What's a pleasant way of marketing?

[ZiberBugs]

I am a gamer at heart, and I love the newly-risen concept of Play 2 Earn NFT games. But there's so much noise on social media with startups trying to market themselves, it makes you appalled.

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

How would you wanna see crypto marketing evolve in the future?

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[bitmover]

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

How would you wanna see crypto marketing evolve in the future?

Basically, you will need to spend some money. Hiring a good marketing specialist might be a good idea.

I would try to create social media accounts and create good content.
You can try to create a campaign here in bitcointalk, pay users in BTC to promove your project.

You can also give freebies such as free NFT for users who try your platform and give some review.

Create a good website, make press releases in good cryptocurrency websites, etc.

[examplens]

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

How do you know that is really fun NFT game? Is it your personal opinion, from your friends or do you get feedback from a large number of people who tried your game?
you should definitely somehow attract people to try your game. bitmover gave good advice, give some gifts or freebies for all new users to try your platform.

How would you wanna see crypto marketing evolve in the future?

Marketing is a huge and complex industry and it has its own direction, whether it's crypto or anything else. it is not possible to get a short answer as to what are the best practices and how to achieve a good result.
Unfortunately, even if you (me also) does not like exaggeration on social media they are a very important segment in marketing. just think that a huge number of people have a device in their hands every day on which they follow one (or more) of the social networks.
and yes, hiring a marketing specialist is the probably best and cheapest option.

[hugeblack]

Marketing is a science and an art and therefore even if you have done everything well, you will need some art (thinking outside the box) in order to make a profit.


NFT tokens are hybrid now and a lot of hype around them so it is easy to gain followers and many sites have excellent programming interfaces that allow the user to create and manage tokens without technical expertise.

 - In short, like any project, there is a risk factor and you need to manage it in order to make a profit.
 - Any delay may not be beneficial and rushing may mean wasting money.

[Stalker22]

What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

I would say that WOM (Word-of-Mouth) marketing is the most acceptable, and possibly, the most effective. You cannot force a sale. People have to want to buy your product. So the best thing you can do is to give your customers the motivation to want to buy your product. Make it the gift that keeps on giving. The biggest gift is to keep your customers coming back for more.

Once a customer is onboarded, one of the best ways to attract a new customer is through word of mouth. Build the trust and the reputation of the company by letting your current customers know that they can always count on you and your team to deliver high quality service and quality products. By giving them referrals, you can increase your chances of retaining and acquiring new customers.

[TheUltraElite]

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

Develop a game that is actually worth playing. Trash tons of games out there on NFT look like kids games and do not appeal to a more mature group but provided the fact that majority of gamers have the mindset of kids, they get attracted to it anyway. You should get yourself a marketing team, but for an indie developer this might be a tough spend at first. However if your game does something unique that other games have no done, you will get a bigger followership - even if you dont do that and your game is just another generic one, follow the community and try to listen to their requests, then you can grow a niche group of people who are going to remain loyal.

How would you wanna see crypto marketing evolve in the future?

It is already evolving but in a bad way. Currently the social media spam is too much such that people tend to start ignoring them. In a broader sense, no project is going to go long if their product is bad, how good the marketing maybe.

[Kakmakr]

I kind of like the TikTok marketing concept where you start watching the short video, thinking that it is just another TikTok video and then it turns into the marketing of a new game or product. It is not intrusive and it is immersed into your TikTok experience... also if you do not want to watch it, you simply swipe!

Also get people to Live stream the game play on TikTok.. because it stimulates questions in the chat. (Example : What game is this... How can you earn money with this etc. etc..)   

[tabas]

A visual/video would be the best idea of it. Since you're making a game, create a video that shows how exciting the game you're developing. Attraction starts from seeing the visuals and design of the game. So I think you should hire really a great video editor or maker for the fun game that you're building then goes the marketing through social media which has been said by bitmovr.

[robelneo]

I am a gamer at heart, and I love the newly-risen concept of Play 2 Earn NFT games. But there's so much noise on social media with startups trying to market themselves, it makes you appalled.

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

How would you wanna see crypto marketing evolve in the future?

The best marketing is the product itself, see to it that you have a product that is worth using, buying, or holding, there's a lot of play to earn now it's a trend now, and the next big thing in marketing is creating content about your product because, as always content is king, create a content that revolves around the product whether it's a video or article or banner it should be something that will set your product apart from the other with similar projects, people do not like similarity they want uniqueness.

[goldkingcoiner]

There is not really a "pleasant" way to market your project. There are many unpleasant ways to throw out nets and hope you catch a loyal follower. Once you have had the pleasure of spending a meaningful amount of your time catching followers, you will find it becomes easier. At that point, they do the marketing for you. Of course, this only pertains to projects with good products. If your product sucks, no amount of marketing will help.

I can help you out as a marketing advisor. Pm me if you would like.

[OgNasty]

I am a gamer at heart, and I love the newly-risen concept of Play 2 Earn NFT games. But there's so much noise on social media with startups trying to market themselves, it makes you appalled.

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

How would you wanna see crypto marketing evolve in the future?

Most of the marketing that matters is word of mouth.  A new play 2 earn NFT game would be best marketed in my opinion by success stories from the users.  Early players making a fortune from their play to earn NFTs or tokens earned while playing would surely lead to them telling their friends and expanding the platform.  That's why if you look at operations like The Sandbox you can see that they're giving away not just a ton of NFTs, but they're also giving hundreds of thousands of SAND away per week to those who are willing to stake currencies with their SAND token to help add liquidity.  When you consider it is their investor funds being given away to help spur adoption, you can see a good example of how they're using their deep pockets to establish themselves as a major player in the play 2 earn space.

