Another New Rule On Gambling Adverts Ban Celebrities and Sports Stars

[shasan]

These days the social media is accessible everywhere on computers and mobile. In the Past, then there were only televisions and print media, parents could have control their children to access these media so kids do not learn about the gambling or see gambling ads. But since the social media is popular, its impossible to control the kids.
Now its the sole responsibility of the parents to keep a strict eye on small children so that they do not access the gambling sites and also do not see those attractive gambling ads.

There is some software that can also block websites with questionable content for children, but the number of internet websites is so massive that even with something like this there is no guarantee that children will not end up seeing something that they should not, and even if those filters were 100% effective most parents do not activate something like this on the phones and computers of their children, allowing them to eventually watch such content no matter what a responsible parent does to try to avoid this.

You are right that some software/website can prevent those people who are under eighteen from gambling by asking either the person is under 18 or not. But those childreen who will use gambling site will mark as they are above 18 and in this vase nothing would be able to do.

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[Zlantann]

This law is a good one because children can become addicted to gambling very easily. Children don't know exceptions or boundaries in using thier finances on gambling. Addiction to gambling can easily lead a child to other crimes. Sports celebraties are the role models of every sports loving child and they can be easily influenced by these sports stars. Any product these stars promotes would be accepted by these innocent young children.

But banning the use of these celebraties for advert is also counter productive because underage users are not the target of these promotional advertisement. Enforcing this law would impede these companies to reach out to other matured targets. And this would make these gambling firms to loose revenue.

My humble suggestion is that after each advertisement, these celebraties should be mandated to say  "Not for users under the age of 18 slogan" Companies should also create more awareness on the need to discourage children from using gambling or betting sites.

[Zackgeno96]

Many celebrities don't even know that their personalities are used to attract gambling players. You also see it happening a lot with fake stocks and investment funds. But the difference is that it's just a scam. At gambling sites it happens that well-known personalities have agreed to this in exchange for money, of course. There are well-known ex professional football players who are ambassadors for existing gambling sites, Robin Van Persie for example. There is nothing wrong with that in itself, if the site acts in all honesty.

[Theones]

Many celebrities don't even know that their personalities are used to attract gambling players. You also see it happening a lot with fake stocks and investment funds. But the difference is that it's just a scam. At gambling sites it happens that well-known personalities have agreed to this in exchange for money, of course. There are well-known ex professional football players who are ambassadors for existing gambling sites, Robin Van Persie for example. There is nothing wrong with that in itself, if the site acts in all honesty.

There are some marketing rules - and companies and industries do break the rule.
In our country earlier before the social media anyone could do anything to the images and picture of celebrities for marketing purpose - but now there is so much awareness and everyone is careful and do the stuff with care.

[TheGreatPython]

There are some marketing rules - and companies and industries do break the rule.
In our country earlier before the social media anyone could do anything to the images and picture of celebrities for marketing purpose - but now there is so much awareness and everyone is careful and do the stuff with care.

So the marketing happens in real life? But is that more dangerous because anyone can see your face if your are dishonest about your promotions. They can report you the authorities or worst they will threaten your life.

Now that there are now the internet and social medias, it's not more easier to promote and anyone can do it anonymously without needing to showcase their face and personal data's. Editing and grabbing pictures online is now a common thing and people can use that as their marketing materials. I think there are also rules or law in regards to marketing. Everyone must obey that if they don't want to get in trouble.

[mm2543363580]

Now that there are now the internet and social medias, it's not more easier to promote and anyone can do it anonymously without needing to showcase their face and personal data's. Editing and grabbing pictures online is now a common thing and people can use that as their marketing materials. I think there are also rules or law in regards to marketing. Everyone must obey that if they don't want to get in trouble.

I second that. Social media has changed the world all together. Particularly in last 2 years during pandemic. And by the way everyone is celebrity these days. There are tiktok stars and youtube stars and insta hero and fb super stars. Promotion is not a big deal these days. But hitting the right target and getting the clients is.

