ETH doesnt need hype, the project works, has real world usage, so the price will increase naturally.
I'm very curious to see this "real world usage". Can you provide some links about it?
The only "real" usage I know of until now, is "The DOA", with "code is law" and PR like that. It turned only one person understood the code, and until now he is called "the Attacker". The bag holders saved their money by a hard fork, violating the "code is law"-thing, and proving it's centrally controlled.
Any future "contract" will have the same problem: nobody can be sure he understands what the code is all about.
How can anybody dare invest in that now? Sure it's going up, but it's not what it says to be.