[crwth]

I don't think there would be a big change of anything towards marketing even if you are advertising or marketing different things of stuff. Whether it's about cryptocurrencies, stocks, products, softwares, etc. Marketing is marketing. People are the ones who are going to see and absorb what you put out in the internet and I don't think there would be any difference if you are advertising it.

As long as it's beneficial and continuous with the product and it brings joy to the customer, I think you don't have to worry too much and it could follow.

[stomachgrowls]

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

@bitmover made good suggestion. But personally, i would avoid any game which emphasize about NFT/potential profit rather than the gameplay/how fun is it.

Agree but it couldnt really be avoided or inevitable for someone not to think off about potential profit over the fun that it do gives.So it would vary on personal perspective whenever those individuals
would tend to engage with new NFT's but pretty much sure that they would come after the profitability rather than on the fun that it do gives which it isnt surprising.

When it comes to marketing then it would always involve allocation of budget or funds to be used on. We do know the most common would through social media,sig camps
giveaways or airdrops or something like this as long it would give out exposure.Budget or funding is all you do need and the rest wouldnt really be a problem
but dont expect positive results in the end of the line.

[Hamaber]

First of all if you are in the condition that you are asking for the ideas then I think you are in a condition that you have to hire an exert marketer which you can find a number of them on this forum especially on the 'services' section of this forum doing marketing for other projects. They are very expert and are doing their job from many years they will give a great success to your project. After you work with them you may learn from them and after that for any further work you will know that what strategy to apply at which time. If you will hire a specialist then it will at least do not waste your time and efforts and you will take the professional start at first startup.

[stepwilli]

First of all if you are in the condition that you are asking for the ideas then I think you are in a condition that you have to hire an exert marketer which you can find a number of them on this forum especially on the 'services' section of this forum doing marketing for other projects. They are very expert and are doing their job from many years they will give a great success to your project. After you work with them you may learn from them and after that for any further work you will know that what strategy to apply at which time. If you will hire a specialist then it will at least do not waste your time and efforts and you will take the professional start at first startup.

He honor himself as a developer and developer is already a tough job, it plays a big role of creating a project. Marketing should not be his problem anymore but there must be a separate person that is assigned on this area. Usually a marketer is expert on this because this is their specialty, they are good at it.

Cannot think of a brand new way or what he is saying a future of marketing but he should only do what is best now in this market and that is by doing some giveaways to attract people and promote his project at the same time, giveaways like on social media, bounty and airdrop works very well too for a new token project.

[michellee]

The most efficient way to market our products is to convince potential users that our products can compete with other products and that our products have an advantage over other products. We can show them how we develop our product and how it will help us to benefit from our product. Crypto marketing can develop better in the future and use a different marketing strategy to the one we see today.

[FirmWars]

There are tons of marketing specialists out there, first of all erase all the thoughts of marketing yourself, you and your team members can't do it all by yourselves you need more and more ideas so be ready to spend money, it's why some new projects try to raise funds first.

[ultrloa]

I am a gamer at heart, and I love the newly-risen concept of Play 2 Earn NFT games. But there's so much noise on social media with startups trying to market themselves, it makes you appalled.

Let's say, hypothetically, I am an indie developer who is developing a really fun NFT game. What would be a pleasant, yet efficient way of marketing ourselves? What's a strategy that wouldn't immediately make you go "SPAM ALERT"?

How would you wanna see crypto marketing evolve in the future?

First you need money second create a hype towards your project by promoting your products on social media, also try to hire skilled people who can help you to market your product across the globe and lastly try to hire content creators to give reviews about your product so that a huge number of peoppe could see the potential of your project so good luck for this and remember this will cost a lot of money, it hurts the pocket of those devs who's starting up but its all worth if you succeed on launching the project.

[batang_bitcoin]

You know what's a pleasant way of marketing that type of NFT game you develop? Fund the game itself and allow players to actually earn easy to trade token. If it's your own token, have a quick exchange that will make them play more so they'll earn more tokens to trade for bigger cryptocurrencies. And also, allow a free to play version of it which makes players allow to earn as well. When you do that, you'll have the freest marketing ever because it's the people who have tried to earn and enjoy that game of yours are going to be your marketing partner for free.
They'll speak and voice out as they spread the good news of what you have developed.

[Oceat]

You know what's a pleasant way of marketing that type of NFT game you develop? Fund the game itself and allow players to actually earn easy to trade token. If it's your own token, have a quick exchange that will make them play more so they'll earn more tokens to trade for bigger cryptocurrencies. And also, allow a free to play version of it which makes players allow to earn as well. When you do that, you'll have the freest marketing ever because it's the people who have tried to earn and enjoy that game of yours are going to be your marketing partner for free.
They'll speak and voice out as they spread the good news of what you have developed.

Funding the game when there's no investors will most likely drain the developers money itself, it should be a marketing where it could attract a potential players that would create a content or a content creator player plus the developers will do the job of marketing or find a marketing specialist to advertise about the game. There are certain ways to advertise the game like video ads in a different social media platform.

If OP can fund the game then it's best to find a beta testers for the final release.