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Author Topic: [ANN][TOKENSALE][BOUNTY] PRP. Papyrus: Decentralized Advertising Ecosystem  (Read 39476 times)
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January 13, 2018, 08:18:38 AM
 #381

eth network is still congested...

seems not the best time for presale 

anyway, hope it will be possible to distribute last airdrop soon, just can't do it from Monday LOL
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January 13, 2018, 09:00:12 AM
 #382

Review for the last year and action plan for 2018

Looking back at 2017 is a great motivation for 2018. Much of the hardwork for 2018 has been laid throughout the year, which means that this new year will be even more successful.

This summer Papyrus first announced an idea to change digital advertising world and attracted $1M for initial platform development. Through the development process we brought on board world class strategic partners like Bancor, WINGS, Airpush, BitClave and others. We have successfully deployed our prototype in Ethereum mainnet and raised $500.000 during the TGE Round 1.

In the upcoming 2018, we plan to: 

  • In Q1 we plan to start pilot integrations with real businesses and launch second Token Generation Event;
  • In the first half of the year we plan Papyrus Protostar Release development and testing with 20 connected partners;
  • In the second half of the year we will present Papyrus Protostar Release — first comprehensive release of all Papyrus components with 50 connected partners.

We believe that together we can make a great thing. Thank you for your patience, passion and trust in Papyrus.
Hi papyrus.global! Are you going to answer my question, which I asked above? I'm still waiting for your answer.

The bounty program totaled 16 888, 583 tokens. Transfers were made for 16,815, 07 tokens for 1458 participants. For 16 participants (for the remaining 72.93 tokens) the transfers will be made separately due to the fact that they indicated the invalid addresses of their wallets (mails will be sent to them). In order to get tokens directly into your wallet, you must follow this simple instruction: https://papyrus.global/media/files/prp_token_information_and_instructions_en.pdf


Well, then maybe you can open the tables and let people themselves look at what weeks they have visited, and which are not. or is this a problem?


No problem with that. It will be available on Monday
Ok. We wil wait for it. But for you especially I advice to think how you will explain this problem: I retweet your tweets every day from the beggining. I invited my friend to participate in your campaign. He has fewer followers than me. He recieved 5 tokens, and I recieve only 3 tokens. I glad for him, but I just want to know how did you count stakes?
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January 16, 2018, 01:20:37 PM
 #383

Review for the last year and action plan for 2018

Looking back at 2017 is a great motivation for 2018. Much of the hardwork for 2018 has been laid throughout the year, which means that this new year will be even more successful.

This summer Papyrus first announced an idea to change digital advertising world and attracted $1M for initial platform development. Through the development process we brought on board world class strategic partners like Bancor, WINGS, Airpush, BitClave and others. We have successfully deployed our prototype in Ethereum mainnet and raised $500.000 during the TGE Round 1.

In the upcoming 2018, we plan to: 

  • In Q1 we plan to start pilot integrations with real businesses and launch second Token Generation Event;
  • In the first half of the year we plan Papyrus Protostar Release development and testing with 20 connected partners;
  • In the second half of the year we will present Papyrus Protostar Release — first comprehensive release of all Papyrus components with 50 connected partners.

We believe that together we can make a great thing. Thank you for your patience, passion and trust in Papyrus.
Hi papyrus.global! Are you going to answer my question, which I asked above? I'm still waiting for your answer.

The bounty program totaled 16 888, 583 tokens. Transfers were made for 16,815, 07 tokens for 1458 participants. For 16 participants (for the remaining 72.93 tokens) the transfers will be made separately due to the fact that they indicated the invalid addresses of their wallets (mails will be sent to them). In order to get tokens directly into your wallet, you must follow this simple instruction: https://papyrus.global/media/files/prp_token_information_and_instructions_en.pdf


Well, then maybe you can open the tables and let people themselves look at what weeks they have visited, and which are not. or is this a problem?


No problem with that. It will be available on Monday
Ok. We wil wait for it. But for you especially I advice to think how you will explain this problem: I retweet your tweets every day from the beggining. I invited my friend to participate in your campaign. He has fewer followers than me. He recieved 5 tokens, and I recieve only 3 tokens. I glad for him, but I just want to know how did you count stakes?

