can someone explain to me the motive behind airdrops?

[BeManga]

I'm still wondering why developers will organize airdrops and distribute an amount of tokens which is far lesser than the minimum amount of the tokens that can be deposited on an exchange for trading. If you don't want the users to cash out the money, why do you let them waste their time?

its some kind of strategy for them to get potential investor
its not really a waste of time for those who have nothing to do
crypto price is unpredictable even its worth nothing today
if the coin have some potential someday there a chance price will also rise

[Novatech8]

Either bad strategy or not like some claimed on here right from day one airdrops has been around and many projects that started airdrop as means of awareness are still in existence today ,its not overall that bad

[mbluxs]

Either bad strategy or not like some claimed on here right from day one airdrops has been around and many projects that started airdrop as means of awareness are still in existence today ,its not overall that bad

Actually this is a pretty good strategy done by the team to carry out promotions using social media and also add to their community. besides, this is usually more practical to do than advertisements that I think are not very effective in attracting many people.

[joshy23]

Either bad strategy or not like some claimed on here right from day one airdrops has been around and many projects that started airdrop as means of awareness are still in existence today ,its not overall that bad

Actually this is a pretty good strategy done by the team to carry out promotions using social media and also add to their community. besides, this is usually more practical to do than advertisements that I think are not very effective in attracting many people.

Inside crypto industry advertising is very important, if you can deal with promoting your token by giving free to participants wallets then you'll be able to get their attention and curiosity, after doing that you'll find new interest and if the team be able to provide deeper details regarding to their coins then investors will be brought to this project coming from the free airdrops.

[rdewilde]

Airdrop or airdropping is a marketing strategy adopted by project teams so as to promote their project while rewarding community members who participate in doing so.
The painful side of airdrop is that, most teams now see it as a medium to leverage on the works of members while paying them little or nothing, or even coming up with excuses as why they won't pay .

[labenea]

As far as I know Airdrop is a good marketing strategy, the team does it through social media campaigns. I see that currently there are also IEOs that implement airdrop systems and not just ICOs. I have followed this before but the income from the airdrops that I follow is not large so I stopped following this again.

[farlack]

it is easy, they send worthless coins to increase number of tokenholders and make their token more liquid+ spread awareness. Airdrop is an easy way to let people know about you

[Ezio_Auditore]

I'm still wondering why developers will organize airdrops and distribute an amount of tokens which is far lesser than the minimum amount of the tokens that can be deposited on an exchange for trading. If you don't want the users to cash out the money, why do you let them waste their time?

Basically it is drawing attention to your coin. Developers allocate a small amount of tokens, and ordinary people begin to spread information about them on the Internet. It is not a fact that the token will cost something, but several investors will be attracted and the costs will be covered.

[jonsky05]

I'm still wondering why developers will organize airdrops and distribute an amount of tokens which is far lesser than the minimum amount of the tokens that can be deposited on an exchange for trading. If you don't want the users to cash out the money, why do you let them waste their time?

The motive of every project to give airdrop to cryptocians are to be known and to get investors to participate to their funding like ICO or IEO but not all airdrop is good and give you a good earnings. So make sure that if you really want to join a bounty that project is good and give good value.

[max6575]

for investors to work on extended of terms as appealing with use of selection on system and might with the following entrance to put on decision as the option as preparing new position on market with the bitcoin exchange.

[TWW]

it is easy, they send worthless coins to increase number of tokenholders and make their token more liquid+ spread awareness. Airdrop is an easy way to let people know about you

unfortunately what we get from airdrop sometimes has many values. therefore I myself don't want to do an airdrop campaign. I think it's just a waste of my time, especially for unclear projects, and asking for our documents as a condition for us to follow their campaign.

[Inosend]

Airdrops to my own understanding is done for marketing purposes. That I assume many projects do and that's why you get something that worths nothing from them. But some projects use it as a means of its distribution since maybe they will no be having any sales.

[Nalbo]

I'm quoting a perfect explanation from a airdrop alert site,
"Community building is most important for any start-up, not only the ones in the blockchain space. Proof of community is valuable for ICO's, STO's and IEO's.

If you're not paying for the product, you are the product.

By doing an airdrop or bounty the project creates awareness about their ICO or token. As a result, it brings people to the project that otherwise would not have heard about it. In addition it leads to token price appreciation, since people value a asset they own higher than a token they don't own. This is called the endowment effect.

Furthermore airdrops and bounties create a network of people who own the tokens. If you would list the token distribution after an ICO in a pie graph, a large part of the pie is still owned by the Developers or team. Another large part is owned by people who joined the pre-sale. Lastly, a reasonable part is owned by people who invested in the ICO. Therefor, an airdrop adds an extra slice to the pie and that slice will have the majority of people in it."

So, its just cheap advertisement and adding up followers and building in the community. You also becomes a part of the project for a small reward.

[Chuky92]

Most of the time, Airdrop is done first by the team of an upcoming projects in other cases, already existing can still carry out an airdrop campaign. It is a marketing, promotion or awareness program or campaign which is used to draw investors attention to the project.

[olamidey]

You have to look at it from the view point of marketing g and community building. This helps them to build telegram members while sharing links for airdrops. Same things applies for bounties. Most of this projects won't have been popular if not for bounties and airdrops. Creation of awareness, community engagement and Project hype

[TopT3ns]

Airdrops to my own understanding is done for marketing purposes. That I assume many projects do and that's why you get something that worths nothing from them. But some projects use it as a means of its distribution since maybe they will no be having any sales.

Sometime when airdrop that no sale, they distribute airdrops to make bigger volume in market that they listed. But it is only my assume, because actually i don't know how they can be listed in market because we know it is not free.

[EL-NIDO]

It is a kind of marketing tool to attract potential investors and to be known more in the cryptocurrency market. But personally I am not participating in any airdrops because most of them are not worth it.

[Wyndesam]

Previously, airdrop worked very well in the market , now it is impossible to attract anyone in this way , before it lured a lot of investors for the ico.

[wumBowo]

simply it's about to create an awareness and sometimes it's such a grateful act to the community.
But yeah on the airdrops theres a good and theres a bad one.

[m.rifki]

simply it's about to create an awareness and sometimes it's such a grateful act to the community.
But yeah on the airdrops theres a good and theres a bad one.

it all depends on the ability of the project. where if they make good progress and are accepted by the market, I think they will still have value. but most of the airdrop have very little value. maybe the most popular now is airdrop done by a new exchange or a new collaboration event with a new project.