McDonald's Metaverse or just a Hype?

[TalkativeCoin]

IKD, if I can't put it into my mouth (no pun intended ), it's hard for me to see this succeeding in some meaningful way.

OK, yes, in terms of the branding and maybe something along the lines of virtual ordering it makes sense, at least at this stage.

[Wexnident]

Ehh can they not do the NFT part? The metaverse one is still up to debate since it's honestly confusing how they'd actually do it, but as for NFTs, I don't think they'd be able to release anything substantial that would actually last and be popular. They'd probably make more by partnering with big games like how Pizza Hut and KFC worked with Genshin Impact (though it was only on CN afaik?). It was a mess iirc, but it worked in terms of promotion/marketing imo.

[CapGelatik]

They found potential in the crypto world including metaverse. Actually, there are a lot of institutions that are preparing for this adoption, and they will change the world definitely.

Yeah! surely this is their own method of riding to the future and they are only starting to adopt the new trend of Metaverse which will they gonna improve in the next years to come. Surely it took them too long to realize that making some room for Metaverse in their company will gonna be a huge promotion for them because this fast-food company is known to release limited edition toys and this time, they will gonna add NFT from the options. You can really say that they are affirming the new innovation which is the Metaverse.

Yes it is a good breakthrough for them to look to the future and I hope they are really serious about developing it,
even though I just started adopting the Metaverse I don't think it's a problem,
looks like it will be interesting we'll see later.

[Mr. Magkaisa]

  -  As far as I know, there are other Mcdonald's franchises that accept cryptocurrency, I just don't remember what crypto it is, but as far as I know, there is a McDonald's franchise in the area of Taiwan that has already made such adoptions in the crypto space.

Now, if these McDonald's plans happen, it will be another good impact on our crypto believers, that's for sure. I hope these plans of Mcdonald's go ahead.

[ethereumhunter]

I still want to see what kind of NFTs and cryptocurrencies they want to create because maybe this can open the eyes of business owners to start exploring the crypto world so that it will change the business world. Yes, mass adoption has happened and is still going on but it will take more time to see a wave of people starting to use crypto. We'll look at what might be the next trend and hope that McDonald's will be able to have that success. But this is not an easy job to implement because they still have to research the market before releasing their newest product in the field of NFTs or cryptocurrencies.

[ryzaadit]

Can at least, I just enjoying my Mac Burger ? ~xd.

Come one, it's just some hype. The buyer of these thing only from Crypto side, while they think can get a profit from that. Meanwhile the customer "McDonald" only want their fries and burger ~XD.

After #Metaverse word came out, everything become Metaverse it's cleary just following the trend and hype. Guess what? after the trend dead ?

[uneng]

Well, for me it makes no sense McDonalds join Metaverse, because my interest on it are the meals, which can't be purchased virtually. About NFTs it's just a matter of time until every famous companies launch their own collections of 10,000 unique virtual pieces to sell for million of dollars, but personally I also don't have any interest on it.

Interesting that by the half first decade of this century McDonalds was an example and reference of collectibles' developer, through the rewards launched to customers when acquiring the Happy Meal. Those were real unique items for collectors, including their unique characters, The Hamburglar, Grimace, Birdie and others, who were simply retired for some reason.

Instead of launching a NFT collection, I think they should improve their currently Happy Meal's physical collectibles and return the old characters to the business.

[Jackl87]

McDonald's are now starting to have ideas to incorporate the metaverse in their business model where they can sell virtual goods. The McDonald's has plan to release their own NFTs and also cryptocurrency that may use to purchase their good and services. What a great time to be alive, It is good to see that a billion dollar fast food restaurant are starting to adopt the change. If the idea of the McDonald's came true, for sure that a lot of fast food restaurant will also copy them that may start the revolution where the mass adoption will take place. Many people will become interested on bitcoin and other cryptocurrency if this happen.

Those multi-billion dollar companies have complete departments with hundreds of employees working their and their only job is to find new fields or possibilities where their company can maybe earn money, because in the end end that is and will always be the main goal of big companies to earn as much money as possible. So in the end i am not surprised that one of the topic that is probably discussed at McDonalds is the possibility to be present in the biggest metaverse projects. I mean it is kind of a no-brainer. If the metaverse really becomes a huge success and gets adopted by the masses then it would be a big plus for every company to have a store or a representation there.

[WalkerIVIV]

It could be just yet their other marketing idea, they are probably just trying out some new technology so you shouldn't think some kind of revolutionary change to their system with the presence of this metaverse.
moreover it's more likely that if this failing and doesn't attract as much attention from their customers, they'd just abandon it altogether.

[shinratensei_]

seems like this metaverse released by mcdonalds was a fad, it was nothing they really serious about, eventually if metaverse trend dies out, it will also dies out, the thing with these metaverse is that they certainly seems really complicated that it isn't suited for the general costumers, I think mcdonald if they want to succeed in their implementation of the metaverse they should make it easier for their own customers to use otherwise it's just gonna be waste of money.

[jrrsparkles]

Adopting Metaverse or launching their own NFT doesn't necessarily means they are going to accept bitcoin, in fact doing these are mostly against the decentralized crypto such as bitcoin because now companies are involving in the capturing of monetary control all over the world for example Google is already in the finance field for years and Apple, tesla now McDonald's.

