Porn and gambling marketing

[purple_sparkles]

I recently realised that 1win has started a campaign sponsoring independent porn actors with high payments just to wear branded merchandise and put sponsored segments within their profiles and videos.

This was so crazy to me at first especially considering how big of a casino 1win is. They're licensed in several countries and also hold a Curacao license trying to attract users worldwide even in countries where they don't hold a direct license.

Reading a bit into it though it doesn't sound very surprising. 1win was completely banned from operating in the UK and this was in part because they featured nude dealers on their online live games... They've been seeking unconventional marketing even when they were operating with more licenses than now. Now that they lost some licenses they even amped up the quirkiness of their marketing to the extent that they make direct deals with porn actors.

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

What difference does it make who feels uncomfortable about it. Actors get paid for wearing logos, and no one is forcing them to do it. In the same way, people who watch porn are not obligated to visit those websites. So there is no point in treating it as something sacred or overly moralized.And honestly, gambling itself also carries a certain shady and not entirely innocent image around it. That is why advertisements for casinos and бyкмeкepcкиe companies will probably be perceived more naturally coming from porn stars than from charitable organizations.
I think the main goal here is simply reaching a similar target audience.

[Jostern]

The world is now changing so you will have to see so many different things, people that are running advertisements for porn stars, they literally do anything for money, so you will not have to blame them for anything, they want to do something that makes their business profitable.

Just like it’s said they’re all celebrities and that is why they’re also called porn stars, there is a star in their name, so which means they have what it takes to run this advertisement. So right now people are not saying anything is wrong with it, and this people are also humans.

[iv4n]

The world is now changing so you will have to see so many different things, people that are running advertisements for porn stars, they literally do anything for money, so you will not have to blame them for anything, they want to do something that makes their business profitable.

Just like it’s said they’re all celebrities and that is why they’re also called porn stars, there is a star in their name, so which means they have what it takes to run this advertisement. So right now people are not saying anything is wrong with it, and this people are also humans.

The world is changing, and these days it's all about the marketing & targeting... I'm sure there's math behind all that... they know how many people watch porn, so why not get closer to them by sponsoring some porn stars? Some crypto casinos are sponsoring famous teams, some decided to look for other "unexplored" waters...

Reading a bit into it though it doesn't sound very surprising. 1win was completely banned from operating in the UK and this was in part because they featured nude dealers on their online live games...

Do they still have naked dealers? If they have, maybe I will give it a try... 
 

[nimogsm]

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

I saw this case and it seemed a little strange to me. I understand when they enter the sports and eSports industries, but as for porn, I think it's unnecessary. I highly doubt it will have any effect on attracting new players, or brand recognition, but nothing more.If there are ever statistics on how this affected the growth of new players on the platform, perhaps I will change my point of view.

[Frankolala]

Some countries might not encourage using these pornstars in gambling site because it's not only adults that visit these online casinos. The underage also do use these casinos with the document of their parents or guardians for KYC. Let porn site be for porn and let gambling site be for gambling because I don't see the connection between gambling and porn.

That’s a good and agreeable point. The problem is that most gambling platforms no longer focus on responsible gambling and betting alone, since there are so much competition in the business now, some are now thinking outside the box and incorporating a lot of things to gambling without actually minding or thinking about the potential risks of what they do, but as long as it gives them the result they need, they’re okay with it.

It means that it's no longer just gambling but something else. I wouldn't be surprised is any of these casinos promoting porn in their gambling site sponsor a sex competition for gamblers to bet on. I have read something like this in the past here in the forum about a country hosting sex competition. Anyways, the world is turning into something else.

[Fiatless]

I think it was common to see that some casinos usually advertised on porn sites and that's because they believe they will get customers from the sites, that would have just been enough to do but featuring porn actors on their casinos is something that everyone will not be comfortable with, I don't think every other casinos will adopt same strategy in the future, unless some new casinos that are still struggling to get customers from around the world, that means they will literally apply any strategy they believe will give them leverage.

With the high rate of gambling ads that flood social media these days, it will be a disaster for many casinos to adopt this pattern. It would mean that children will not just be exposed to gambling but to pornographic content. In some countries, pornographic materials on the internet are banned.

