Invest in Marketing

[Alpha Marine]

Marketing starts with the product the product should first be good and customers will not hesitate to recommend it to other people and customers will not have second thoughts about buying it again, there's truth to it but for a product to grow it reaches its needs to be marketed, the products' and services' sustainability depends on the product and marketing, they will always go together

It's common knowledge that the product has to be good. If it ain't a good product it will certainly lose value after a while.  When I say Marketing should be better,  it doesn't mean your product should be trash.  A good product,  then effective marketing. 

The best marketing strategy right now in my opinion is to involve as many celebrities and famous people as possible to endorse this product, which has proven to be very effective. And just advertising on television and social media their products have become the target of many people.
and most people will feel confident when using products or items advertised by famous celebrities because technology makes things easier and also easy to have those goods or products quickly without going out, just sit still and the goods will come as fast as possible.

How many people or businesses can afford celebrities and famous people?  So because a business cannot afford famous people they should not market their products? 
There are very effective ways of marketing your product for it to get to the right audience without celebrities and famous people

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[slapper]

Advertising gets your wares into the hands of consumers. You need more than just a good product to succeed. And let's not pretend that these businesses aren't investing in marketing, should we? They are still engaged in marketing, albeit in an unconventional manner. They've just discovered a less confrontational, more subtle strategy. Just like I don't force my 5-year-old nephew to eat his vegetables; instead, I use my imagination to make sure he enjoys them.

In terms of price, you're absolutely right! The power of digital marketing lies in its ability to level the playing field. It's no longer about who has the most billboard space. Whoever can come up with the most interesting tweet or the most popular Instagram post wins. The phrase "marketing is expensive" is so 1990. It's a throwback to a bygone era. You used to need a million dollars to have a difference, but not now. You just need some imagination, some willpower, and a sprinkling of silliness.

Keep in mind that a hammer is just a tool; it takes a qualified carpenter to construct a home. Even if you have a fantastic product, it won't sell itself; what will? A skilled marketer.

[Pokapoka124]

Having a excellent product is not enough to make sales, you need to make people realize why they need to buy and the consequence of not buying. This brings us to the importance of the marketing team and the sales team in any company, large or small scale. The sales reps are the ones who reach the customers first before the product does, they create a sense of need in the mind of the consumer through adverts and commercials. You might have a average product but with a good sales/marketing team, your product will be on the demand because the marketing team understands the customer pain points. The iPhone is a good example of a product that isn’t so great but it’s users have been sold to believe it’s the best mobile device on the planet.

[Dr.Bitcoin_Strange]

I have heard a lot of people say and believe that "if your product or service is good,  it would sell itself". That's not entirely true. 

Well, that's an old statement, and any trader or business person who is still living in that old statement will likely not make huge improvements in their business because of the state of Monopoly in the trade Market. If one is very reluctant to promote their products or goods and services to a booming market where their services are needed most, then another person in the same business line will do so and will make more sales than them. Three people can be doing the same business, let's say "selling of building materials," but one of them is always running ads online to advertise his business, and he is also advertising on radio and TV channels. There's definitely a high possibility that he will make more sales than his competitors.



Cheers 🥂, Dr.Bitcoin_Strange 👺👺

[smile1218]

Well, no matter how good your product and services if you will not promote your business definitely it would not be known. And here comes now the social media platforms. Social media platforms has been a good marketing strategy for small businesses to be able to promote products and services. For a businessmen who is just starting up, promoting products in social media app could be a great marketing strategy. For example there are small influencers that they just need to have free samples of your product and they will showcase it on their social media platform in return of the free products you had given. Even if they are just small influencers they can attract their followers to buy your goods and services. There is an ongoing marketing strategy in social media platforms that called the Affiliate program wherein users will promote your products on their wall and when someone bought it they will receive a percentage on the amount of product that will serve as their income or your payment to them for advertising your product. And I think a lot of users has been doing that and they do create more income on that particular marketing program, that is one of the most effective marketing strategy nowadays.

[Plaguedeath]

Nowadays there is a big problem - too many marketing companies promising to promote your product to the first positions. But often you spend a lot of money on marketing, and the result is zero. Why? How can you check the actions of the hired marketing company? Basically, you can't. You can only hope for their honesty.

Actually that's not only a problem for hiring marketing companies, but anything related with trusting someone, you need to trust them. That's why don't be naive for trusting too good to be true or human words, you need to think with your brain.

Example like signature campaign in this forum, it's one of marketing strategy to promote a project. If the manager trying to convince the project team like: if you hire me, your project will earn $10M in a month; if you hire me, your project will get 1B new participants etc which is completely bullshit.

