Premium Domain Name is the Best Asset for a Gambling Startup

[MonsterV]

I don't think the domain name is as significant as you say any domain name should work as long as it stands out a bit and is memorable.
A domain name like bitcoin-gamble-casino782.com would be pretty bad because its hard to say hard to remember and is not very memorable.
What matters most in a successful gambling site is the service and the track record of trust between the company and its users.
People trust stake and primedice because its owners track record not because stake.com is a one word on topic domain name

Indeed, most important thing in developing a startup is customer trust, where developer must first build customer trust. For me  domain is also important because it will build their company's brand later, right domain selection is by using 1 or 2 words, relevant to company that will be built, not using special characters, and if possible the domain is a well-reputed aged domain ( this can improve their site on search engine).

[nakamura12]

Having premium domain name is not important at all. Simple domain name or whatever domain that you might think is enough. Best asset of a gambling site is that it's provably fair, easy to use, no KYC needed and the most important of all is being a trusted or legit gambling platform.

[Lanatsa]

I think your point about .com is right, and it's a bit silly to be using anything but it (unless you also have the .com secured). But I also just don't think domains are that important in general, as long as you can find something moderately brandable. Also for the love of god, domains that are just some keywords (e.g. bitcoincasino.com ) are pretty awful.

On point and highly agree on what you had said but we cant really blame up people why they do believe mostly on having .com domain is much better than others just because its been commonly or on default usage? We cant deny that .com is valuable than other domains as well but as said it isn't really just the primary thing to be think on.

[kryptqnick]

I think the op is overstating the importance of the domain name. Firstly, it's important to have a simple and catchy name for the company. If it's a long name or a combination of letters that are barely pronounceable, it can have a negative impact on the reputation. Moreover, if the domain name is very unattractive and long, as those free domain names often are (ucoz.ua and wordpress.com kind of stuff), then it also looks unprofessional. But if it's a short and fairly commonly used one, I don't think it matters much.

Till this day, Sportsbet.io still loose significant amount of traffic to their .com counterpart, and would have been far bigger than what they are today if they had acquired the Sportsbet.com.

While according to Alexa evaluations it's true that sportsbet.com.au has more traffic than sportsbet.io, I don't think it's due to the .com vs .io thing. It's probably just that the former is older and more traditional (fiat rather than cryptos, right?). Moreover, it can be a temporary thing, since sportsbet.io has a growing popularity and an important mission of not only promoting sports betting but also cryptocurrencies. Their success largely depends on crypto adoption, but so far they've been going pretty impressive.

[imstillthebest]

Having premium domain name is not important at all. Simple domain name or whatever domain that you might think is enough. Best asset of a gambling site is that it's provably fair, easy to use, no KYC needed and the most important of all is being a trusted or legit gambling platform.

you got a point on here  . the contents inside the gambling site is more important more than the domain name but , a good  doamin name can also have add a good impact on the gambling site  . 

 ".com" domains is more popular on general websites ( not mainly on gambling )  but i see that ".io" is now popular on the gambling scene  .  the op , is also advertising and selling his domains but at first thought i think he will only be talking about the domain names   .

[dantee1]

I can't agree with you 100% because for example let's take blockchain.info <-- They were biggest in their niche with that domain name too (I know they bought .com now). So .info didn't ruin their success.
On another hand I don't like when you compare sportsbet to fortunejack, because at some point they are very different, sportsbet only aims sportsbooks and fortune jack is more wide in game segments.
Do you know income of each casino? Because I highly doubt FJ is over sportsbet if we consider the fact that sportsbet has become very popular and they signed contract with some great premier league clubs.

You just gave a perfect example to support my arguments, that any extension outside .com is a waste of time and resources. Blockchain.info has been operating on this extension for years but soon realized they were missing out on a greater opportunity. Now, they have acquired Blockchain.com and quickly switched to it. Case closed!

No one is comparing any platform's business model, we are only talking about domain names and how it is impacting businesses.

[dantee1]

Having premium domain name is not important at all. Simple domain name or whatever domain that you might think is enough. Best asset of a gambling site is that it's provably fair, easy to use, no KYC needed and the most important of all is being a trusted or legit gambling platform.

Please STOP right there! You simply don't know what you are talking about 

[shazde]

I saw this and I found it interesting
I think ،Although there are many different domain names already but they don't get the importance of .com
Although, for example, Domain Dot Casino is 5 times the price of a dot com domain but the importance of .com is more important to me psychologically.

[Yatsan]

The domain name is not a fundamental factor in the success of gambling. It is much more important to have marketing professionals in your team, as well as create a favorable atmosphere for the player and other factors, for example, add games that are not there and become special. And so buying a domain for crazy money is a waste of them.

Domain name has nothing to do with gambling platform's success however it affects the view of possible player towards the site. The platform itself has the bearing on its success backing by the team developer and maintenance. But having unique domain is one of standard of people these days because buying a domain is somehow costly and tendency would be, people will see the platform more trusted. As far as I noticed, .com and .io are the most used domains.

[dantee1]

The domain name is not a fundamental factor in the success of gambling. It is much more important to have marketing professionals in your team, as well as create a favorable atmosphere for the player and other factors, for example, add games that are not there and become special. And so buying a domain for crazy money is a waste of them.