[TastyChillySauce00]

We'll have to wait and see what comes of their development.  I've seen Walmart claim they have a metaverse ready to go.  Now McDonalds seems to want to create something.  There's no doubt that issuing digital collectibles is a no brainer from their end.  They can give their customers value or even profits just for eating their food, and it will cost them next to nothing.  When you think about how they've been giving toys away to entice children to want to go there for decades, the idea of rewarding everyone with digital collectibles that are essentially free to produce is one that will definitely see it's day.  Will it be cool or a gimmick?  That depends on the reaction to it.

hmm..
thinking of it from that prospective..
well a real world happy meal which comes with a free collectible fortnight/minecraft gun/skin or VIP server access.. might tempt the kids to ask parents to go mcdonalds more often

lol you're wrong about that. that's pretty much the same as you ordering mcd online then the menu is sent to your house. There's no need for kids to ask parents to go to the Mcdonalds but what shall be done by the kids to order it through virtual cafe that will be made by Mcdonalds. that's pretty similar like you were ordering it online but with some visualizations.

These visualizations are the key for them to attract more customers to try to use their new business model and services. It's cool when you will order a burger through VR in your home, it's like you are in the real store. I also interested on the NFT's that they will launch because I'm a NFT guy who holds a lot of NFT. I also want to know what it is the uses of the NFT and if it is worth it to buy or not. If it is worth it to buy then I'll put spare money for it to not miss this kind of opportunities.

Yeah but the problem is how many people have the resources to access it? It would be good if the virtual cafe can be accessed easily through our handheld. That will have so many demands rather than using VR but it doesn't mean mcd shall not put VR tech on it too. That looks very interesting but still waiting for the implementation caused by it has been a very long time since the news about mcd wanna try to open virtual cafe. I hope that it will come true in the future.

[Kemarit]

  -  As far as I know, there are other Mcdonald's franchises that accept cryptocurrency, I just don't remember what crypto it is, but as far as I know, there is a McDonald's franchise in the area of Taiwan that has already made such adoptions in the crypto space.

Now, if these McDonald's plans happen, it will be another good impact on our crypto believers, that's for sure. I hope these plans of Mcdonald's go ahead.

Not sure how big impact to crypto believers though, yes McDo is a good store and one of the most recognizable around the world. But still depends what kind of Metaverse and how us will used and take advantage of it.

And with that, all Metaverse are hype isn't it? It's just how the project are going to be promoted, everyone is on the bandwagon right now and we haven't heard any company yet that says that their Metaverse is a success, in my opinion. So it will take some time before we know the impact of McDonald's Metaverse if it is a success or not.

[JeffBrad12]

this virtual ordering will just become some gimmicks, sure it makes them looks really modern but surely it will just become that one innovation where it's not really meaningful and could gotten rid off once it doesn't seems influential enough.
the thing with these companies adopting NFT technologies is that they didn't really bring good implementation with it and most of the time it just ended up as a gimmick and eventually failing.

[TalkativeCoin]

the thing with these companies adopting NFT technologies is that they didn't really bring good implementation with it and most of the time it just ended up as a gimmick and eventually failing.

McDonald's could make a one-off NFT that would allow only you to order McRib via/in the Metaverse and it gets delivered to you IRL, while all others would gotta go take a hike to a brick-and-mortar store.

That would be fun sight, seeing how people would outbid each other for a piece of "gourmand" history.

[abel1337]

the thing with these companies adopting NFT technologies is that they didn't really bring good implementation with it and most of the time it just ended up as a gimmick and eventually failing.

McDonald's could make a one-off NFT that would allow only you to order McRib via/in the Metaverse and it gets delivered to you IRL, while all others would gotta go take a hike to a brick-and-mortar store.

That would be fun sight, seeing how people would outbid each other for a piece of "gourmand" history.

We can expect it to be utilized by Mc Donald's, They are heading into metaverse just like any other big brands out there but surely they will put utilization to it like new way of ordering online unlike what we have now. The future is near and companies don't want to be late that's why they are building now so they won't be rushing. We can expect other big brands to make their own metaverse or collaborate with other metaverse soon as people see it as the future. Well we can say it's gimmicky but I'm sure it's a big plus to them as they have the technology that people will use or enjoy.

[poodle63]

this is just trend that will not last long, we all know that some companies might trying riding the wave of trend but eventually their so called innovation would be forgotten overtime and they'd eventually abandoned this project, I guess this is the same thing with mcdonalds, they are just seeking their customers attention and maybe try to widen their coverage of customers. despite the fact that it could be really good idea in giving facilities inside metaverse to order some food but I guess we're too early for that kind of innovation.

[dothebeats]

Whatever comes out of it, people will still go to McDonalds for the fries and the broken ice cream machine and not necessarily their metaverse thingy Why do these huge corporations think that creating something in the metaverse is the next big thing when in reality, most people couldn't care less and are just plainly uninterested on the idea? Well if this would fix the issue on their ice cream machines then I'm totally all for it, but until then this is just a gimmick with not much for us consumers really.

[TalkativeCoin]

Why do these huge corporations think that creating something in the metaverse is the next big thing when in reality, most people couldn't care less and are just plainly uninterested on the idea?

Mostly because they need bandwagon ongoing trends to satisfy the investors, to create the optics they're keeping track with new potential revenue avenues, even if realisticly it's not a one-like in this case, but rather a brand awareness thing.