[Zackgeno96]

There are some marketing rules - and companies and industries do break the rule.
In our country earlier before the social media anyone could do anything to the images and picture of celebrities for marketing purpose - but now there is so much awareness and everyone is careful and do the stuff with care.

Of course, we can never be too sure that no company has ever broke a marketing rules, right? But, in the essence of it, the agreement between the personality and company to launch a marketing tactics is not really a bad thing. I believe that it just changed over time, especially nowadays where many people who are over passionate in following their idols, so the influence that certain celebrities and sports stars can sometimes have a negative implications to different audiences. Lets just hope that the committee for advertising practices could really dedicate their time and energy in exhibiting this rule.

[Fredomago]

There are some marketing rules - and companies and industries do break the rule.
In our country earlier before the social media anyone could do anything to the images and picture of celebrities for marketing purpose - but now there is so much awareness and everyone is careful and do the stuff with care.

So the marketing happens in real life? But is that more dangerous because anyone can see your face if your are dishonest about your promotions. They can report you the authorities or worst they will threaten your life.

Now that there are now the internet and social medias, it's not more easier to promote and anyone can do it anonymously without needing to showcase their face and personal data's. Editing and grabbing pictures online is now a common thing and people can use that as their marketing materials. I think there are also rules or law in regards to marketing. Everyone must obey that if they don't want to get in trouble.

Scammers who intend to scam people are well aware of that, but they continue doing it knowing that there are still people who that unaware of this kind of marketing. Fake pictures that include known personalities as promoters or something alike are easily being used as marketing materials to allure people to play or use the gambling platforms.

More on people doing their research before moving inside or playing inside, even there are rules about it and there are particular laws about it
in the eyes of scammers, money is more important, especially if they can walk away with it.

[LUCKMCFLY]

Ideally, at that tender age of 18yrs and below, it's not good for a child to be gambling, because gambling has this addictive nature that if care is not taken can ruin your life. So at that age what a kid should be thinking about is how to build his career to be a better person tomorrow.

And secondly, i wonder how casinos  will now be able to run a successful ads campaign with this new policy
 without a popularly known face, because celebrities are known faces

Well I see your point of view and it is the most correct, although currently we have been adapting to a rhythm of life where the virtual is the most appropriate, the children who have been educated for about 10 years or so have had access to many parts of the internet, under which they include games, when they discover that they can play on casino platforms, even making up data and saying they are of legal age, they have access and start playing, ideally they should not do it, but if you start to investigate with any child who is 14-15 years old, they have already experimented with games of chance, and it is not so much their fault, but the entire conglomerate around them forces them, that is, since the pandemic everything has been virtual and children they move like a fish in water in the virtual, that is why children must be supervised absolutely everything, because at 18 they are capable of developing skills and computer security to enter the darkweb.

[Silberman]

There is some software that can also block websites with questionable content for children, but the number of internet websites is so massive that even with something like this there is no guarantee that children will not end up seeing something that they should not, and even if those filters were 100% effective most parents do not activate something like this on the phones and computers of their children, allowing them to eventually watch such content no matter what a responsible parent does to try to avoid this.

Even though there are software available but then again kids are very smart. They would check whatever they want to through friends phone or cousin phone. I have almost 4 devices per person in my house. When we are not controlling our selves how would we control our kids.

Correct, the truth is that technology has surpassed the ability of parents to supervise their children, which is why it is important that parents instead rely on trying to guide their kids and explain to them why certain behaviors are not desirable at such a young age and hope that by doing such a thing this is enough to stop their kids of doing stuff that is not appropriate for their age, it is not a perfect solution but it is the best that can be done in the majority of the cases.

[Hamphser]

There is some software that can also block websites with questionable content for children, but the number of internet websites is so massive that even with something like this there is no guarantee that children will not end up seeing something that they should not, and even if those filters were 100% effective most parents do not activate something like this on the phones and computers of their children, allowing them to eventually watch such content no matter what a responsible parent does to try to avoid this.

Even though there are software available but then again kids are very smart. They would check whatever they want to through friends phone or cousin phone. I have almost 4 devices per person in my house. When we are not controlling our selves how would we control our kids.

