Targeting vulnerable gamblers

[Julien_Olynpic]

I have come across data that some operators may use player behaviour analysis to encourage players to play more and part with their money: bonuses or VIP programs, targeted offers, special conditions, and so on. However, this is not outside the normal rules by which casinos operate. Industry regulations, , require responsible gaming measures - self-exclusion programs, spending limits and age verification, but we understand that business is business and no one will work at a loss. However, at least formal adherence to the rules should be expected everywhere, except in countries with possible legal cynicism.

[Kelward]

My definition of vulnerable gambler is gambling addict or person who has tendency to become gambling addict. I really hope casinos don't intentionally target this population, because it could really ruin their lives. I  on some casinos option to voluntarily lock account for some period of time, but I'm not sure how often this option is used, and I wonder if gambling addicts ever use it.

It is true gamblers who are vulnerable are those that are addicted to gambling, they will utilize every bonus opportunities to continue gambling. But I don't think that casinos targets them with enticements so that they will have reasons to be coming back without taking breaks. Who I believe that casinos target are big spenders that gambles with a lot of money, they will give them VIP bonuses as an enticement to keep gambling and making more deposits. I don't think that a reputable casino will have such time to target any vulnerable gambler because they have many gambling customers.

[Dr.Bitcoin_Strange]

Just play in accordance on having that fun and entertainment and never ever tend to chase up loses nor getting yourself that being attracted when it comes to promotions and stuffs. If you arent that good when it comes to handling your emotion then you would be that most likely be ending up on having those unfortunate conditions on which you shouldnt have done this from the start. Always be responsible and be mindful about into the actions that you are taking and not just that basically making yourself that being too impulsive on things.

It's when the gambler can not control themselves and thereafter becomes irresponsible gamblers, that is when they become vulnerable to the casino. If the person is just gambling little my little, they will not be not lose as much as they would have if they were compulsive and casino love it to see people spending a lot to gamble. If you don't gamble like that, they won't be so profitable.

[DaNNy001]

Casinos are a business like any other and want to make money, so if a user is losing money and giving profit to the casino, they will want to keep hin in house as much as possible.

So yeah it makes sense to give this user more bonuses and rakebacks, because at the end he might still lose more and the profit keeps coming. But would you call this type of gambler vulnerable? Maybe he has fun gambling even if he loses money when the day ends.

The most important thing is to keep your customers because the house edge is enough for even some slow profit.

You are on point, bonuses are just way to keep the gamblers In the game... let's imagine that casinos doesn't give out free games to their big stakers this might be a discouragement to them, they keep the minds of gamblers enticed with these free games and when it's exhausted due to a loss it would prompt the gambler to keep staking... only those that are disciplined can avoid such mental trap

[WhoYouCantKill]

Lots of casinos for sure targets vulnerable gamblers, like those who play with high frequency but losses more often. They don't offer randomly; rather they become more aggressive toward those most likely to continue spending, though they are losing.

Whether it is ethical? In my perspective, no. When a business has knowledge of a person's vulnerability but uses it to push him deeper into hurtful acts, that going beyond boundaries. It moves from organizing a game to leveraging on weakness. Responsible gambling is about protections, not manipulative acts.

[rachael9385]

I do not agree that casinos target vulnerable gamblers because all bonuses and promos are open to all and sundry. The promos and bonuses are incentives to encourage gamblers to sign up with them, stick with them, or wager more with them, as the case may be. And if gamblers cannot resist the urge to gamble when they see such offers, then it's on them.

Here's my theory, their target are not just People that are rich or those that spend more money because even some people who are struggling financially still lose a lot of money in gambling. I would say that their targets are those that are addicted or Indisciplined. They don't force anyone to get addicted because that's your choice as a person but basically the system is designed against addicted gamblers

[Sandra_hakeem]

Do casinos specifically target vulnerable gamblers? When I say vulnerable gamblers, I mean those who tend to gamble a lot and usually loses more. Casinos surely have the statistics for this and they can identify which users might be more vulnerable. My question is do they take advantage of this and show them promos that will make them want to gamble more?

