[GUIDE] 10 complete steps for new casino into this forum

[Despairo]

Note: This thread intended for new casinos, that's why it's posted on Gambling board.

Many new casinos doesn't understand how this forum work, forum rules and how to advertise on this forum. Some casinos just started creating topic with poor plain text announcement and some might doesn't even complete developing his sites. How you can make someone move to your new casino while their old casino are better than yours? No one will want to try out your sites.We can't blame them since new accounts wouldn't recognized this forum yet, this is why I create this thread. This 10 steps will help you understand to promote your brand new casino in this forum.

1. You need to have a lot money to start.
Aside the primary cost to build up the sites, gambling software, domain subscription, coder, script, bug bounty etc. You need to have a good amount money for advertisement (full explanation below), no one will know your casino when they didn't even heard your casinos since it's still a brand new casinos.

2. Read the forum rules first.
The most rules that brand new users broke are post in a row, spamming, put referral on the topic, create duplicate thread and not deleted previous bump. Though if you broke this rules you wouldn't automatically be banned, but your post most likely can be deleted by moderators. Additional tip: if you want your thread remain on Gambling board, you need to accept Bitcoin on your casino, if not your topic will be moved to service announcement (altcoins). The rules can be read here Unofficial list of (official) Bitcointalk.org rules, guidelines, FAQ

3. Create announcement with well organized design.
Good announcement will bring a good impression to whoever see your thread, it also show how serious and well prepared your casino it is. If you register with brand new account, your images wouldn't be visible since each rank has a restrictions. You need to upgrade your rank to Jr. Member or buy copper membership to make the images visible.

4. Various advertisements.
Welcome bonus and wager contest are the good promotions to start as new casino. But almost on any casino will have this promotions and it's really common, also the requirements is really insane to beat. Usually welcome bonus you need 40x wager with the bonus money, wager contest you need to beat high roller and isn't easy. You can other promotions with easier to require even though the reward need to reduced e.g. daily wager, lottery.

5. On forum advertisements.
Having a promotions on casinos is good, but it will be better if you have a promotions dedicated for Bitcointalk user only. Many popular casinos in this forum mostly have this and they're not stopping even they already big. In this forum you can run signature campaign, run review contest about your casino, run prediction contest, slot multiplier or even art contest. To run those contests it will be better if you hire a manager to handle that, you can see on this thread Overview of Bitcointalk Signature Anti-Spam Campaign Managers

6. Make sure your site is already finished.
Announcing your casino but your site still under development will make people doesn't want to try your sites since it's not completed yet and worried if there's a bug. You need to have at least: Terms and Conditions, Privacy Policy, FAQ, Live support, Social media, and Provably fair verifier. It's not funny when you don't even wrote any rules and when someone want to withdraw his money, you suspect him abusing your system etc and you ask him to submit KYC. Obviously no one will ever want to play anymore.

7. Don't be too strict about your rules.
Many people really want a friendly casino which doesn't really strict about their rules. Don't directly suspect broke your rules someone when they win huge amount, you need to accept it since you offer such odds and  maximum bet. If you still suspect someone abusing your rules, you need to prepare the proof to prove it. If not, no one will believe since you're new casino and doesn't have any reputation yet.

8. Get a gambling license.
Many people doesn't like to submit KYC, but they're prefer a casino having license even KYC is mandatory rather than a casino doesn't have license but offer no KYC. This because no KYC casino doesn't offer promotions due to easily to abuse, unlike a KYC casino will have various promotions. Of course you shouldn't ask KYC to anyone as long as they're not abusing your casino. You also shouldn't allow someone can deposit but they need to submit KYC to able withdraw the funds, this is worst.

9. Active on forum.
It doesn't mean you need to active 24/7, you can active once a day, once in every three days or even once a week. You need to be active since many members will ask some questions related to your casino or some people have a problem with your casino. If you ignored their problems, many people will have bad impression on your casino.

10. Don't try to use paid shills or bumping service.
Having a thread shown in the first page or even first row will make your casino will be visible to anyone which visited gambling board. But don't try to use paid shills or bumping service to make your thread remain on the first row, this isn't good advertisement and many people will think your casino is scummy or rug pull project, don't try to abuse this forum system.

This is based on my own observations around popular casinos in this forum, this forum doesn't endorse/force new casinos to have good announcement or run advertisements (e.g. signature campaign, contest etc).

tl;dr you need to have huge money to start new casino, understand the forum rules, prepare good announcement, finished your sites with complete informations, be active, run various advertisements, don't too strict, don't hire paid shills, and have a licenses.

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[bittraffic]

Promoting any kind of business always needs money not just casino. Advertising cost money, they could advertise through adnetworks actually but most users will try googling when they find new casino to check feedbacks, they are often led in this forum for it.

Crypto Casinos are examined closely by gamblers due to the usual casino scams, they come and go. The old reputable casino today may not be reputable after years thats why advertising keeps the business afloat.