Hi! Could you kindly text to our bounty manager in Telegram? We will investigate your case.
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January 16, 2018, 01:24:12 PM
 #384

One of the biggest problem for digital advertising is ad fraud. The price for that is quite clear — over $16.4 billion and it’s still growing. In digital advertising the transfer of value goes through the following axes: advertiser-publisher-user. Advertisers bid for ad placements, publishers accept the bid, the ad impression is delivered, the ad is filled and the user’s ID is matched with that ad impression ID.

As blockchain is essentially a decentralised storage for all the transactions, and it has proven efficiency in finance and multiple other industries, then it could be a great idea to use in digital advertising, so that the value can be saved and not wasted if we implement mathematical proof and decentralisation, right?

Actually, there’s some doubts that blockchain can change the situation. Recent article by Forbes presents some concerns regarding it. The argumentation is simple: up to this date blockchain technology is very slow to handle that much number of transactions. For instance, Bitcoin’s blockchain process 7 transactions per second, whereas Ethereum’s one — around 13 transactions per second. In case of advertising, a single transaction occurs every time as ad is viewed. With millions of as impressions being delivered every second, it’s just not possible for the current technology development to process that much information.

So the question is really important. Why the Papyrus digital advertising platform will be a game changer?

It’s true that large ad networks and publishers generate hundreds of billions of ad clicks and at least two times more ad impressions annually. Using current technology any attempt to execute smart contracts for digital advertising will generate excessive costs. Our solution utilises an extension of the technology called state channel that is capable of supporting these high loads.

The idea of a state channel is not new. It underlies the scale-up solutions for Bitcoin and Ethereum ( as well as Lightning Network and Raiden Network). Papyrus is one of the first to customize it for the specific needs of AdTech. The technology aggregates state logs from DSPs, SSPs, and auditors. So the realisation of payment is based on the constant log exchange among parties.

In the typical state channels system the transaction takes place when the critical mass of obligations occurs (e.g. Bob owes Alice an amount of $). In the case of adtech, such a system would be feasible because of the need for a revision of impressions/clicks by an external auditor that will come later on. In the Papyrus ecosystem the auditor takes a direct part in the formation of the payment. This system is more efficient for adtech as all parties receive payments after all verification procedures.

Here is an example:

- Participants make deposits in the locker (thereby fixing some of its state) and then directly exchange with each other payments in the form of appropriately drawn up and signed transactions of the relevant block. This changes the balance of deposits in favor of one or the other participant.

- Participants transfer the updated state of the blockchain (in the part related to their deposits) to each other and they can do this arbitrarily (of course, within the limits of deposits) without the costs of carrying out transactions in the detachment.

- The final state is recorded in the blockchain only once — when the channel is closed. Or if one of the participants finds the incorrect behavior of the other. Let’s say that the participants will send about 200 thousand micropayments (for a total of $ 200) through one channel. In our initial assumptions this gives several tens of millions of channel opening / closing transactions per month. This is not trillions of transactions per month, but still too much for immediate processing in a public blockchain.

Papyrus has another solution: we can develop the idea of direct transmission of updates to the state of the blockchain outside of it and apply this approach directly to the opening / closing logic of the channel (originally performed in the blockchain). Let’s look at the opening / closing transactions for the dedicated nodes that will exchange the calculated updates of the public lockdown state with each other only occasionally publishing them to the blockchain itself (to update the balance of payments between the participants). The work of such nodes can be organized as a highly specialized block based on the Proof-of-Stake consensus where the blocks consist exclusively of opening / closing transactions. Participants will make large PoS deposits in a public blockchain and will be penalized for improper handling of these transactions.

To ensure guarantees of invariability and verifiability a specialized blockchain can lean on a public block writing down hashes of its blocks of transactions. Suppose one block of a specialized blockchain contains about 1 thousand transactions of opening / closing channels — in our initial assumptions this gives several tens of thousands of transactions in a public detachment a month. It already looks realistic, for example in the Ethereum network the current daily volume is hundreds of thousands of transactions.

