Who are your main target users for this kind of application?
Hello,
Thanks for the great questions.
Our target users are anyone who wants to communicate securely and privately, which we believe is everyone.
Individuals want to send a message and know that it arrived without any 3rd party snooping in on their conversation or scanning their data for profiling and ad targeting.
Small to large companies and organizations all need security around their business and are spending massive amounts of money for solutions, many times which are not as secure as they claim to be.
Because ordinary individuals just need regular mail providers like yahoo or gmail.
We couldn't disagree more.
Gmail and Yahoo are simple solutions that are free at first glance. But, the hidden cost is your privacy.
It is well known that these companies monitor and scan your data in order to profile you and target you for ads.
No one really pays attention to the fact that this is happening with their data, but when they finally realize the truth,
they become enraged at what was going on all along - just as with the recent Facebook scandal this year.
And your data is centralized and completely out of your control. Yahoo had millions of accounts hacked in recent years,
exposing people's emails, contacts, attachments, documents, etc. We have also seen that while these companies
offer "privacy" controls, these are mostly fluff and you never can really delete your account or reclaim your data.
Ultimately, they do not deserve our trust. Why not take control of what you own?
Because this kind of secured communication has very few target groups of users.
Either legal entities that works for the government or illegal groups such as for those who are dealing drugs and other smuggled goods.
Thank you for making another great point, but again, we would have to disagree with you here.
We think government and other legal entities should operate in quite the opposite way and should be communicating with full disclosure and full accountability.
Blockchain makes this possible. Think if our elected officials communicated via blockchain and could then
fully disclose and be held accountable for their words and actions. It would vastly change politics today -
you would not have this huge mess of investigations like there is in the US with hacked servers, stolen/private emails, behind-the-scenes collusion, etc.
And finally, bad people are going to do bad things by whatever means are available to them.
We have heard this argument against Bitcoin and crypto in general,
but financial crime would still occur (and most still does) with cash and banks and credit cards.
We shouldn't stop innovation because a small amount of people may use it for bad things.
That will always be the case, unfortunately, but we all do our best to create and innovate in ways that build each other up and benefit one another.
Thank you.
