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jimsteel
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September 21, 2017, 12:45:29 PM |
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Marketing is very important for any business not just ICO's, I think the amount of ICO's and the money flowing around does make big marketing campaigns inevitable.
I always go for ICO's that don't just spend vast sums of money on marketing, but also have a sold whitepaper, great concept, strong team and communicate to investors through their social media channels.
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"If you don't want people to know you're a scumbag then don't be a scumbag." -- margaritahuyan
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shamzblueworld
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September 21, 2017, 12:51:50 PM |
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Raising funds does depend on marketing a lot, especially here on btctalk forum, I think social and signature campaigns, plus maybe spending some on direct ads on big crypto sites matters a lot and can drive out a lot of funds and investments. But it surely is not all about marketing, people are getting smarter everyday, so it does depend upon the team, the developers and the overall structure of the ico as well, it may not be a new or unique idea, but the team working on it can present it in a way that makes it attractive enough to people so that that they invest.
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Eugenius2
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Activity: 17
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September 21, 2017, 12:57:30 PM |
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Word-of-mouth is also marketing... And not every coin is based on the marketing, but on the business idea or vision.
There are some new things, as you can see in the FinTech sector. Blockchain technology is changing the way how we pay and what we pay. It doesn't change the way a cow has to be milked.
So it's a bit demanding to expect a revolution in every other sector than the financial one. Next year will clear things up...
Marketing has become a basic imho.
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MartiniBlanco
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September 21, 2017, 01:00:29 PM |
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I think the make a good ICOs you need some nice marketing strategys. If you do some nice marketing, more people will know about you. But thats not the only point. You have to get some serious investor that are believing in the success of the project, you need to find these people.
But markteing is not the only way to make an good ICO. You also should have some skills and experince in crypto!
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kheysha
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Swarm Token Sale begins on September 7th at 16:00
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September 21, 2017, 01:43:30 PM |
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I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?
I also think so, most ICO is false as for the planned project is just to attract investors. But there is a really real ICO project, and I find it only an ICO project whose project is a tool for Digital payments. So, I just put 10% of my money to get into an ICO project. |
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xiaohang07
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Open and Transparent Science Powered By Blockchain
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September 21, 2017, 03:46:41 PM |
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A lot of blockchain projects will not be successful by just combing the traditional business with blockchain tech. A lot of good-performing projects are mostly due to hype rather than intrisinic values.
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chaosfourever
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September 21, 2017, 04:03:02 PM |
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I mean there is a good amount of marketing involved, but ICO's can really help. They not only get the word out there, but help fund the project in general. Just look at every kickstarter out there. Its the same thing. As long as the ICO isn't just a scam, I think its a good way to get a coin started.
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DariaPT
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September 21, 2017, 04:18:46 PM |
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Well, it is fair to say that ICOs are really great for some small and real businesses with very cool product or services which simply can't raise money with traditional investors...even venture - the barriers are way too high, but generally speaking - marketing here does the same job as for anything else in this world - promotion -communication - access to the right audience
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weav
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- "Bitcore (BTX) - Airdrops every Monday"
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September 21, 2017, 04:32:41 PM |
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I don't think it is any different then for any other businesses in the world. When you just look what they spend on marketing you just see it works.
Crypto is even more build on hype.
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Pearls Before Swine
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September 21, 2017, 04:36:55 PM |
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I get it and I wonder why most of these ICOs exist in the first place.
It is indeed all about the marketing, because I don't think a lot of
them get much use after they come on the market, do you? Bitcoin
can do most of the functions of many new coins and there just aren't enough
people that are into crypto yet to make them useful. Maybe if the
entire world used crypto, they'd get used but that's not the case.
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Nathland
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September 21, 2017, 04:37:43 PM |
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I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?
I totally agree with you and I believe that marketing is the key of making any ICO successful. A good marketing team can guarantee you very high returns and I have seen some of unique projects fail because of less marketing. Marketing is really one of the deciding factors for how much an ICO will raise. |
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beesocial
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September 21, 2017, 04:40:08 PM |
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I think there is more to it than marketing, but yes, just like an IPO or any other product launch, marketing is the key. A large percentage of the budget should be allocated to marketing, and it should obviously be effective and targeted marketing. I rather than any and every avenue you can get hold of.
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Bastime
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September 21, 2017, 04:41:49 PM |
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in my personal opinion, this ICO's really stirred my mind because at first I don't understand why this ICO's become valuable alt coins but now I even confused why this still keep on gaining attention of the alt coin world and marketing. We both have the same purpose on this thread, to learn what and why. Oh God!!!
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Bastime
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September 21, 2017, 04:45:33 PM |
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I don't think it is any different then for any other businesses in the world. When you just look what they spend on marketing you just see it works.
Crypto is even more build on hype.
Is it that Bitcoin long time ago doesn't have a good marketing? If they do maybe after a few months or years - it's value is tremendously high already. |
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kamina87
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September 21, 2017, 04:46:52 PM |
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Any project needs a community on the market, and this determines the key to the success of the project. The better the marketing process the better the project is known, after which they will evaluate the project and make the investment decision. So, marketing is indispensable in all areas
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rivoke
Legendary
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September 21, 2017, 04:47:39 PM |
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I think there is more to it than marketing, but yes, just like an IPO or any other product launch, marketing is the key. A large percentage of the budget should be allocated to marketing, and it should obviously be effective and targeted marketing. I rather than any and every avenue you can get hold of.
I saw many new project recently and they want to start to advertise their project around the world. It's a prove that bitcoin become more superior Hopefully when they have finalize their project, will not end like China since IMO some government may not like ICO since bitcoin need some regulation before fully operated |
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game-protect
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September 21, 2017, 04:49:20 PM |
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Marketing is doubtless the most important part of an ICO and not only for ICOs but for everything you try to sell or offer.
The Fiat money system confirms the importance of marketing:
The system itself is bad for the majority of the people, but almost everyone uses it because it is promoted in all media.
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khufuking
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September 21, 2017, 06:09:52 PM |
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marketing is almost everything then come in second place far away the idea behind the project , There is projects right now that in fact have amazing idea , unique and original without a plan for marketing ,So when you go to there Ann thread you will be shocked to see it with just 2 or 3 pages , On the other hand a lot of repeated projects that in fact offering nothing new just same ideas ( decentralized social media , decentralized exchange , etc .......) with good marketing they will raise millions of dollars in just few hours . It is all about marketing .
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oreits11
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September 21, 2017, 10:12:28 PM |
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the customs as developer works on modest with the arrange of manage to occupy use with the different aspects as details of examination,
as the point on focus of objection that developer to release of message with the deliverance as the transmission of value with the appropriation
to the wider scenes of the public audience that
those to gains with the exchange on returns as distributing spares of parts on possession with the distinct as qualification to collects with the finest on extent of the goodness on modification.
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pucunghul
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September 21, 2017, 10:19:43 PM |
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I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?
I dont know, but that's what they lift to market their products. through gambling technology, is the payment of services. yes various kinds of ico and assorted also they offer us. although not all ico will always succeed. but this is the technological advancement they are competing to create new things and compete like bitcoin. |
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