[Patrol69]

No matter how good a product you bring to the market in a new way, you have to work hard to introduce that product to people. If a brand brings a new product in the market then first of all they do digital marketing about that product and they participate in various campaigns along with digital marketing. To make the product known to the people, usually advertisements about the product are advertised in various advertising channels, as a result of which people get some familiarity about the product and the product continues to do well in the market. But if I made a product but did not do any campaign about that product, just made the product and put it in the store then people will never want to buy that product. It is very important to introduce the product to people before making the product. If people can be introduced to the product before making it, then it will be understood how the demand for the product can be in the market.

[michellee]

Everything is interconnected between products, services and marketing so that it can attract the attention of many people to try it. If people find that this is a product they want, they will buy it or use it again and they will also see how the service is after the purchase because usually, there are companies that can't provide good customer service even though their product is good. This means the company needs to improve the service department so that people can be satisfied when they get it and get good service.

Companies need to find the right marketing strategy and for that, the company needs to do various kinds of experiments. The company may need to carry out a marketing strategy different from similar companies so that people will be curious to try it. Many companies are currently trying to use online marketing because they see that consumer demand via the internet is already very high. Hence, they need to apply it to their products as well. And they can hire someone with a large following to help promote it.

People return to companies that have satisfied them to seek other goods or services. Once consumers are satisfied, they will come back and use other services. But once consumers are disappointed, it is difficult for companies to gain consumers' trust again.

[Peanutswar]

If you are just a newly part of the business or project and you would like to introduce yourself or your services one of the most effective way is the marketing strategy some of them using social media, while others are using commercials for example TV advertisements and one of the old school is the radio but today with the internet it's easier to create a content to post with your marketing promotional strategy.
Once you built already a reputation with your branding and services the people will come even if you don't create an advertisement. 

[Mario Yamasaki]

The most important thing in business processes is marketing, when the company is supported by a professional marketing team, profits will be obtained, it is only natural that marketing jobs provide higher salaries than other jobs, and it is time for companies to invest in marketing workers so that the company can continue to survive with profits.

[adiksau0414]

Marketing is part of a business. If you really want your business boom, you should atleast give your business a boost. Like here in forum, marketing is used for a token to be known to others. If money is the issue, we can use social media as our marketing. Just be creative.

[bayudndy]

Therefore, people who understand the business they always consider and prioritize marketing for the positions that the company or business needs to focus on. Not only has a good product, but product promotion is also a key factor to launch a product, for example, in the case of phone launches of leading corporations like samsung or apple, they have to spend Pay a lot of money every year to launch the product and promote it to get record sales. The forms of marketing today can be said to be very diverse and appear a lot with different forms, I understand this field will always be needed in society no matter how things develop or decline, it will It's still something that almost everyone cares about.

[goldkingcoiner]

I am a marketing guy so I think I can weigh in here.

Word of mouth is the most important marketing strategy that anyone can have, when it comes to selling your product or service. Everything else is merely to "get the ball rolling" If you fail to get people excited about your product or service with a minimal amount of funding for your marketing campaigns, then no amount of throwing money around will help you achieve the goal of successful marketing. Just take a look at Zuckerberg's Metaverse. He threw so much money at marketing that you would think that the Metaverse would be as big as Twitter or Paypal. But no, to this day it is not something that most people care about.

[robattfield]

Yes, we all understand that the field of marketing plays an important role in people's lives. It is the process of announcing, advertising and promoting products and services to customers. Marketing helps people better understand the products available in the market, creates differentiation and encourages people to consume, it creates what it creates and presents to people. It also helps people find products and services that match their needs and desires.
At the same time, marketing also creates competition between companies, fostering innovation and growth. As is the way I see social media today as a derivative to make marketing more effective, not only that, but it also appears in a lot of different ways, like whether I Watching football and in recent years seeing a number of crypto companies appear on the billboards of top soccer leagues has also brought joy.

[bayu7adi]

Take advantage of the digital world we are in today and put yourself out there.
A simple social media account that posts relevant stuff about your business and interacts with clients and potential clients is marketing.
Very few people on this forum don't use at least one Google product.  Google has made it very easy to market your products and business using "Google ads".  You can put out an ad that gets to your target audience for as low as $10 a month. You can use the cost-per-click (CPC) formula,  that way you'll only pay for an ad when someone clicks on your ad. 
Facebook ads are also very similar.  You can place an ad that costs from $1-$10 per click.  The same goes for youtube ads and many others.
These platforms have very good tools that can help you achieve your goal and achieve the objective set for your marketing campaign. 
These may seem very complicated but they're not.  There are step-by-step guides you can follow.  They also have tracking tools you can use to track the effectiveness of your marketing campaign.
If you can't set it up by yourself or you don't have the time,  you can hire someone to do it for you. 

