Looking at ADA chart, it seems the listing on Binance have no effect on ADA price, well that is good because this simply show that the current price of ADA is its true value. Second, if ever it was pumped the moment it enters Binance, we can see lots of people losing profit because another thing happen when a certain coin got pumped.. and that is dumped. Dump is the main reason for panic sell and when it happen the price of ADA will certainly crash leaving most of the holders to lose value of their holding. Worst selling ADA at a loss.
In my own point of vue, i do believe that Cardano is in need of a pump. The graph on CoinMarketCap shows that the coin has a hilarious buy support, in all the ways i can truly see that this coin is low rated because of the dumps of btc and crypto in general. I feel that this coin might go somewhere, there's a supply problem here but as long as the peoples will continue buying the coins, they will be okay. Binance listing will open and will create new hopes for the holders, binance is the gate to the chinese/korean/japanese cryptocurrency market... that might bring adoption for ADA.
Nope, I believe what they need is to deliver project goals on time. Pump is never needed in a successful token because its success will bring itself the awareness with hype included that every projects needs. Pumping a cryptocurrency will only leaves its newest investors to disappointment.