This kind of promotion might backfire in these areas, since they will be blocked. There is no need to be desperate to attract gamblers to their platforms. If they follow the right promotion channels, the casino will grow gradually.

[Orpichukwu]

I don't see anything wrong in this type of promotion; besides, porn is something legal in most countries, and others are against it. Some of us might not like it, but as far as I know, it's adult content which those that are of age are free to watch or be part of as actors. Gambling is also for those who are adults, and seeing casino ads won't cause them any harm; it's a matter of time – if a few casinos that are running promotions there are getting positive results, others will join very soon.

[viljy]

If such advertising is effective, then the casino acquires customers among the audience of pornstars. These are millions of people, including tens of thousands of potential casino customers. I don't see any problems at all in using such an advertising distribution channel. 1win uses simple and effective marketing.

And by the way, 1win ads aren't just on pornstars' underpants. 1win also sponsors esports. Just yesterday, I saw on Telegram a shot of a team of Dota esports players in 1win T-shirts and with Rolex watches on their wrists (donated by the casino).

[Bright0515]

For sure 1win is not the first casino to market their service/brand on an adult site but from what I'm thinking, I believe that the reason why they chose to also promote their brand on an adult site is because they want to reach out to more people from different angles. In as much as it's a casino it means that it's for adults and same thing as adults sites too. One major reason why they chose to promote their service there is that they believe more people are making use of the adult sites and so they are also trying to reach out to them too.

[Taskford]

I recently realised that 1win has started a campaign sponsoring independent porn actors with high payments just to wear branded merchandise and put sponsored segments within their profiles and videos.

This was so crazy to me at first especially considering how big of a casino 1win is. They're licensed in several countries and also hold a Curacao license trying to attract users worldwide even in countries where they don't hold a direct license.

Reading a bit into it though it doesn't sound very surprising. 1win was completely banned from operating in the UK and this was in part because they featured nude dealers on their online live games... They've been seeking unconventional marketing even when they were operating with more licenses than now. Now that they lost some licenses they even amped up the quirkiness of their marketing to the extent that they make direct deals with porn actors.

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

They didn't do it recently but rather they already made it even since before, 1win is sponsoring porn actors or companies for long time.

Its really crazy that they reach that far just to massive attentions to many people around the globe. If I'm not wrong they face several investigation and their reputation has been questioned due to this matters.

But it seems 1win seems didn't bothered with those controversy and continue to market their casino in that way.

[ZeroVinsonN]

What is the point, their targets are gambling not porn addicts so why advertise using porn instead of doing what everyone else is doing, maybe it might work for them but while they might be gaining new users they might also be losing others because contrary to what they might think not many people would want to identify with porn actors and sites, I just hope they don't end up giving themselves negative publicity when they were gunning for more publicity.

[Somegory]

I recently realised that 1win has started a campaign sponsoring independent porn actors with high payments just to wear branded merchandise and put sponsored segments within their profiles and videos.

This was so crazy to me at first especially considering how big of a casino 1win is. They're licensed in several countries and also hold a Curacao license trying to attract users worldwide even in countries where they don't hold a direct license.

Reading a bit into it though it doesn't sound very surprising. 1win was completely banned from operating in the UK and this was in part because they featured nude dealers on their online live games... They've been seeking unconventional marketing even when they were operating with more licenses than now. Now that they lost some licenses they even amped up the quirkiness of their marketing to the extent that they make direct deals with porn actors.

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

No weapon fashioned against me shall prosper, I guess those who likes nudes will fall victim to this, good that UK banned them, I mean what's the meaning of that? Nude and gambling?

They are brining in more confusing ways to make gamblers lose their brains while gambling is ongoing, in the end they are the ones making more money, normally casinos have a edge, isn't that enough?

Anyways, I am not a fan of 1Win and if any of my favourite online casinos bring this stupid idea I will stop using the platform, because it shows that they really are pushing for more loss from the gamblers.

[Fivestar4everMVP]

I recently realised that 1win has started a campaign sponsoring independent porn actors with high payments just to wear branded merchandise and put sponsored segments within their profiles and videos.

This was so crazy to me at first especially considering how big of a casino 1win is. They're licensed in several countries and also hold a Curacao license trying to attract users worldwide even in countries where they don't hold a direct license.

