13 BTC, 19 BTC
It was the same when the coin was on Cryptsy - outside of a pump, it barely moved because of the thickness of the walls. I had a sell order once that took three weeks to execute, because the walls were so thick.
Why are the walls so thick? It's because some speculators are playing the 1 satoshi game. Set a buy order at say 10 sats, when it executes, set a sell order for 11 sats. When that executes, you have made a 10% profit. But of course you are relying on
someone else to buy at 11. They might buy hoping the price goes up - but the chances of it happening are very low,
due to the thickness of the walls.
Basically the coin's potential has been ruined by some whale playing the 1 satoshi game.