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Author Topic: [ANN] XCHNG by Kochava Labs SEZC - Backed by #HASHED  (Read 3337 times)
Felicisimoiii
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May 25, 2018, 04:09:34 AM
 #21

Hi All!

Blockchain DATA Foundation Forms Partnership with XCHNG of Kochava

Charles Manning, CEO of Kochava, said “We are very proud to have DATA join our partner program, OnXCHNG. DATA is an extremely unique project and will serve an important role within the XCHNG platform by providing critical data authentication and reputation services. By placing insertion orders on the blockchain, XCHNG facilitates buyers and sellers to transact digital media. Ratings agencies and data enrichment providers such as DATA play a pivotal role in the self-governance of the ecosystem as we solve major issues such as ad fraud. We look forward to developing a strong partnership and ongoing collaboration as we create a new paradigm for digital advertising.”

Read all about it in this Medium post: https://medium.com/@Blockchain_Data/blockchain-data-foundation-forms-partnership-with-xchng-of-kochava-4a4072efb4ef
lps21
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May 26, 2018, 12:43:42 AM
 #22

Hey everyone! Thanks for all your support Smiley

Don't forget to check us out on our social media pages at:

Facebook: https://www.facebook.com/onxchng/

Twitter: https://twitter.com/onxchng
bakst2
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May 26, 2018, 03:56:53 PM
 #23

Transparent and efficient media buying that evens the playing field and benefits participants on both sides is a promising concept and a much needed solution.
panjieOntoseno
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May 26, 2018, 04:11:52 PM
 #24

the project is interesting and the team in it is experienced in the field. I hope for the progress smoothly and many investors will be interested in this project.
Felicisimoiii
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May 28, 2018, 03:40:04 AM
 #25

Transparent and efficient media buying that evens the playing field and benefits participants on both sides is a promising concept and a much needed solution.
the project is interesting and the team in it is experienced in the field. I hope for the progress smoothly and many investors will be interested in this project.

Thank you for your support! Grin
Felicisimoiii
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May 29, 2018, 03:06:53 AM
 #26

Hello All!

We are very happy to share this article with you Smiley

XCHNG Announces New OnXCHNG Partners, Gaining Meaningful Ad Inventory Traction

“New OnXCHNG partners include supply-side exchanges, mediation and networks, PeerStream, Inc. (OTCQB: PEER), Receptiv, EQ Works (TSXV: EQ), FeedMob, Heart Media, Instal, Zedge, Sulvo, and Mobidays. Data provider, Datastream Group, Inc., is also now part of the OnXCHNG Partner Program.”

https://www.prnewswire.com/news-releases/xchng-announces-new-onxchng-partners-gaining-meaningful-ad-inventory-traction-300632709.html
kieran_84
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May 30, 2018, 04:45:29 AM
 #27

Hey all, did you know that??

- Today, digital advertising has matured into a $224B global industry; $83B in the U.S., of which $58B is in mobile.

- No system exists which enables targeting audiences at scale while protecting the actual identity of the targeted audience devices. The absence of such a system has resulted in the industry’s dependence on the advertising duopoly of Google and Facebook.

- 50¢ of every $1 is spent on middleware, mediation, and fraud mitigation.

- Insertion Orders have no automated mechanism by which their terms are trafficked and verified.

These are just some of the reasons that Kochava Labs is introducing the XCHNG platform to equip the digital advertising ecosystem with an open and unified blockchain framework.  Smiley Smiley Smiley
lps21
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May 31, 2018, 03:57:03 AM
 #28

Kochava is introducing the XCHNG Platform to equip the digital advertising ecosystem with an open and unified blockchain framework! More on this in our video at: https://www.youtube.com/watch?time_continue=3&v=Py3ATDdPKvM
cryptoslate01
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June 01, 2018, 04:38:34 AM
 #29

Hello Team  Smiley

I am an editor from cryptoslate.com, a popular destination for cryptocurrency investors and researchers — featuring cryptocurrency news, coin rankings, initial coin offerings and blockchain events.

We just added XCHNG  with a dedicated ICO listing page to  CryptoSlate's ICO database and is now available on our website.

Check it out here —> https://cryptoslate.com/coins/xchng/

https://i.imgur.com/yZiSFYq.jpg


If you need help in editing any information about your ICO, please go to XCHNG ICO page on our website and click "Suggest an Edit".

