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Author Topic: What if, we advertise bitcoin on T.V.?  (Read 47964 times)
speem28 (OP)
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May 05, 2017, 07:43:32 AM
Last edit: May 05, 2017, 10:06:47 AM by speem28
 #1

I've just thought about this for a moment but, if we want bitcoin to get more popularity, attention or acceptance would it be nice to make some advertisement about it on T.V.? I don't know if in other countries they advertise bitcoin but in my country, I haven't seen one. How do you think advertising bitcoin will affect the people? Any thoughts?
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May 05, 2017, 07:45:37 AM
 #2

I've just thought about this for a moment but, if we want bitcoin to get more popularity, attention or acceptance would it be nice to make some advertisement about it on T.V.? I don't if know if in other countries they advertise bitcoin but in my country, I haven't seen one. How do you think advertising bitcoin will affect the people? Any thoughts?

I guess the main problem is that bitcoin is open-source, community driven... Altough there are some bigger players on the market.
I think this would make it incredibly difficult to get a concensus on which add would be shown, as well as finding sponsors to foot the bill. TV ads aren't cheap Wink

But yes, IF there would ever be a concensus about showing a TV ad, and we would find somebody footing the bill, i think it would give BTC and incredible boost. In my country, most people still think bitcoin is only used by criminals, they always give me a strange look when i tell them i have some btc to.
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May 05, 2017, 07:52:48 AM
 #3

TV can be good media to reach wide range of possible bitcoin users but running tv ads will cost so much and nobody want to pay those money from their pocket.

There will be no any incentive for the one who will pay for those ads. However I think we may see some tv ads in near future from bitcoin related local services in few countries to promote their services.
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May 05, 2017, 07:55:11 AM
 #4

Very bad idea with a "civil war" ongoing.

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May 05, 2017, 08:05:39 AM
 #5

they have already done that in some TV programs when they talked about bitcoin and what it is, and I once saw a program do a QR code giveaway kind of deal on TV.

none of it is going to help as much as you and I stop hoarding bitcoin and start spending it. because as we begin using bitcoin more as a currency, the more merchants will be willing to accept it as a payment and eventually the growth speeds up and we can see new kind of adoption. meaning real bitcoin users not more speculators.

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May 05, 2017, 08:13:34 AM
 #6

TV can be good media to reach wide range of possible bitcoin users but running tv ads will cost so much and nobody want to pay those money from their pocket.

There will be no any incentive for the one who will pay for those ads. However I think we may see some tv ads in near future from bitcoin related local services in few countries to promote their services.



Absolutely, since bitcoin is open source, no one in particular is going to make any profit  promoting bitcoin through TV ads solely as a currency. The legality of bitcoins is an issue, in most countries bitcoins has not been declared illegal, but still they have not accepted it as a legal currency. Might be due to this even the most die hard bitcoin enthusiast with some spare bitcoins would think twice before going forward with bitcoin as a currency TV commercial idea.

But, promoting bitcoin as means of a payment system through TV ads for services is safe. For example this Bitpay ad, https://youtu.be/Rm7wgmwKiAk

Bitcoin even made a special appearance in Deadpool. So bitcoin is catching up.
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May 05, 2017, 08:33:11 AM
 #7

I've just thought about this for a moment but, if we want bitcoin to get more popularity, attention or acceptance would it be nice to make some advertisement about it on T.V.? I don't if know if in other countries they advertise bitcoin but in my country, I haven't seen one. How do you think advertising bitcoin will affect the people? Any thoughts?

As for me, you don't need this kind of promotion on Television. I know its a good way to reach audience but its too expensive just like a 10 second will cost around 6 digits figure and there are no central figure who will shoulder for that. I think bitcoin does not need any attention at the moment, it has been like this for years, and will survived in the next couple of years or so. And promoting is more difficult because the more you talk about it the more people become skeptical about it.

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May 05, 2017, 08:40:26 AM
Last edit: May 05, 2017, 09:08:01 AM by pawel7777
 #8

We're past the stage of seeking publicity this way. Bitcoin gets tons of mainstream media coverage on regular basis, see press board.

Also, with the current state of affairs, Bitcoin is hard to present in a way appealing to the masses. It's slow, expensive, not-so-much-anonymous and decentralisation is constantly being questioned. The only attractive side, from the average Joe's point of view, is probably price going up, giving opportunity for easy gains.

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May 05, 2017, 08:41:47 AM
 #9

Bitcoin is not a brand that's why. And it can cost lot of money, like over 100k $ for a 30 seconds video. Who is going to pay ? The minners? You?
Advertising on TV or any other place, is all about ROI. Wich brand is going to advertise on TV for a zero ROI return. Waste of money.