Why do you think eligibility concern rises and a gambler's status is very much required when it comes to promotional bonuses and grants by the casinos? They can see your daily, weekly, monthly and yearly spendings and that's how they decide if some restrictions should be made for you or not.

Vulnerability, especially when observed at close range is often taken advantage of by whosever holds the lead position. Their promotions would often give hope to those rich, but unlucky gamblers that may begin to lose interest as a result of losing too much.

Are they more persistent towards these users? Or do they just give everyone the same kind of promo and treat everyone the same no matter what?

And if casinos really do treat vulnerable gamblers more, is it ethical?

As long as it doesn't involve a forceful attempt, it is.

[l3pox]

Just play in accordance on having that fun and entertainment and never ever tend to chase up loses nor getting yourself that being attracted when it comes to promotions and stuffs. If you arent that good when it comes to handling your emotion then you would be that most likely be ending up on having those unfortunate conditions on which you shouldnt have done this from the start. Always be responsible and be mindful about into the actions that you are taking and not just that basically making yourself that being too impulsive on things.

It's when the gambler can not control themselves and thereafter becomes irresponsible gamblers, that is when they become vulnerable to the casino. If the person is just gambling little my little, they will not be not lose as much as they would have if they were compulsive and casino love it to see people spending a lot to gamble. If you don't gamble like that, they won't be so profitable.

this also can only happen if they have a big amount of disposable income or the means to acquire a lot of money (borrow from a bank, from a friend or something like that
If I'm not mistaken there's people who lost a lot on a gambling website, then sued the betting website saying they were out of control and could get their money back but I'm not sure
you have to be alert all of the time

[bubilas]

Im not entirely sure of this but every gambler has their own promos they are being offered based on their staking power... casinos can give an enticing offer to a user that makes huge deposits just To keep them in the game... Majority of casinos offer promos to every user but like I said it's based on the amount of money that they stake with, this isn't idea because to some people it makes them more addicted

Gambling has so many facets that I am not even surprised anymore that teams of analysts and psychologists have developed systems that should attract newbie tumblers more and more until they stop thinking about anything but gambling.
When I registered on one of the online casino sites in order to just play for 50 of the won promo deposit, I was very surprised at how I began to be attracted by the program for beginners that if I deposit a little more money, I will become a VIP client, if I deposit a little more, I will get free spins. And if I deposit a little more money, there will be a lot of promotions from the online casino.

[Die_empty]

I have come across data that some operators may use player behaviour analysis to encourage players to play more and part with their money: bonuses or VIP programs, targeted offers, special conditions, and so on. However, this is not outside the normal rules by which casinos operate. Industry regulations, , require responsible gaming measures - self-exclusion programs, spending limits and age verification, but we understand that business is business and no one will work at a loss. However, at least formal adherence to the rules should be expected everywhere, except in countries with possible legal cynicism.

You have given a good explanation @Julien_Olynpic. A gambler cannot claim that his vulnerability has been exploited if he doesn't trigger some protective options like self-exclusion and spending limits. Encouraging patrons to keep gambling through enticing offers are marketing strategies applied even outside the gambling environment. But there have been some cases when casinos fail to self-exclude gamblers after a request has been made. In such a situation, the casinos should be held responsible because they have failed to operate within the provisions of the law.       

[harapan]

My question is do they take advantage of this and show them promos that will make them want to gamble more? Are they more persistent towards these users? Or do they just give everyone the same kind of promo and treat everyone the same no matter what?

Yes a lot times they do that to lure them to gamble more and they execute that through bonuses and promo and clearly enough the gamblers can't shy away from such opportunities. But it's so bad to have use gamblers vulnerability on them in such manner, though I'm not certain about them using this same strategy for other users and I find it not ethical.