Domain name has nothing to do with gambling platform's success however it affects the view of possible player towards the site. The platform itself has the bearing on its success backing by the team developer and maintenance. But having unique domain is one of standard of people these days because buying a domain is somehow costly and tendency would be, people will see the platform more trusted. As far as I noticed, .com and .io are the most used domains.

How can you contradict yourself so quickly?

Well, domain name has a lot, I mean a whole lot to do with the success of your gambling site. Good domain name on .com extension guarantees you have a solid brand equity to build on. Bad domain names or domains on any other extensions outside .com will keep you running from pillar to post.

[dantee1]

Owning a .COM domain lends credibility to your brand

The Internet has embraced over a thousand alternative domain extensions by now, but many people still aren’t familiar with the new ones. Of course, this is in some ways due to such a disproportional amount of the big business being done online through a select few top level .com domain name.

When you see .COM next to somebody’s brand, it relays a sense of credibility. Till tomorrow, the stigma remains: “.com is more legitimate, and others are the cheaper knockoffs.”

[pakhitheboss]

The domain name does not play a big role in the popularity of a Bitcoin casino neither the extension (.com,.io). It is the marketing strategy and the content that defines success. Popularity does not come in a day or a month, it happens slowly with the constant effort put by the team.

[Zanzibet]

Domain names serve to identify with a text-based label that is easier to memorize than the numerical addresses used in the Internet protocols. A domain name may represent entire collections of such resources or individual instances so customers require something that they can easily identify with because if they take forever to search for your name they easily switch to a competitor, so it a huge asset for a gambling startup.

[atjiat]

You can certainly say that the prospects and results of the resource will primarily depend on their activities and popularity among users.  But in my opinion, it is necessary to take into account the fact that it is by the domain name of the user that identifies the quality of the project and its rating on the network.  Perhaps my opinion will seem wrong to someone, but I personally always respond positively to .com.

[dantee1]

The domain name does not play a big role in the popularity of a Bitcoin casino neither the extension (.com,.io). It is the marketing strategy and the content that defines success. Popularity does not come in a day or a month, it happens slowly with the constant effort put by the team.

Any marketing strategy that does not include Premium .com domain name is highly flawed.

People are systematically upgrading from .WHATEVER to .COM. Even the trend .AI and .IO upgrade to .COM when they have the money.

Let's take for example the Windice you're promoting. I am seeing Windice on your avatar but it's not clickable. If I want to check it out now, what extention do you think I am going to add? That explains why businesses are upgrading to .com

[Fedice]

Domain name is your brand. Therefore,  I agree with you, a good domain name is one of the greatest asset a gambling site could have. I also agree that com is the prime extension,  in fact no one will argue about that. But a good looking site with provably fair games is also important. I voted xCashout.com on your poll above.

[dantee1]

Domain names serve to identify with a text-based label that is easier to memorize than the numerical addresses used in the Internet protocols. A domain name may represent entire collections of such resources or individual instances so customers require something that they can easily identify with because if they take forever to search for your name they easily switch to a competitor, so it a huge asset for a gambling startup.

You got it right. Customers need domain names they can easily identify with. And no better name that customers can easily identify with than a premium .com domain name. 90% of startups who are using .io also have plans to upgrade to .com later.

[Coinbox1]

Where is research for .io domains?

Domain name is the only 0.05% of 100% of the work you need to do to have successful gambling site. So, yes, it's really no much matter what is your domain. For example, trustdice.win, stake.com - these domains are not premium at all, but the games are very popular.

[dantee1]

Where is research for .io domains?

Domain name is the only 0.05% of 100% of the work you need to do to have successful gambling site. So, yes, it's really no much matter what is your domain. For example, trustdice.win, stake.com - these domains are not premium at all, but the games are very popular.

You are not getting it rightt. At least, you need to have clear understanding of what domain name is, before commenting in a matter like this. Every startup founder who knows their trade will surely disagree with you.

Now, let me make it clear for you. Stake.com is a first class premium domain name, and responsible for at least 50% of the platform's success. Trustdice.win is a junk domain name, and any success they are having could have easily been doubled or tripled with .com domain.

[docthusinh]

Where is research for .io domains?

Domain name is the only 0.05% of 100% of the work you need to do to have successful gambling site. So, yes, it's really no much matter what is your domain. For example, trustdice.win, stake.com - these domains are not premium at all, but the games are very popular.

You are not getting it rightt. At least, you need to have clear understanding of what domain name is, before commenting in a matter like this. Every startup founder who knows their trade will surely disagree with you.

Now, let me make it clear for you. Stake.com is a first class premium domain name, and responsible for at least 50% of the platform's success. Trustdice.win is a junk domain name, and any success they are having could have easily been doubled or tripled with .com domain.

Yep, he need to understand both things: effort needed and reward received. Only 0.05% of work needed but it's reward is much much more than that.

For any browser type in the domain only and press Ctrl + Enter, the .com part is automatically filled. On a mobile phone keyboard there is a .com key (to help mobile user type the domain faster, cos they can't press Ctrl + Enter on their phone)...If the .COM is not important, then those software / hardware developvers wouldn't care to have that feature on their products!