[ANN][PRE-ICO] 3D Contactless footwear fitting technology for on-line purchases

[Sergey IM]

How do you intend managing on the blockchain platform a huge amount of data related to sales and purchases of clothing and shoes?

We have already talked about how the Imigize service Blockchain platform works. There are three modules: blockchain protocol, web infrastructure and analytical data processing service.
All information received from the blockchain protocol, which is a vast amount of data related to sales and purchases of clothing and footwear, will be processed by a specialized analytical data processing service, which will be built on big data and blockchain technologies.

Full information about these modules and the use of blockchain technology within the project is being developed in detail and will be publicly available later.

[SchuvalovK]

What is the role of tokens in a new ecosystem you’re creating?

[Tchervonenko]

How the main players in the market: leading online retailers of clothes and shoes are treating the project? Do you have the contact analysis, evaluation of attitudes, in general.. Is the market itself pumped?

[anobtc]

Could your contactless fitting service completely replace the physical purchase?   I don’t think so.

They really research a lot about this technology and have a real product, you can check in WP. Their ambition is great, with the goal integrating in many e-comerce website in the world 

[Sergey IM]

Could your contactless fitting service completely replace the physical purchase?   I don’t think so.

They really research a lot about this technology and have a real product, you can check in WP. Their ambition is great, with the goal integrating in many e-comerce website in the world 

Nice to hear from you this  We make our technology better every day. You also can see how we open our new scanner point in Saint-Perersbur шт Wildberries: https://www.youtube.com/watch?v=-V25ApzNcb8

How the main players in the market: leading online retailers of clothes and shoes are treating the project? Do you have the contact analysis, evaluation of attitudes, in general.. Is the market itself pumped?

Yes, upon starting the project, we focused not only on own unsuccessful shopping experience on the Internet and the experience of many friends and acquaintances. We began to pump the market and realized that all online stores suffer from the return of the goods due to non–fitting size. During the visits of the international specialized exhibition of shoes, for example, MOSSHOES (Moscow, Russian Federation.) in the 2016,2017, all the sellers and manufacturers of footwear, which we managed to meet, showed interest in our contactless fitting service.  Of all the potential clients we focused on three main players in the Russian online market of shoes: RunLab, Wildberries and Sportmaster. Collectively they occupy at least 70% of the Russian market. The commercial contracts with RunLab (09.02.2010)- the supplier of sports footwear of world brands, Wildberries and Sportmaster: contracts of intentions are signed based on mutual interest.

[Sergey IM]

You say that the online clothing and shoes market is stagnating due to customer’s fear of frequent non-fitting clothes and footwear returns. And at the same time, you are writing about the annual increase up to 10%?

It is obvious that online shopping of clothes and shoes is happening as if “blindly”. Today, every buyer of clothing and footwear online does not know whether it will fit. It’s called “to buy a pig in a poke”. The buyer risks with such purchases. The lack of reliable information about the fitting degree of the goods, frequent cases of purchase of goods that are not in size, creates a negative impression about the online market of clothing and footwear and casts doubt on the idea of virtual sales in this segment.

We are observing the process of market stagnation, compression of consumer traffic to a small flow.

Who buys clothes and shoes online?

We can assume:
1. Newbies, who for the first time got attracted by the purchase of a product that isn't in regular stores or financial benefits of the purchase.
2. Experienced buyers, those who are not afraid to return the non-fitting goods, and who still hope to eventually get what will fit.
3. Professional online shoppers living in big cities who buy on the Internet things that they have chosen and pre-measured in the normal branded stores.
4. And finally, sustainable clients of branded online stores who buy already proven models of clothes and shoes from the pool of familiar brands.

In our opinion, these categories create that small increase in traffic of Internet shops.

But the bulk of Internet users (about 80% of the world population according to statistics) are still wary of buying clothes and shoes online.
Removing the restriction on the guaranteed size selection for online shopping will lead to an avalanche growth in consumer traffic and will lead the most of the sales of clothing and footwear online.

[Sergey IM]

You have described the contactless footwear fitting invention clearly in WP. But how do you intend to measure the internal volume of clothes? I don’t have a clue.

Hard to imagine?   

We understand. It’s the sphere of special knowledge and experience. We have such experience from the development of contactless footwear fitting project development. The measurement method is patented. We are now placing our patent in countries with developed online markets such as the US, China and others. Our research allows us to do such measures for clothes. And soon we will place this technology for the public to see.