For your business,  brand, or product to grow you have to make a conscious effort to make it more.  Your service or product has to be superb,  but I believe your marketing needs to be better.
A product is only as good as advertised. 

This is where user data transactions take place, where data collection companies sell user data for advertising purposes. Users may not be aware of this, but large companies like Facebook, Google, and social media platforms can effectively capitalize on this opportunity.

Targeted advertising is what advertisers desire, as it allows for effective allocation of budgets. Facebook Ads, Google Ads, and similar platforms have great potential for boosting sales. In fact, in some cases, this approach can propel a winning product to even greater success. And the more creative your advertisements are, the wider the potential for your product to dominate the market remains open.

I can confidently state that advertisements on social media platforms are more effective and targeted. What makes it enticing is that the more relevant your product is, the cheaper the cost-per-click (CPC) you will obtain. This is the position where your product begins to reign and emerge as the champion.

[jossiel]

While there's still balance on this, there really are products that don't require marketing because it has got a niche of its customers that they're specifically target.

And it's not a question that there are marketing that do help a lot to their products especially those that have nothing to start with. No known people from the background and they're unknown people entering the market.

I do agree that marketing is like an investment. Take it as an example from those people that I'm observing in the ecom, they do take a lot of budgeting for their marketing.

[Japinat]

Marketing is an important key to a successful business, if your products is seen in various ways of advertisement then you need to worry less because that will speak to your customers and bring more customers to you. However, small business lack the idea of marketing their product in a smaller way through social media but I think that nowadays youths makes use of social media to advertise their stuffs than before.

It is only agricultural produce that don't need marketing because it is part of our basic needs. The good thing with marketing is that it creates awareness for people both far and near.

Exactly. Since your goal is to make profits, then you should be able to let everyone know about your business and how it’s advantageous from others. With that, even your facebook account can do a lot of wonder. Once you publicize your post, that means everyone will be aware about it. And once you get there, the more you should maximize your marketing strategy so that those clients will not doubt your business and will go straight to you if ever they need it. That’s how useful social media these days.

[Iroh]

For your business,  brand, or product to grow you have to make a conscious effort to make it more.  Your service or product has to be superb,  but I believe your marketing needs to be better.
A product is only as good as advertised. 

You’ve certainly got to put in a whole lot of effort in order to stay afloat and ahead in this competitive business environment. For your brand to stand out from the other brands that produce more or less the same products or render the same type of service, you’ve got to put in work.
I agree that although, your product or service rendered must be top notch, your advertising should be even better. 

The world they say is now a global village and with the right marketing strategy, your new customers are just a click away.
I don’t see a small scale business that sells petty items reaching out for any form of advertising as the business is barely surviving but for medium and large scale businesses, it wouldn’t be a bad idea to invest more in their marketing department.

[Agbe]

Marketing is one of the good strategy to lure people to buy your products or goods and services in the public domain. According to and economics expert, if a company advertised a product with a flayers and the total number of the flayers are 5,000, out of this 5,000 flayers, the customers that will turn up might be only 5 or 10 and the company should not stop the advertisement because f people turn up, indicates that more people will come in the next advertisement. So continue marketing your products online and offline.

[darewaller]

Marketing is very important to send an introduction to custumer, and indeed many business sectors need marketing to increase their popularity and sales, especially products that have many competitors in the same industry, of course various ways need to be done to do marketing, and yes like that said @poker player there are several companies that do not do marketing in such a way because they have a strategy in their own marketing about the product I agree with that.
Ads on Facebook, YouTube, Google, and others, and others, I don't know how effective it is for marketing, because there is no ratio of the percentage of how much the product you sell, so for me who is lay in marketing by utilizing social media like that, I Don't know how effective it is to marketing.
I think it is more effective in marketing carried out by influencens on social media than relying on services provided directly by the platform.

Marketing is the oxygen to grow a company. In this digital era digital marketing is very effective for all online based companies. and among digital marketing, SEO is very popular and effective marketing strategy nowadays. and it helps to get organic visitors.  and through social media like facebook twitter etc. marketing is also possible. and the more money a company spends on marketing, the more successful the company can be. so definitely money should be invested for marketing

I think it was the location if it's an offline business. Once it is located on a crowded area, people will naturally noticed it. If it's online I think domain name is what matters because when someone search up a keyword which are close to that domain name, it will easily appear in the search engine.

If we don't have them and you are getting less costumers then that might be the time to do a marketing. Before we get confident and spend tons of money for it, we need to make sure that the service that we offer is already top-notch because this is still the one that makes people avail our service and then they will keep on coming back once they liked it.