We just have to prove it to them by developing an actual economy that people use.
This is, in my opinion, about the most important thing we as a community should be working on. Nobody gives a shit really, and they think it's ridiculous not holding a tangible thing in their hand ..even if it can be a credit card, they'll get used to it. Tell them it's entirely digital, and they will resist. But show them the very reasons why and how crypto benefits every holder/consumer/merchant of the coin, they'll wish they had heard of it sooner.
We should be hitting up the business owners and merchants, more so than mates than can only speculate on it. The market is inflated, and crashing now because it is built on too much speculation and not enough application.