[Russlenat]

this also can only happen if they have a big amount of disposable income or the means to acquire a lot of money (borrow from a bank, from a friend or something like that
If I'm not mistaken there's people who lost a lot on a gambling website, then sued the betting website saying they were out of control and could get their money back but I'm not sure
you have to be alert all of the time

That’s just plain stupidity. There’s no real victim here, gambling sites will always find ways to attract players, and as long as what they’re doing isn’t illegal, then they’re not at fault.

We’re all of legal age, which means we’re responsible adults. If we fall for their promos or offers and end up losing more money, we can’t blame the casino. The decision was ours. A responsible gambler knows that, you take the blame, not pass it on to someone else.

[Barcode_]

I don't think the word " Vulnerable " should be used to describe gamblers who cannot control their own urge and desires to gamble in a casino. I believe the word " addiction " might be the more suitable word to describe gamblers who are unable to stop themselves from getting deeper into debts while constantly trying their luck in a casino with bonuses given to them and hoping they could recoup all their losses back. That is also the reason why it is important for casinos to have the self exclusion option so gamblers who found themselves seriously addicted to gambling could still have a way to at least stop gambling by excluding themselves from the casino.

[summonerrk]

I don't think the word " Vulnerable " should be used to describe gamblers who cannot control their own urge and desires to gamble in a casino. I believe the word " addiction " might be the more suitable word to describe gamblers who are unable to stop themselves from getting deeper into debts while constantly trying their luck in a casino with bonuses given to them and hoping they could recoup all their losses back. That is also the reason why it is important for casinos to have the self exclusion option so gamblers who found themselves seriously addicted to gambling could still have a way to at least stop gambling by excluding themselves from the casino.

Maybe the author means that vulnerable people are those who have had a difficult life situation, or who are so tired of their routine that they become very vulnerable to casino manipulation, such as annoying advertisements, and eventually decide to play, and think that this will change their life.
But when they really can’t imagine their life without a casino, and start lying to their families and giving away money without control, then the word “addicted” can be applied to such people.

[l3pox]

My question is do they take advantage of this and show them promos that will make them want to gamble more? Are they more persistent towards these users? Or do they just give everyone the same kind of promo and treat everyone the same no matter what?

Yes a lot times they do that to lure them to gamble more and they execute that through bonuses and promo and clearly enough the gamblers can't shy away from such opportunities. But it's so bad to have use gamblers vulnerability on them in such manner, though I'm not certain about them using this same strategy for other users and I find it not ethical.

the main thing is
are gamblers vulnerable or choosing to gamble?
nobody force them to hit the button
the crazy thing is that this simple question don't have an easy answer, because anyone who studied a little bit of marketing knows that our minds fail and are prone to be hijacked way easier than we'd like to

it's crazy but it happens.

[sompitonov]

I don't think the word " Vulnerable " should be used to describe gamblers who cannot control their own urge and desires to gamble in a casino. I believe the word " addiction " might be the more suitable word to describe gamblers who are unable to stop themselves from getting deeper into debts while constantly trying their luck in a casino with bonuses given to them and hoping they could recoup all their losses back. That is also the reason why it is important for casinos to have the self exclusion option so gamblers who found themselves seriously addicted to gambling could still have a way to at least stop gambling by excluding themselves from the casino.

Maybe the author means that vulnerable people are those who have had a difficult life situation, or who are so tired of their routine that they become very vulnerable to casino manipulation, such as annoying advertisements, and eventually decide to play, and think that this will change their life.
But when they really can’t imagine their life without a casino, and start lying to their families and giving away money without control, then the word “addicted” can be applied to such people.

Of course, such players are addicted in the majority, but this does not mean that they do not need to resist this and try to overcome themselves in order to stop. Honestly, sometimes it is necessary to stop and not gamble in order to take a break, it helps to rethink all the processes in the game, perhaps this is the time to think over your strategy, of course, if we play not thoughtlessly relying only on luck. I often watch videos with vulnerable and addicted players to always remember that I can become the same, it helps to keep myself in good shape and under control.

