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Author Topic: How Crypto casino market themselves?  (Read 3199 times)
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January 16, 2024, 11:59:32 PM
 #21

I am curious to know who are their targeted audience and at what age group.
The target audience of the crypto casinos is the people from the Geos that are not restricted from the platform and the age group is mostly at least from 18years and above.

In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?
It is not the case with crypto casinos, some casinos restrict Thailand from their platform, and from experience, they are not focused on nerds or dumb people. The restriction is based on judicial regulations rule of the casino game provider and master license holder.

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January 17, 2024, 01:04:07 AM
 #22

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

The target is everyone , ages? who really care as long is they can deposit and play lol. while there
are written in Terms about the age but this is because they are being mandate by government but if they are
the one to decide?(gambling site) they care nothing as they are after the earning and not the players.

and about their marketing , it is depend in their budget and capacity to spend but the normal way
is to have advertising , from social media and other forms of internet but most crypto casino is trying to lure
their players here in Bitcointalk.org.

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January 17, 2024, 01:18:47 AM
 #23

Why should they target nerds and dumbs? They are targeting gamblers of course. And there are many ways for crypto casinos and betting sites to promote their platforms. Just like fiat casinos, crypto casinos are also present on social media. They are also paying ads in different websites or forums like this one. They are also paying influencers, celebrities, and athletes for promotion. They are also sponsoring events. You can also see their brands on uniforms of teams in different sports and leagues. There are so many ways to promote a crypto casino.

And just so you know, crypto gamblers aren't nerds and dumbs.
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January 17, 2024, 01:58:02 AM
 #24

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

How they do target? It would really be depending on what market they are based into.. Look at into this forum on which you do see that there are tons of signature campaigns that launched into this space on which
they would really be definitely be focusing their marketing on something which connects on what market they are really that belong into. If they would really be making out some marketing into those places on which its not really that relevant or connected on what they are offering then it would really be that useless and pointless or such a waste of budget. This is why they would really be planning it well and would really be
focusing into those mediums on which they would really be able to see that they could benefit out.

In every business whether online or offline  then it would really be just that in default that there would really be a marketing budget allocation on which it would really be
just that normal that you would really be that having that kind of consideration and they cant just shell out money for nothing which it isnt effective.

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January 17, 2024, 05:24:16 AM
 #25

They target "gamblers" from all countries and of "legal" age. (Different for each individual country)

Some people think that they only target highrollers, but that is not true.... they target anyone who shows interrest in gambling, because they want their money.

They will obviously also target countries where online gambling are legal. Some unregulated (unlisenced) Crypto casinos will target anyone, because there are no cosequences for their actions.

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January 17, 2024, 05:45:33 AM
 #26

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

This is very simple if you ask me, cryptocurrency casinos target crypto holders, and it's mostly those from the age of 18 and above, since that is the normal and acceptable age range for gamblers.

Crypto casinos target both crypto holders and non crypto holders since some of them still allow fiat deposits and withdrawals alongside crypto, this is why we find many of them advertising on cryptocurrency forums like here(bitcointalk) and even on other platforms and social medias that is outside cryptocurrency, though casino advertisements are banned in some places or platforms, but there are still alot of places where casinos advertise their services like on cable TV, both crypto and non crypto websites and so on.

So, in conclusion, crypto casinos target both crypto and non crypto users, since a non crypto user who is a gambler can still decide to buy crypto for the sole purpose of gambling if he or she finds it very fascinating and wants to find out how it all works.

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January 17, 2024, 07:20:38 AM
 #27

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?


The main marketing strategy I see is attractive promotions. They make many attractive promotions and promote it all over the internet. Through these attractive promotions all age category people join the sites in the hope of making good money. I don’t think they categorise people and target them. Yes they might be targeting people who do online investments. That’s basically the golden rule to get targeted audience.

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January 17, 2024, 07:32:55 AM
 #28

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?


Most of the forum members here are gamblers, not marketing experts. Grin Maybe you should ask someone, who is running the marketing campaigns of the casinos, that have sig campaigns on the forum.
I can assume that their target audience is men, age 20-65, the target country must be somewhere in North America, Europe or Asia.
I don't think that most of the nerds are active gamblers. Maybe there are some nerdy/geeky gamblers here and there. Grin
The safest bet, when promoting a crypto casino is probably creating a signature campaign on Bitcointalk.org. Maybe some crypto casinos are being promoted on Telegram and Discord, but I'm not an active user of these platforms.

