▄▄▄▄▄WHAT IS JOINT VENTURESJoint Ventures is building blockchain applications for leading online publishers, unlocking a new economy for every participant of the network.
▄▄▄▄▄JOINT'S VISIONJoint Ventures brings a much-needed change to the current digital content landscape. Our aim is to create an economy that rewards every participant of the network, including publishers, authors, commenters, advertisers, and moderators, while minimizing third-party commissions.
▄▄▄▄▄JOINT PRODUCTS Our first product is designed as a commenting solution, created for the benefits of both publishers and commenters. Joint commenting solution will run on websites with millions of monthly visitors, enabling a new token economy where publishers will be gaining Joint tokens based on the quality of the content.
This will be followed with our other in-line products; Ad Exchange, Content Discovery and Affiliate Platform. All of these products will run on Joint token which is an erc-20 based token that will be tradeable on multiple cryptocurrency exchanges.
Our goal is to use the proceeds of token sales for creating a global content ecosystem that follows the principle of collective growth. In line with this goal, here is the roadmap we will
follow;
▄▄▄▄▄CONTENT ECONOMY and DIGITAL ADVERTISING AT THE PRESENT Digital advertising is mainly controlled by Google and Facebook. These giant companies are increasing their profit margin every year since they have exclusive access for users’ data. Likewise, they get the biggest share on the advertisement budget as 60 cent out of 1 dollar remains in their platform, which should be distributed among publishers, authors and commenters.
Additionally, typical commenting solutions are obsolete in terms of distribution of money. Money flows from advertisers to publishers but not before the commenting systems like Disqus takes its own cut. Joint will take advantages of Blockchain to calculate the contribution of each participant including the commenters, publishers and advertisers and reward them by minimizing third party commissions.
▄▄▄▄▄BLOCKCHAIN ECONOMY FOR ONLINE PUBLISHERSBlockchain technology has seen a massive adoption in the past couple of years. Joint content economy is leveraging the power of blockchain technology to create a transparent and secure ecosystem.
We are aware of that commenters play a crucial role with online publishers by actively participating in the discussion and spreading content on the internet. Until now, very few
platforms reward them for their contribution, which seems unfair. Joint is ready to fill this gap with its commenting solution that rewards network participants for their valuable
contributions.
The next addition to our content economy will be a platform that puts both publishers and advertisers on the same page. It will allow publishers to monetize their online content inside the commenting areas. For advertisers, our platform will allow them to choose their placements and time periods for which the ad is to be shown.
▄▄▄▄▄TEAMThe team behind Joint has a strong experience in the online advertising industry which allowed them to understand the primary challenges faced by both publishers and advertisers.
You can view Linkedin profiles of our team members by clicking
here▄▄▄▄▄MARKET COMPARISONWe have a firm belief that our content ecosystem will gain mass adoption in the forthcoming years.
Disqus is one of our primary competitors in the commenting solution segment. It has gained vast popularity over the past couple of years, reporting over 50 million monthly comments as of January 2018. It allows monetization of content through native ads for publishers through working on 260,000 different sites according to Datanyze.
Joint ensures every single detail related to the revenue generation on our blockchain, which isn’t the case with Disqus. Publishers can generate consistent income with our advertising component, and at the same time, monitor payout distributions on the blockchain. Similarly, advertisers can access detailed reports of their advertising spending, with information drilled down to a single ad placement level.
On top of it, our model rewards commenters for their valuable contributions, something unique to Joint only. It does not only rewards the commenters for participation but makes it easier for publishers to build a community.
▄▄▄▄▄TOKEN USAGEEvery transaction in our content economy requires Joint token. They will be used for both publishers, advertisers and commenters.
Use Cases of Joint Tokens
● Launch advertising campaigns across Joint network publishers
● Boost your comments to get more visibility
● Send tips and donations to publishers and authors
● Acquire new visitors for your contents
● Unlock paid subscriptions to exclusive contents
▄▄▄▄▄TOKEN LAUNCH/SALEWe’ll organize a token sale in order to raise funds for creating a fair content economy. A detailed list of token sale instructions will be provided prior to the token Launch.
● Hard Cap for Token Sale: 12,500 ETH
● 1 ETH = 8000 Joint
● Launch Date & Time: April 7, 2018
● Token Sale Period: 30 Days
● Token Launch Completion: Token launch will end when the maximum number of ETH
are raised.
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