[Muba20]

My question is do they take advantage of this and show them promos that will make them want to gamble more? Are they more persistent towards these users? Or do they just give everyone the same kind of promo and treat everyone the same no matter what?

Yes a lot times they do that to lure them to gamble more and they execute that through bonuses and promo and clearly enough the gamblers can't shy away from such opportunities. But it's so bad to have use gamblers vulnerability on them in such manner, though I'm not certain about them using this same strategy for other users and I find it not ethical.

If a site gives bonuses to gamblers, it is their business. It is natural that they can create such traps to attract them, but gamblers have to be aware. If they are caught in their trap out of greed, then it is their failure. Gambling platforms can do anything for their profit, there is no room for blame. However, all licensed casino gambling platforms must operate within a policy. What I personally understand is that it is your responsibility to control yourself in gambling, so there is no point in blaming others.

[jackpotmaster]

I have come across data that some operators may use player behaviour analysis to encourage players to play more and part with their money: bonuses or VIP programs, targeted offers, special conditions, and so on. However, this is not outside the normal rules by which casinos operate. Industry regulations, , require responsible gaming measures - self-exclusion programs, spending limits and age verification, but we understand that business is business and no one will work at a loss. However, at least formal adherence to the rules should be expected everywhere, except in countries with possible legal cynicism.

While this can be true, attention must be given to the details. If an operate is offering different things for free that does not mean that they are doing this to target vulnerable players. If you assume that everyone is doing it for malicious reasons then no good operator can provide any kind of bonuses or promotions. If the operator is data mining and then targeting players that are very susceptible to these things then they are malicious. A simple way would be to do an analysis on the response rate to previously given bonuses and offer. Some people will not use them, others will use them but not play more, and the last group will use them and play a lot more after. If after gathering such data the casino uses it to target the last group only, then it is doing evil.

[Hatchy]

Do casinos specifically target vulnerable gamblers? When I say vulnerable gamblers, I mean those who tend to gamble a lot and usually loses more. Casinos surely have the statistics for this and they can identify which users might be more vulnerable. My question is do they take advantage of this and show them promos that will make them want to gamble more? Are they more persistent towards these users? Or do they just give everyone the same kind of promo and treat everyone the same no matter what?

And if casinos really do treat vulnerable gamblers more, is it ethical?

It's possible to keep tracked of every users on their site and know which one is always active am gamble. Such person might be given various offers on the site and as well his account might be upgraded to various higher level just so he would be drawn to continue playing. It's all about their marketing strategy. They just want what's best for them and their goal is to make money and for you to loss as well. So it then depends on the gamblers style of gambling if he's a regular then he literally would be a target by the casino..

[mikel_012]

the main thing is
are gamblers vulnerable or choosing to gamble?
nobody force them to hit the button
the crazy thing is that this simple question don't have an easy answer, because anyone who studied a little bit of marketing knows that our minds fail and are prone to be hijacked way easier than we'd like to

it's crazy but it happens.

They always choose to gamble, no one can force them. But if they are vulnerable they will do that more easily and even if they shouldn't have to. For example I can have $1000 and put all of that on a gambling website because I'm vulnerable and think irrationally that I can deposit $1000 double it and take it in less than 1 hour. But I lose it and then I'm screwed without any money to pay the bills and have to take loans to survive.

It's important to know that people vulnerable just like they are to heroine and other drugs.

I don't think the word " Vulnerable " should be used to describe gamblers who cannot control their own urge and desires to gamble in a casino. I believe the word " addiction " might be the more suitable word to describe gamblers who are unable to stop themselves from getting deeper into debts while constantly trying their luck in a casino with bonuses given to them and hoping they could recoup all their losses back. That is also the reason why it is important for casinos to have the self exclusion option so gamblers who found themselves seriously addicted to gambling could still have a way to at least stop gambling by excluding themselves from the casino.

I salute casinos for having this option because they could just keep milking the addicted users, but they give them a path to stop and try to think before gambling what they can not lose.