[Sergey IM]

Do you want to change the global footwear and clothes market? Don’t you have too big of an ambition? Such a small company sets their sights too high.

We assume that the market itself will change. Our technology is in demand in the market for buyers, as well as sellers and manufacturers. The first ones are done with the inappropriate size of the goods. The second ones are extremely disadvantageous to the constant returns and the production of them to the warehouse. The first launch of the contactless fitting technology on the Russian market showed great interest on the part of stores and enthusiastic reception on the part of buyers. We think that the project will be supported by the market players if it was scaled to the global online market.

We will take an active part in this process, in accordance with our workflow chart But we understand that we cannot do it without the help of other professional teams. And we do not hide that we will cooperate with professionals in all areas related to the achievement of our goal in order to make an online purchase of clothing and footwear guaranteed by the criterion of suitable size, affordable, reliable, comfortable and cheap.

Today’s example. Currently, we are designing the first measuring center project to digitize the internal volume of shoes in the production of major world brands localization in China. Of course, we will need the help of Chinese companies. And we held a number of negotiations with Chinese partners (representatives of the Russian-Chinese Investment Fund (RCIF) and TUS Holding) on joint activities in this regard.

See https://blog.imigize.ru/?p=226&lang=en 
We will continue to do so.

[Sergey IM]

You have developed AML policy and was the completion of RYC procedures foreseen?

Imigize project was analyzed by Law&Trust International and GMT legal law firms that focus on IT laws. Based on the Howey test a legal review was handed down that the tokens IMGZ cannot be classified as securities and the Federal securities laws do not apply to the distribution of tokens IMGZ in the United States.  White Paper of the Imigize project refers to the procedures for customer identification (KYC) and anti money laundering (AML). 

[Sergey IM]

How will you monitor non-proliferation of customer’s personal data?

This is incorporated into our requirements in developing all software products. We record only the email, gender, and age of the customer and nothing more.

[grvolkovbu4p]

Same clothes are being produced in different countries. It’s known that Hugo Boss is produced in China, Germany, and Italy. It seems that the design of measurement centers in China will not provide digitalization for every line of one brand products.

[fedorma5x2w]

You don’t have clothes and footwear shops owners or manufacturers in your team. Why? Doesn’t it weaken the project marketing on the market?

[vasiliykpma]

Imigize.? Why such a name? It has nothing to do with clothes, footwear or blockchain at a first glance.

[romanbobrovc9bu]

You said that Imigize was a working business model. How effective is it financially? In other words, have you had an income during the existence of the service?

[georgiyqe5dart]

Are you working with any manufacturers already? Which countries?

[evgeniyb6wni]

You said that venture capital and private investments are the plan “B.” Have you had negotiations with anyone?

[Sergey IM]

You said that venture capital and private investments are the plan “B.” Have you had negotiations with anyone?

There are negotiations with:
1.   Russia-China Investment Fund (RCIF) and TUS Holding, 
2.   Israel Asian Fund,
3.   Association of Private Bankers in Greater China Region,Association of Family Offices in Asia,Asia Co-Investors Club

On launching joint projects related to measurement centers design in China with a share of the occurrences starting at 25% under contribution from $5M.

Preliminary information about the great interest in the service shown by Alibaba, JD was received from our Chinese partners in the creation of measurement centers: the state investment company TUS Holding. 

[yuriy0vc7lo]

In Imiscan you have to take a picture barefooted. What would you need to do for clothes measurements? Don’t you think it will push away most people?

[ivanaleje]

Will you scale ecosystem’s functions? For example, to not only store anthropometric data but also about existing quality certificates.

[Sergey IM]

Will you scale ecosystem’s functions? For example, to not only store anthropometric data but also about existing quality certificates.

Yes, it is included in the functionality of the service blockchain. We will generate, disperse and store the vast informational flow that includes customer’s anthropometric, fitting degree data, digital goods certificates, supplies and sales statistics, rating evaluations and analysis. The key task is to connect all market participants with open and obtainable information. We are certain it will give a boost to the clothes and footwear market development.

In Imiscan you have to take a picture barefooted. What would you need to do for clothes measurements? Don’t you think it will push away most people?

There are no such dangers. Existing stationary scanners can capture three-dimensional images of a person’s body while wearing clothes.

Our mobile app is designed for measurements at home which also guarantees security. The data we collect and use for fittings are non-personalized and protected by blockchain technology. In any case, Imigize will allow people to feel free trying on clothes and shoes.