Correct, the truth is that technology has surpassed the ability of parents to supervise their children, which is why it is important that parents instead rely on trying to guide their kids and explain to them why certain behaviors are not desirable at such a young age and hope that by doing such a thing this is enough to stop their kids of doing stuff that is not appropriate for their age, it is not a perfect solution but it is the best that can be done in the majority of the cases.

Not all parents are really that knowledgeable or something all-knowing specially on new techs that we do have today which we cant really be that perfect in terms of awareness or on how it do works thats why

we do really able to miss out things for our children or kids to get involved into something we dont able to know since we arent aware on how it do works thats why 100% monitoring is impossible.

So the only thing you could do is to make out some explanations when they are still young and made them realize on whats good or bad.

[Oilacris]

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So the only thing you could do is to make out some explanations when they are still young and made them realize on whats good or bad.

Make themselves aware on what's reality because proper guidance is the key to raise up kids on the right path and less likely for them to lost track or good track in life.
They might make some involvement in some time but that would really be due to curiosity but much sure they would really be stopping mid way when they had realized
that losing chance is even more.On the time that the ban has been implemented then it wouldnt still give out assurance that government would really completely get rid
of possible exposure specially on youths considering about accessibility which is really just to near or a matter of few clicks.

[goldkingcoiner]

Quoted from bbc.com news

https://www.bbc.com/news/business-60994728

Starting in October, gambling companies will not be allowed to use stars to target children under 18, the Advertising Practices Committee said.

Anyone with a "strong appeal" to young people, such as footballer Cristiano Ronaldo and Love Island star Chris Hughes, should not appear in advertisements.

The body representing betting companies said it welcomed the new rules.

Michael Dugher, chief executive of the Betting and Gaming Council (BGC) said the changes build on industry-led measures designed to "raise standards and ensure further protection in advertising."

The Advertising Practices Committee (CAP) said the "hard" new rules were part of its commitment to protecting young people and vulnerable audiences.

The new rules state that gambling and lottery advertisements must not "be a strong attraction to children or youth, especially by reflecting or being associated with youth culture".

References to video game content and gameplay popular with under-18s are also against the new rules.

There is opposition to gambling advertisements among some politicians, parents, and awareness campaigning groups around gambling addiction.

What impact will be received by gambling companies, both fiat and crypto, because we know that gambling companies use celebrities to boost the popularity of these gambling sites?

In terms of promotion, the gambling company may change its strategy in using these celebrities or use an age limit for those allowed to see these advertisements.

But from another perspective, it doesn't seem easy to do because children under 18 years old may already know how to see the ad. But indeed, the problem of gambling addiction is a very serious problem that needs everyone's attention. They can play gambling but with strict terms and conditions.

Again, I have said this before and gladly say it again. What exactly is the basis for measuring which stars are ok for children and which are not? With rules like these, the government could just arbitrarily decide which star is ok and which is not. How long until we have an underground, corrupt system with stars having to buy their right to advertise in the gambling community?

I am against this unless they can prove its helping children.

[24Kt]

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So the only thing you could do is to make out some explanations when they are still young and made them realize on whats good or bad.

Make themselves aware on what's reality because proper guidance is the key to raise up kids on the right path and less likely for them to lost track or good track in life.
They might make some involvement in some time but that would really be due to curiosity but much sure they would really be stopping mid way when they had realized
that losing chance is even more.On the time that the ban has been implemented then it wouldnt still give out assurance that government would really completely get rid
of possible exposure specially on youths considering about accessibility which is really just to near or a matter of few clicks.

Instill them the appropriate mindset during their early days, and yes, they may deviate from time to time but they will always remember what they have learned at home. They can always go back to their basic lessons in life. As we can't monitor them 24/7, we are only holding onto what have been inculcated with them to face their own life's struggles and challenges.

[og kush420]

Instill them the appropriate mindset during their early days, and yes, they may deviate from time to time but they will always remember what they have learned at home. They can always go back to their basic lessons in life. As we can't monitor them 24/7, we are only holding onto what have been inculcated with them to face their own life's struggles and challenges.