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May 05, 2017, 08:58:05 AM
Last edit: May 05, 2017, 09:08:17 AM by pawel7777
 #10

Bitcoin is not a brand that's why. And it can cost lot of money, like over 100k $ for a 30 seconds video. Who is going to pay ? The minners? You?
Advertising on TV or any other place, is all about ROI. Wich brand is going to advertise on TV for a zero ROI return. Waste of money.

Back in a day BitPay spent a lot of money on high-profile advertising of Bitcoin (not their own business), dogecoin community managed to get their coin on Nascar car etc. So it's nothing impossible by any means.

But as I wrote above, we're well past that stage. Pretty much everyone in a civilised world have already heard of Bitcoin one way or another and we get mainstream press hits almost on daily basis.


Edit: from 2014:
BitPay launches first TV campaign to promote Bitcoin
http://www.campaignlive.com/article/bitpay-launches-first-tv-campaign-promote-bitcoin/1327705

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May 05, 2017, 09:15:30 AM
 #11

I think bitcoin advertisement on TV is not new anymore. BitFlyer in Japan made one a few months ago in case you are interested:

https://www.youtube.com/watch?v=5Ux95b2QsuQ


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May 05, 2017, 09:19:18 AM
 #12

I think one of the bitcoin companies or exchanges such as Coinbase would be better placed to run advertisements rather than a general bitcoin advert, it would be difficult for the community to organise something like this.
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May 05, 2017, 09:31:42 AM
 #13

There's no need of it. And just imagine if we do, where the funds will be gathered from? If it's from the bitcoin community which is here, I don't think it'll success, some people may not give a shit regarding of this plan, they just care about making profit, and if it's a company, I'm sure they'll more likely to advertise their own company as the main thing presented to the audience instead of bitcoin itself.

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May 05, 2017, 09:45:57 AM
 #14

this is bitcoin we are talking about, it is decentralized and nobody owns it to want to advertise it on TV, and you know that it takes money to advertise on TV.

if it was a centralized altcoin like ethereum which has whales and banksters who have a lot of money then yeah you would have seen them paying top dollar to get top advertisement everywhere. from social media to TV and billboards.

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May 05, 2017, 09:50:24 AM
 #15

It will make bitcoin more popular and can attract a new users, but it will create controversial because some people don't like bitcoin because they assumed that bitcoin is used to support terrorist and doing illegal things and it also can increase the government awareness which can lead to regulation, so it is better to not advertise from tv, but from social media and news


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May 05, 2017, 10:30:33 AM
 #16

I've just thought about this for a moment but, if we want bitcoin to get more popularity, attention or acceptance would it be nice to make some advertisement about it on T.V.? I don't know if in other countries they advertise bitcoin but in my country, I haven't seen one. How do you think advertising bitcoin will affect the people? Any thoughts?

Advertise Bitcoins as what? Instead of popularity it will raise more and more confusion. Bitcoin is not a product it's a currency, if you want to help in Bitcoin reaching masses insist on transacting only with Bitcoins. Write articles on Bitcoins or share article on Bitcoins and share it to your audiences, or Facebook users. Advertising Bitcoin is a bad idea and depending in your advertisement law, you could end up in trouble as it's not yet legal and people may get offended. So stick to Facebook, insta, twitter.
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May 05, 2017, 10:43:13 AM
 #17

there is no need to advertise it anymore. the news about bitcoin had already spread out. ICOs every day made it possible too. besides who would pay for tv advertisement when its too pricey. BTC is already mentioned on movies as well. its already popular, regular people just don't understand it though which is why they are skeptical about using it.









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May 05, 2017, 10:46:06 AM
 #18

Advertise through ads or some program? If it's through ads, i don't think a short ads can explain what bitcoin is to people, especially older audience and who will fund it in the first place? ads on tv in prime time is very expensive and no one want to pay it if they don't get any benefit. Bitcoin is already popular and publicity using online media is enough.

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May 05, 2017, 10:56:47 AM
 #19

I've just thought about this for a moment but, if we want bitcoin to get more popularity, attention or acceptance would it be nice to make some advertisement about it on T.V.? I don't know if in other countries they advertise bitcoin but in my country, I haven't seen one. How do you think advertising bitcoin will affect the people? Any thoughts?

Not a bad idea to try something like this. I know it could be done because bitcoin sponsored a college football bowl game a few years ago.

 
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May 05, 2017, 11:07:34 AM
 #20

How could they advertise something if they don't know it on the first place, it would just be a waste of time, because advertising it on TV doesn't assure you that bitcoin would be popular, and it would cost a lot of money to start with, since we are going to advertise it on TV, and the more the people would see, the expensive you are going to pay.

So, in my opinion, there is no need to do such thing like this, because bitcoin will be popular on the right time where people would fully accept it and use it on earning money, for our income to increase that we could use in our everyday lives.
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