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January 17, 2024, 07:35:23 AM
 #29

With social media being powerful right now, casino games or casino websites' main way to advertise their website or app is through social media and websites. As you can notice, most of the videos or advertisements on social media are from casinos, and now a days even those below legal age have their own social media accounts, so they can see these ads and be a player or customer on a casino app or website.

Not just through advertising, many influencers are promoting casino websites and casino apps in their videos, as some of their videos are sponsored by a specific casino platform. You see, the internet and social media are very powerful these days; everything can be spread rapidly through that platform, so it's easy for any establishment, website, or app to flag their products and services. The sad part is that even a young person can be influenced by or have an idea about gambling as early as their age.

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January 17, 2024, 08:44:35 AM
 #30

With social media it's possible to market anything this days, the most effective is having your audience watch you through streaming and see you make some money, while accessing and gambling on the website, there is no doubt that this market strategy will effectively caught the attention of many people, as seeing is believing.

Many influencers are also getting paid a lot to advertise a casino, I heard they are paid a lot to shill casinos, this is a bit different from streamers.

Today casinos still run ads too, there are websites that if you open them the casino banners will display, and also members on this forum do promote casinos too, I am one of the and as you can see I am currently promoting JustCasino.
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January 17, 2024, 09:30:21 AM
 #31

The casino targets everyone who sees and is interested in its promotions and attracts them all by providing promotions to get them to come to the casino. Crypto casinos are no different. Crypto casinos want to get new customers by creating attractive promotions. Crypto casinos have managed to attract people's interest.

If you ask about how efficient it is, only the crypto casino knows. They can see how efficient it is because they have the data. But so far, many crypto casinos are still operating, which shows the promotions they carry out are still efficient. They can run their marketing well.

And with the growing popularity of crypto casinos, people are trying to gamble at crypto casinos. They want to experience gambling using crypto because maybe they are used to gambling with fiat. The important thing is that the casino can promote its casino in countries that allow gambling even though there are people from countries that prohibit gambling who also want to gamble.

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January 17, 2024, 11:10:31 AM
 #32

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?


and yes they have targeted audience like the example of this forum, bitcointalk is a well-known bitcoin forum that even satoshi writes on this forum aswell, since people who know crypto most of it know about bitcointalk the crypto gambling company make their ads here.

what age group and Do they target nerds or total dumbs? I think any age but most gambling site is 18+ or 21+ and they target to people who like gamble

I have seen websites spamming google with strong links and all. Is spamming the only way? any example of successfully running crypto gambling site to do research on?

successfully crypto gambling is of course do research if not they are not going to be successful the simple thing is like that.


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January 17, 2024, 11:19:51 AM
 #33

I have seen websites spamming google with strong links and all. Is spamming the only way? any example of successfully running crypto gambling site to do research on?
Not sure what you're referring to here, to be honest. Are you talking about Google ads, or websites putting as many interesting keywords so their SEO result is much higher on Google search results even though they don't really talk about it? If it is the latter, I've never seen a crypto service do that recently. Marketing by nature is just giving as much presence as possible on many media, I wouldn't call it spam if they just blast you with ads unless it is very intrusive or violates our privacy. Buying an ad slot for the Google ads search result is not the same as sending multiple ad e-mails about one topic within a short time frame, for example. CMIIW.

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January 17, 2024, 11:51:18 AM
 #34

Based on how booming right now.

IMO, (CASINO) especially online right now are trying to get as much sector they can. Remember, most of streamer who are doing gambler-streaming before that is a gamers. That's mean, their target is not really limited.

They even chase people who are streaming game, and do the deal to stream gambling.

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January 17, 2024, 12:03:47 PM
 #35

~
Well for one they need them to be crypto users. And what would be the easiest way to garner people who use crypto? In countries that don't have crypto banned. Pair that up with countries that have the gambling industry well established and you can have a simple metric of where they should concentrate their marketing tactics. For specifics it can vary from casino to casino since it depends on the level of the company. For example, is how Stake was able to provide adverts for big tournaments and stuff like that. For smaller companies though, it may vary from streamer sponsorships, facebook groups/advertisements, and similar level stuff.

As for efficiency, only they can know really. But I think you can make an educated guess based on how successful they are from the time they launched the casino up to now.

R


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January 17, 2024, 12:29:39 PM
 #36

OP casino advertising or publicity depends on their interests. As you can see, casinos that advertise here are all Crypto casinos in the sense that they accept crypto currency for payment on their website and also they accept fiat as well. The reasons why many casinos do advert here is that they have a good Market target here. Gamblers frequent this board and this platform is a well known platform for reputable and reliable in engagements and other activities.