Feel free to contact us via https://cryptoslate.com/contact/ if you have any questions.
lps21
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June 02, 2018, 04:37:44 AM
 #30

"Kochava is not a conventional company, and we do not intend to become one."

Check out the owner's manual to XCHNG token holders at:
 https://medium.com/@charlesmanning/an-owners-manual-to-xchng-token-holders-4ec3d76c9975
lps21
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June 03, 2018, 04:09:38 AM
 #31

Why is brand safety such a difficult issue to solve for?

Find out the answer in this article by ExchangeWire

Blockchain as a Better Way Forward: Q&A with Charles Manning, CEO, Kochava
https://www.exchangewire.com/blog/2018/04/18/blockchain-as-a-better-way-forward-qa-with-charles-manning-kochava/
Felicisimoiii
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June 04, 2018, 04:31:04 AM
 #32

Hi everyone,

Don't forget to follow us on:

Twitter: https://twitter.com/onxchng
Facebook: https://www.facebook.com/onxchng/
Medium blog: https://medium.com/@charlesmanning
LinkedIn: https://www.linkedin.com/company/xchng/
Subreddit: http://reddit.com/r/XCHNGio/

Thank you for the support! Grin
Felicisimoiii
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June 05, 2018, 04:48:16 AM
 #33

We are proud to bring you this YouTube clip: Kochava - How Blockchain Will Revolutionize Digital Advertising!

Please watch it here: https://youtu.be/sv23aOvbIyM

kieran_84
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June 06, 2018, 03:03:48 AM
 #34

Hey all,

Please see this article about the recent EOS news.

Our CEO Charles Manning was mentioned commenting on EOS with Brock Pierce. ⭐️🙂

Will The EOS Mainnet Launch Crash Ethereum?

https://www.investing.com/analysis/eos-gearing-up-to-enter-new-phase-200320764
lps21
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June 07, 2018, 04:11:30 AM
 #35

The Digital Future Council, a first-of-its-kind think tank formed with the mission of bridging the gap between the creative and technology industries, has announced a distinguished selection of founding members ahead of its official launch during Cannes Lions Festival June 18-21. Key executives on board include…Charles Manning, CEO of Kochava

More on this in the article here: https://www.chipin.com/digital-future-council-announced-major-players/
Felicisimoiii
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June 08, 2018, 03:04:05 AM
 #36

Members To XCHNG's Board Of Advisors - We're thrilled to officially announce an amazing group of industry veterans, thought leaders and experts joining our board of advisors. - http://ed.gr/o207
lps21
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June 09, 2018, 04:45:28 AM
 #37

Crypto allocated sale starts in 40 days! Get a head start and join the whitelist at https://www.xchng.io/
lps21
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June 10, 2018, 04:16:17 AM
 #38

Hey all!

Don't forget to support us by following us on our social media listed below Smiley

Facebook: https://www.facebook.com/onxchng/
Twitter: https://twitter.com/onxchng
Somz1
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June 10, 2018, 04:56:22 AM
 #39

How does advertisements on blockchain work and how does it work to target everyone using the blockchain? I don't think it's possible to target an audience on the blockchain without having a platform first isn't it
BestKait
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June 10, 2018, 05:07:11 PM
 #40

How does advertisements on blockchain work and how does it work to target everyone using the blockchain? I don't think it's possible to target an audience on the blockchain without having a platform first isn't it

Hi Somz1, this is a great question!

This is from our whitepaper:

In September 2015, Kochava Inc. created a new targeting platform for mobile audiences
called the Kochava Collective. The basis of the Kochava Collective was to provide a unified
audience graph that would enable advertisers to query and target audiences with device level
precision for their advertising campaigns. Based on this targeting, the centralized
system would enable distributed activation in a de-duplicated way to best address (i.e., serve
ads to) the audiences identified through the targeting process...

While the Kochava Collective has been built as a centralized system to date, it is intended to
be equipped to enrich the data introduced by the publisher inputs on the XCHNG distributed
system upon launch of XCHNG.

If you are interested in learning more, check out pages 14-16 of the whitepaper!

https://www.xchng.io/white-paper-download/

Hope this helps!  Smiley Wink

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