Hey, yes. We are really excited, but 100BTC is not our goal, just the minimum amount, that will make the crowdsale event complete. We've marked our escrow, he is a General Producer of TV channel in Ukraine and soon there will be one more escrow, we will post more details soon, there is a tonn of e-mails we are receiving, trying to do everything as soon as possible.
General producer of TV channel in Ukraine doesn't make sense to anyone here. What users meant when they say escrow are the list of people here
https://bitcointalk.org/index.php?topic=855778.0 who will hold the funds of the investors for your project. This will ensure the team won't be running away with the investors's money.
The site looks good. The team show their facebook profiles
https://nodio.net/#team are the profiles real?