Music festival Coachella and cryptocurrency exchange FTX are teaming up to offer ten lifetime festival guest passes as non-fungible tokens (NFTs), underscoring how the music industry is using digital collectibles to enhance the concert going experience, while offering a glimpse into the future of live events.
The NFT passes, which go on sale Friday, February 4, kick off the launch of Coachella’s official NFT marketplace, which was built by FTX, and release of its first-ever NFT series, Coachella Collectibles.
SourceIt seems NFT is just getting started, in my own case I never really take it seriously, seeing news like this coming every now and then and taking this trend even higher makes me have a rethink about this trend, NFT is gaining the attention of big companies and they are adopting the trend very fast,
What do you guys think, Is investing in NFT projects a good choice for the future?