Reading a bit into it though it doesn't sound very surprising. 1win was completely banned from operating in the UK and this was in part because they featured nude dealers on their online live games... They've been seeking unconventional marketing even when they were operating with more licenses than now. Now that they lost some licenses they even amped up the quirkiness of their marketing to the extent that they make direct deals with porn actors.

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

I won't deny that I've not seen any porn videos before, I've seen some porn videos and to be honest, there is usually alot of casinos that advertise their brand using porn website and contents, and in some cases, some of the porn actors and actresses are hired as ambassadors who create contents, videos that promote the casino and in return, the casino pays them good amount of money for the service.

I've never read any meanings to things like this or thought it unwise way to market a casino brand because there aren't no where where potential gamblers can't be seen, a potential gambler can be watching porn and from such adverts, they become a user of the casino and so on.
And let's not also forget that casinos have limited platform when it comes to advertising, so this is why I believe some of this casinos who can afford it are actually taking their adverts to any where they can and it's allowed for them to advertise.

So, if its humans being who are watching porn and they can become gamblers as well, then the casino is not wrong advertising their brand on porn sites using porn stars or whoever.

[348Judah]

I recently realised that 1win has started a campaign sponsoring independent porn actors with high payments just to wear branded merchandise and put sponsored segments within their profiles and videos.

When you see casino behaving in such manner choose that they are not trying to promote anything related to p***, but instead they are trying to take advantage of their public influence to make their own marketing targets, which means, some of these guys are well-known by the public and they can use them to advertise for them by so doing, people always like anything they are used to and such can easily draw the attention even when we see some kind of appearance on casino that looks sexy.

[X-ray]

If a casino really care about their reputation. They won't be doing such thing to marketing their site on the porn actors. However, i see it on the different POV, and i can understand why 1win was doing it. Many of porn sites visitors are adult. They're not flash-bang type players, which is were only staying for sometimes, then gone. So they expect -

users that can give them longetivity to stay. The most important part is that less restriction on porn site.

[danherbias07]

Both are 18+. I think that's where they are going on why they did it.

No, I don't think so. Most online casinos and online sports bookies are targeting big leagues to market their name. Some are going for streamers in gaming, sports, and casino players. I think that's where their target customers are, and they are doing it right. Not in porn. There may be some users there who would gamble, but there's a chance they have already spent their money on a full video of their favorite pornstar. Unlike sports fans, they may have some money, but they are just doubting gambling, which means there's a chance they will risk their money for their favorite team or player.

[acroman08]

I recently realised that 1win has started a campaign sponsoring independent porn actors with high payments just to wear branded merchandise and put sponsored segments within their profiles and videos.

They have been doing it for a while now. Also, they aren't just paying the actors, some of the porn videos I've seen have a 1Win logo showing at all times, so they probably sponsor videos too.

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

I'm not sure, I mean, so far I've only really seen 1Win doing it. If we are going to purely talk about business, it would be a waste not to capitalise on advertising on porn sites, especially when there are tons of people visiting them on a daily basis.

[coin-investor]

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

Marketing is very important in any industry; it gets you ahead of the competition, so if these porn sites are going to get leads and conversions, it's likely that gambling platforms will utilize hardcore porn for leads and conversions.
Adult platforms are dedicated to adult users, and this is what the gambling platforms are targeting. I'm not a big fan of adult sites, but there are occasions when I visit these platforms, and I saw some popular casinos being advertised on these platforms

[EarnOnVictor]

Do you think more casinos will start straight up branding themselves alongside actual full on hardcore porn in the near future?

Corn has one of the highest traffics on the internet today and many casinos are using it for advertisement with good results, so I guess 1win only decided to take it to a higher level. I tell you, this could even work more for them. And of course, what works, others will follow, and more people will be recruited into corn business because such a devilish industry seems to be gaining more tractions now.

[Agbamoni]

This is no news to me. Major porn sites are advertising major crypto casinos. This is the new way for them to reach an audience. The psychological reason for using porn to run ads is that those who are addicted to sex are also addicted to other things like alcohol and gambling. In a way, gambling and prositution has somethings in common. Those who visit a physical casino will have more to say about that.