[coin-investor]

Number 6 is very important

6. Make sure your site is already finished.
Announcing your casino but your site still under development will make people doesn't want to try your sites since it's not completed yet and worried if there's a bug. You need to have at least: Terms and Conditions, Privacy Policy, FAQ, Live support, Social media, and Provably fair verifier. It's not funny when you don't even wrote any rules and when someone want to withdraw his money, you suspect him abusing your system etc and you ask him to submit KYC. Obviously no one will ever want to play anymore.

Having a complete and finished casino with all its features TOS complete with no typo error will gain you rust from players, another thing that is the most important before inviting players to play is to check and double-check all the game's deposit and withdrawals functions, players will always check if everything is working fine and this is where you get the best feedback.

[zidanw]

Having a complete and finished casino with all its features TOS complete with no typo error will gain you rust from players, another thing that is the most important before inviting players to play is to check and double-check all the game's deposit and withdrawals functions, players will always check if everything is working fine and this is where you get the best feedback.

I would second that @coin-investor. Ensuring that a site is fully functioning and operating smoothly the moment it is posted and advertised, is a crucial factor because this is when players are enable to have the full experience of the site. Consequently, the could provide constructive criticisms, and significant inputs for the betterment of the site. And of course, the will show the professionalism and commitment of the management in launching a good site rather than those are just plainly rushing to launch a lousy site.

[Wexnident]

I don't think 7 matters that much? That's on the side of a subjective opinion, I'd rather have casinos properly stick to the rules that they have set instead of changing it willy nilly at times to their advantage, and set those said rules to the users properly.

Can't agree more with the others though, especially being active in the forum. There are a lot of instances where users have questions with regards to the casino after all, especially new ones. Heck, even old ones still coordinate here, especially during issues that users have that are in here, it's a rather easy way to communicate and understand what the issue is.

[acroman08]

I agree with all of this. I've seen too many casinos advertising here that are usually unfinished, too strict, too suspicious, terrible ANN thread, lack of activity after creating an ANN thread. I can't even remember how many times I have suggested to their representative/ANN thread creator to read the forum rules since they keep posting multiple times in a row.

[Eureka_07]

Great thread.

<snip>
10. Don't try to use paid shills or bumping service.
Having a thread shown in the first page or even first row will make your casino will be visible to anyone which visited gambling board. But don't try to use paid shills or bumping service to make your thread remain on the first row, this isn't good advertisement and many people will think your casino is scummy or rug pull project, don't try to abuse this forum system.

I strongly agree to this. Recently I've seen few of newly created threads from different online crypto casinos here that obviously rented newbies and even those accounts that are high ranking just to shill their site. Some are paid to defend the site even though it is obvious that the casino has some unresolved serious cases that they need to face.

I don't think 7 matters that much? That's on the side of a subjective opinion, I'd rather have casinos properly stick to the rules that they have set instead of changing it willy nilly at times to their advantage, and set those said rules to the users properly.
<snip>

I agree with you, it depends on the casino since they will depend on the regulation of their governing body.

[seoincorporation]

1. You need to have a lot money to start.

What about token casinos, they print the money with an smart contract and use that for the game. I don't think people really needs a lot of money to start a casino, with smart contracts we can get a cheap bankroll.

3. Create announcement with well organized design.
4. Various advertisements.
5. On forum advertisements. 

All these points are part of Marketing, and marketing it's one of the most important things for the casinos, that's how they get new customers.

8. Get a gambling license.

Some casinos don't have one, and that doesn't make for them scams. A good provably fair engine can cover a lack of license

[Jody.Drummer]

All the aspects listed do have an important role in realizing the existence of a new casino. Regardless of having minimal capital or whatever, due to the fact the competition between casinos is very tight. So inevitably some aspects that need to be considered really serve as supporting the reputation of a casino. And this is evidenced by now we see the existence of casinos in large capital, services, casino policies, user discipline and convenience whose outputs are directly assessed by users who have gambled.

[nakamura12]

After number 6 then number 3 is important to have a good ann thread. It would be not a good decision to make an ann thread without copper membership since you won't be able to post an image if you are a newbie but in order to post images then buying copper membership would remove the restriction of not being able to post images. Copper membership removes that restrictions so after buying copper membership would let you have a privilege the same as member rank. Having lots of money is needed to start your own casino so, I would say that it's the first thing to have.

[stomachgrowls]

6. Make sure your site is already finished.

This should gambling owners to consider before making any launching because this would be the primary thing on which people would be looking at before they could give out their
main impression towards the site and if they do see that it is incomplete or lots of things been buggy and not that appealing in terms of UI/UX then people would normally
be turning their backs and wouldnt come back or wouldnt really be interested at all thats why always be mindful about that first impression does really lasts.

[Falconer]

Some of your points are quite relevant to forum rules but some other points like license, big capital, site appearance/design or which are not related to forum rules are not very important to think about when one is interested in gambling industry in forums.