At this age, kids mostly listen to what their friends say. By the time the are out in professional life they realize their parents were right. So it is difficult to change their mindset. They see and learn many things in school and at play area and they also idealize their fav celebrities so it is hard to tell them what the celebrate is doing is not good for you.

[Silberman]

Instill them the appropriate mindset during their early days, and yes, they may deviate from time to time but they will always remember what they have learned at home. They can always go back to their basic lessons in life. As we can't monitor them 24/7, we are only holding onto what have been inculcated with them to face their own life's struggles and challenges.

At this age, kids mostly listen to what their friends say. By the time the are out in professional life they realize their parents were right. So it is difficult to change their mindset. They see and learn many things in school and at play area and they also idealize their fav celebrities so it is hard to tell them what the celebrate is doing is not good for you.

Without a doubt this is a problem because when kids begin to grow up and they become young adults their peers have more influence over them than their parents and that is when most people make some life-changing mistakes that they have to carry for the rest of their lives, this is why we need to be careful at that time with things like alcohol consumption or compulsive gambling, as the brains of those young people have not completed their development yet so they are more prone to make mistakes that they would not make later on in their lives.

[shasan]

This law is a good one because children can become addicted to gambling very easily. Children don't know exceptions or boundaries in using thier finances on gambling. Addiction to gambling can easily lead a child to other crimes. Sports celebraties are the role models of every sports loving child and they can be easily influenced by these sports stars. Any product these stars promotes would be accepted by these innocent young children.

it may decrease the number of forthcoming gamblers who is not adult but it is impossible to stop from being addicted to the child who are not adult. Restriction of anything can keep few people away but it cant stopped all the people. Addition of gambling is not preventable fully.

[Naficopa]

This law is a good one because children can become addicted to gambling very easily. Children don't know exceptions or boundaries in using thier finances on gambling. Addiction to gambling can easily lead a child to other crimes. Sports celebraties are the role models of every sports loving child and they can be easily influenced by these sports stars. Any product these stars promotes would be accepted by these innocent young children.

it may decrease the number of forthcoming gamblers who is not adult but it is impossible to stop from being addicted to the child who are not adult. Restriction of anything can keep few people away but it cant stopped all the people. Addition of gambling is not preventable fully.

kids are very clever these days. Even my 10 years old nephew teaches his grandparents how to use the apps and how to respond.
These kids are 21 century kids - they are hard to control so the only good think is counceling and telling them what is good for them and what not.

[Mahanton]

This law is a good one because children can become addicted to gambling very easily. Children don't know exceptions or boundaries in using thier finances on gambling. Addiction to gambling can easily lead a child to other crimes. Sports celebraties are the role models of every sports loving child and they can be easily influenced by these sports stars. Any product these stars promotes would be accepted by these innocent young children.

it may decrease the number of forthcoming gamblers who is not adult but it is impossible to stop from being addicted to the child who are not adult. Restriction of anything can keep few people away but it cant stopped all the people. Addition of gambling is not preventable fully.

kids are very clever these days. Even my 10 years old nephew teaches his grandparents how to use the apps and how to respond.
These kids are 21 century kids - they are hard to control so the only good think is counceling and telling them what is good for them and what not.

I agree on this one, kids nowadays are really that smart nor aware on this current tech we do have today on which they do even surpass into those oldies when it comes to awareness and
how this tech works and its true that there's no way that we could really get rid of this one or avoid which means that proper guidance and make themselves aware about gambling
addiction or effects should really be put up into their mind because no matter how the government would impose bans on different forms it would be still useless i would say.

[og kush420]

I agree on this one, kids nowadays are really that smart nor aware on this current tech we do have today on which they do even surpass into those oldies when it comes to awareness and
how this tech works and its true that there's no way that we could really get rid of this one or avoid which means that proper guidance and make themselves aware about gambling
addiction or effects should really be put up into their mind because no matter how the government would impose bans on different forms it would be still useless i would say.

I support the decision - because society is a blend of different cultures and background. In some cultures gambling is taken as a sin/crime. So the family cannot afford seeing their kids going to casinos. Or even they don't want their husbands to gamble. So better safe than sorry.