Are IOTA devs from Italy or anything like that? I mean, we already saw bitcoin on financial times several times, and it showed up in the main page as well, so getting crypto "promoted" on relevant papers is not new, at least for bitcoin. This is the first time I see an altoin getting the attention though, so it's relevant to me. IOTA is ok, but I now think that article was just a promotion for the coin, and people behind the newspaper probably invested in it and are promoting it for profit. Media is very important in the crypto markets, since people react on news, so maybe we will see more moves like this happening in the future.