To me BAT is nothing more than pure speculation. It's true it has a nice story behind, but basically it offers nothing more than what Btc can offer as a payment method. When hype will decrease for BAT, people will liquidate their BAT tokens and price will decrease drastically imo.
i don't know if there is still a hype on BAT, but after i looked the price history it's actually impressed me that the price really have not much different if we compare it with 2018 price