The promotion strategy is a separate part of the forum rules in my opinion where it can be done in various ways either by art contest, signature campaign, bounty or so on. As long as the marketing strategy does not violate the forum rules, the owner is free to do so in this forum. New casinos will not have a good reputation at first because they will have to compete with dozens to hundreds of other casinos to get ahead. Obviously capital is needed if the owner is to spread awareness about the site on these forum and wants to get famous quickly, but that doesn't always guarantee success if the owner isn't serious about making the site competitive.

[Lanatsa]

MONEY is standard... with this you can;

•Make a decent website
•You can make advertisement
•You can get a license

and the rest will be depending on the effort that you would give out like being active and attentive.
Running a business would really be needing these factors for you to succeed.

[ryzaadit]

-snip-

Yes.

Some on-chain gaming using smart contracts doesn't have a license but they still can run, the other user also verified the provably fair. They also can make some bounty for experience users to check their provably fair, is really fair or not.

Sometimes some casino with license is acting like a d**k while we win a lot.

[wxa7115]

All the aspects listed do have an important role in realizing the existence of a new casino. Regardless of having minimal capital or whatever, due to the fact the competition between casinos is very tight. So inevitably some aspects that need to be considered really serve as supporting the reputation of a casino. And this is evidenced by now we see the existence of casinos in large capital, services, casino policies, user discipline and convenience whose outputs are directly assessed by users who have gambled.

To the list of ten points given by the OP I will add that the owners need to put a lot of attention to the security of their website, after all it is natural  that a great deal of attention will be given to the games and that the UI is as friendly as possible to new users, however all of that does not matter if the security is not tight.

We know there are a lot of hackers just waiting for the opportunity to exploit a bug in any website and steal as much money as they can, so a casino needs to invest heavily on its security otherwise it is just a matter of time until they get hacked and they lose the trust of the community.

[Gozie51]

I want to add that running a casino or gambling site in the forum requires being very genuine and honesty. Don't try to cheat gamblers because if you do, you definitely end up in the bad and negative books of users, like we already have some that are not trusted by members here. So if you want to stay longer with good record and large patronage, you must have to be clean and straight.

You are on point with number 5. Many signature campaigns running on the forum now are from gambling sites. They have made names and kept going with the campaign while some are coming up time in interval.

[DoublerHunter]

~snip~
5. On forum advertisements.
Having a promotions on casinos is good, but it will be better if you have a promotions dedicated for Bitcointalk user only. Many popular casinos in this forum mostly have this and they're not stopping even they already big. In this forum you can run signature campaign, run review contest about your casino, run prediction contest, slot multiplier or even art contest. To run those contests it will be better if you hire a manager to handle that, you can see on this thread Overview of Bitcointalk Signature Anti-Spam Campaign Managers

^ Aside from having a signature campaign you can also avail the signature banner when it is available, to advertise your company name.
In a business that I have witnessed in this gambling industry, those casinos that actively have marketing strategies will most likely become successful because probably it will lure gamblers, promotions and contests will make gamblers stay on the casino, they can earn free while hoping it will grow their winning on the casino as a prize. Nevrtheless, that is a good list, thank you for providing it.

[KennyR]

-snip-

Yes.

Some on-chain gaming using smart contracts doesn't have a license but they still can run, the other user also verified the provably fair. They also can make some bounty for experience users to check their provably fair, is really fair or not.

Sometimes some casino with license is acting like a d**k while we win a lot.

Even the trusted gambling platforms used to involve in such act when the user experience a big win. Other important things most required were the security, provably fair, KYC norms. Money plays big role because of the increased competence as more number of casinos are existing regularly. If there is no big competence slowly the platform can progress with small bank roll.

[kotwica666]

-snip-

*SNIP*

When a casino purchases a license, KYC verification should be (or maybe even must be) required.
And here comes the question of whether cryptocurrency casinos should require KYC verification, which has been discussed many times.
In my opinion, everyone should decide individually whether they prefer better security and casino with a license and KYC or an anonymous casino without a license.
I prefer anonymous casinos where KYC is not required, so for me the license is not important.

When it comes to a large amount of money, fine-tuning the details and speed of the platform and above all marketing, I fully agree.

[nakamura12]

When a casino purchases a license, KYC verification should be (or maybe even must be) required.
And here comes the question of whether cryptocurrency casinos should require KYC verification, which has been discussed many times.
In my opinion, everyone should decide individually whether they prefer better security and casino with a license and KYC or an anonymous casino without a license.
I prefer anonymous casinos where KYC is not required, so for me the license is not important.
When it comes to a large amount of money, fine-tuning the details and speed of the platform and above all marketing, I fully agree.

I don't think that all casinos that have license will require KYC right away if that's what it is but it may be a different situation where the casino that have license would only ask KYC when you do transactions (mostly withdrawal of the funds). You chould check popular casinos with a license and see if you will need KYC right after you create an account as it would mostly about what I just said. For each gamblers, it is up to the people who gamble want to choose about a casino that gamblers wanted to gamble which in your case is an anonymous casino without a license but with a fine turning of the securities and some are fine with a casino with KYC required.