Talking about target, obviously, the Crypto community is the target because if anyone can find themselves here then they can as well gamble either on centralised or decentralised gambling platforms. If we are talking about nations, there are some nations that do not favour gambling while some do. So in that case, if we are to go by nations then, we should be rest assured that some national laws  restricts some nationals from gambling and as such, can not gamble.

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January 17, 2024, 12:41:05 PM
 #37

Through promoters that have a lot of followers, once the audience is good enough they will pay you to promote their casino, if why you are asking is to find a good online casino don't trouble yourself too much, there are many good casinos on this forum, like Roobet and Rollbit, but if you are just trying to know, casino companies uses every means available to get their names out to the world.

You should choose from lists on here, it's safer this way because many people already have different exposure to these casinos on here and reviews are so real unlike other websites where they have fake reviews.

Casinos like using YouTubers and other social media platforms to promote their companies, that's why you will see so many streamers making a lot of money for shilling casinos to their followers and supporters, it's a great way to make money as a streamer, and believe me, most of the results in gambling that streamers use to show isn't genuine enough.

You will only find this out after you use the same online casino to gamble, you won't get the same result like they do, but that's normal to me, maybe it's just their luck or something else is going on behind the back, who knows? You should be fine if you risk only what you can afford to lose.

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January 17, 2024, 12:44:31 PM
 #38

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?
Several crypto gambling sites do marketing by entering social media and they also use the services of streamers and affiliates to be able to promote gambling sites by sharing referral links, this method has proven to be quite effective and is also used by many gambling sites.
Some gambling sites also carry out promotional marketing in this forum by holding signature campaigns and for large gambling sites that have been able to develop, they will add promotional methods by providing sponsorship.
They will collaborate with agreed contracts, most of which are sporting events or teams from several sports fields such as football and most of them are Boxing, MMA, UFC and also several football competitions and football team.
The name of the gambling site will be displayed in octagon arena or corner of the field and for team it is usually displayed on each player jersey.
There are many ways to promote and of course this is an easy way to do, especially for gambling sites that are already developing.
There is no gambling site that will actually target certain group or class in carrying out promotions, even for the age of gamblers, gambling sites cannot set limits that can be patently set.

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January 17, 2024, 01:39:52 PM
 #39


There are many ways to promote and of course this is an easy way to do, especially for gambling sites that are already developing.
There is no gambling site that will actually target certain group or class in carrying out promotions, even for the age of gamblers, gambling sites cannot set limits that can be patently set.

Well, as much as I agree with everything else you said in this comment, one part I fail or refuse to agree with you is this part you said that no gambling sites will actually target a certain group or class in carrying out their promotions, this is a big fat lie bud, atleast, you are wearing a signature ad is belongs to the gambling casino, this means that you are promoting a gambling casino on this forum.

Now, I am going to ask you a very simple question, why do you think that Stake, and several (if not all other online gambling casinos) made it mandatory that as their signature ad campaign participant, you must mandatorily make 10 or more posts in the gambling and gambling discussions board of this forum?
Why do you think that Stake pay you more for each post you make  in the gambling and gambling discussion board? While they pay you less for posts you make on other parts and boards on this forum?

The answer to this question is, they made it mandatory that 10 out of 25 posts must be in the gambling and gambling discussion board because, they believe that gamblers are much more active on this board, and those gamblers are the ones they are targeting in their advertisement.
Stake also pays more for every post we make in the gambling and gambling discussion board for exactly same reason, they are targeting all the active gamblers that are actively discussing on this board.

So, gambling sites do have those they are targeting in their promotions, and those they are targeting are always gamblers, real gamblers.

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CryptSafe
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January 17, 2024, 01:40:46 PM
 #40

Through promoters that have a lot of followers, once the audience is good enough they will pay you to promote their casino, if why you are asking is to find a good online casino don't trouble yourself too much, there are many good casinos on this forum, like Roobet and Rollbit, but if you are just trying to know, casino companies uses every means available to get their names out to the world.

Of a  truth there are lots of casinos out there and you can try bets.io to see their features which I believe you will have fun with it as they are an award winning casino. That speaks of volume you know.
As you have said promoters can be influencers with large or huge fan base or followership on which these casino can capitalise on to promote their products. These fan base stands as a marketing tool for them to showcase  their advertising strength which earn them the recognition they desire.  

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