[ANN] [ICO] AQER: the first blockchain & AI marketplace for Vloggers and Brands

[ARTiShock2008]

Well, then no amount of information could help you. Do you think any company would disclose anything incriminating about themselves? If you want to learn everything about your sponsor, hire a PI or something.

[Hanna_Money]

While I agree that no one would admit to anything incriminating, if they were forced to provide more information a vlogger could make a more informed decision. It is not ideal, but it’s better.

[Guardsman]

Wow, such a civil discussion) Nice to see that there are corners of the Internet where people are able to talk without insulting each other))

[Sevreki]

I have no idea why video content has been neglected as a major advertisement field. From what I’ve seen, text and picture posts on Facebook and Instagram are much more popular, and that has always confused me.

[Discovery2017]

I have no idea why video content has been neglected as a major advertisement field. From what I’ve seen, text and picture posts on Facebook and Instagram are much more popular, and that has always confused me.

Well, a major reason for that is our short attention span Looking through a text post requires much less time, which means that a lot more ads can be made and promoted.

[DiscoMan]

But video content is consumed in much higher volumes. Plus, when made well, it is much more likely to go viral and attract a bigger audience.

[Urakeavan]

But video content is consumed in much higher volumes. Plus, when made well, it is much more likely to go viral and attract a bigger audience.

Exactly, when done right. It is very hard to predict whether or not your video is going to go viral. People have tried to figure it out for decades, and there is still no universal recipe for success.

[Crypton2018]

True. But I agree with their white paper – vlogging is like word of mouth. If a creator you love and trust promotes something, you are much more likely to use it. I don’t think Instagram pictures can get the same level of engagement.

[Xtonyonyack]

The way they word it, “a marketplace for entertainment rights” seems a bit tricky from a legal standpoint. Will the creators be selling full rights to the content they produce? Could such a deal be fast and easy to make?

[BTC_Eldorado]

Well, why not? The only thing they mention in the white paper is that the deal will be secured through the blockchain. There are no details mentioned for the contract terms for each party.

[RazBOYnick]

My guess would be that the contracts will be  the same as brands make with Youtubers right now. The platform is just to simplify the process of looking for the most suitable partner.

[Guardsman]

I know that this opinion will probably be unpopular on a blockchain-focused website, but “smart contracts” have lots of problems. They have a lot of potentials, but they have lots of downsides too. First of all, they aren’t even recognized as legal in many countries and states. Wouldn’t it harm the project?

[spawn4ever]

How exactly will the calculation of KPI help to determine the best vlogger for a brand? I agree that these numbers could help to settle on a proper price, but it could lead to absurd consequences, like ads for a steak house on a vegetarian channel, etc.

[psp_]

Well, if you’re able to get some talented creators involved – I’m down I mostly watch tech reviews on Youtube, I think some of those guys would love a chance to join the platform.

[I3arni]

I’m not that into Instagram or Youtube, I mostly watch video content on Twitch, mostly just for background noise. Hopefully streamers will have a place on your platform too, these guys need some support.

[Phileste]

The organic advertisement you mention in your whitepaper – so true! I often notice that when one Youtuber starts to promote a certain brand everyone follows suit! Kind of weird, it spreads like wildfire.

[DonProton]

I know that this opinion will probably be unpopular on a blockchain-focused website, but “smart contracts” have lots of problems. They have a lot of potentials, but they have lots of downsides too. First of all, they aren’t even recognized as legal in many countries and states. Wouldn’t it harm the project?

More and more governments are starting to look at smart contracts and develop laws to recognize them. So I don’t think it’s going to be a problem in the future.

[ARTiShock2008]

How exactly will the calculation of KPI help to determine the best vlogger for a brand? I agree that these numbers could help to settle on a proper price, but it could lead to absurd consequences, like ads for a steak house on a vegetarian channel, etc.

If you’d paid more attention, you would have noticed that the brand will be able to use filters to choose an appropriate content niche for their ads.

[Tamandrac]

The organic advertisement you mention in your whitepaper – so true! I often notice that when one Youtuber starts to promote a certain brand everyone follows suit! Kind of weird, it spreads like wildfire.

Well, a lot of Youtubers are associated with an entertainment network. So, when brands want to run a big ad campaign, they sign a contract with such a network and this way they get a deal with a bunch of creators.

[Discovery2017]

How exactly will the calculation of KPI help to determine the best vlogger for a brand? I agree that these numbers could help to settle on a proper price, but it could lead to absurd consequences, like ads for a steak house on a vegetarian channel, etc.

If you’d paid more attention, you would have noticed that the brand will be able to use filters to choose an appropriate content niche for their ads.

Yeah, ads before Youtube videos suck. They don’t have anything to do with the actual video. And I really hate it when they are unskippable. Outright infuriates me