The use of state channel libraries in Papyrus will facilitate the opening and maintaining of a peer-to-peer state channels network. Leveraging the developments of Lightning Network and Raiden Network the Papyrus ecosystem will introduce state channels adopted for usage in decentralized RTB protocol. The overall idea under that is to enhance the scalability of the Papyrus ecosystem.

In the first half of 2018 we are planning to develop and test Papyrus Protostar Release with:

- Libraries for dRTB Event Log Storage

- Libraries for dRTB State Channels Network

- Libraries for Auditor integrations and more.

With 20 connected partners (at the moment) we will present a first approximation of our future digital advertising platform. This is about real work, our passionate and talented team, and the deep desire to make advertising better. Stay tuned!
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January 16, 2018, 07:33:47 PM
 #385

Good evening. when coins will be released to the stock exchange? thank you
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January 17, 2018, 06:56:12 AM
 #386

Good evening. when coins will be released to the stock exchange? thank you
The coins are still frozen until the second quarter, if you mean bounty rewards, wait
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January 19, 2018, 06:43:18 AM
 #387

Papyrus ICO has decentralized identity and reputation management for all market players.
https://icoclap.com/papyrus

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January 21, 2018, 01:40:33 PM
 #388

Good evening. when coins will be released to the stock exchange? thank you
The coins are still frozen until the second quarter, if you mean bounty rewards, wait


What do you mean "The coins are still frozen"? I have the coins on my wallet..
How it works?
Thanks

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January 22, 2018, 05:37:07 PM
 #389

Good evening. when coins will be released to the stock exchange? thank you
The coins are still frozen until the second quarter, if you mean bounty rewards, wait


What do you mean "The coins are still frozen"? I have the coins on my wallet..
How it works?
Thanks
I also have tokens in my wallet, but you will not be able to transfer it to another wallet, they're frozen
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January 23, 2018, 11:28:39 AM
 #390

i have  prp in my eth wallet . when can i change my token??how??
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January 24, 2018, 02:42:13 AM
 #391

i have  prp in my eth wallet . when can i change my token??how??

After the end of the crowdsdale. (not earlier than June)

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February 05, 2018, 01:06:47 AM
 #392

Hi guys,

I am currently writing a comprehensive review on AdHive ICO. Somebody in their thread asked about whether you work together or compete against each other in any way. Here's the screen shot of that message - http://joxi.ru/12Mgq7aH4J7Byr.

The admin there did not comment on this.

Would you be so kind as to tell us about how you compare against AdHive and whether you are going to compete or complete them.

Surely, you don't define yourself against the competitors that either exist or plan to ico in the future. But, it's just that I've read all the documents on them and want to understand whether you are a competitor or not, coz as of now it seems that they have no direct competitors. So, if you ARE a competitor, this will help me learn more about the differences between you two and possible garner some valuable insights from it.

I also saw that you are planning to ico in June, so I am not asking about your ICO right now, coz it's too early.
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February 08, 2018, 05:34:47 PM
 #393

Hi guys,

I am currently writing a comprehensive review on AdHive ICO. Somebody in their thread asked about whether you work together or compete against each other in any way. Here's the screen shot of that message - http://joxi.ru/12Mgq7aH4J7Byr.

The admin there did not comment on this.

Would you be so kind as to tell us about how you compare against AdHive and whether you are going to compete or complete them.

Surely, you don't define yourself against the competitors that either exist or plan to ico in the future. But, it's just that I've read all the documents on them and want to understand whether you are a competitor or not, coz as of now it seems that they have no direct competitors. So, if you ARE a competitor, this will help me learn more about the differences between you two and possible garner some valuable insights from it.

I also saw that you are planning to ico in June, so I am not asking about your ICO right now, coz it's too early.

Thank you for you question,

First of all, the main thing about Papyrus is that it is aimed at the whole market of digital advertising, in order to implement the comprehensive solution for its major flaws, such as fraudulent activities, poor advertisement supply chain transparency, brand safety violations and more. Papyrus platform is open and designed for swift integration into the ecosystem of digital advertising, providing pure and mutually beneficial experience for advertising companies, platforms and end-viewers. To deal with such challenges, we have managed to develop a unique solution, linked with blockchain scaling, capable of processing of billions of advertising events per day. There is no analogue solution yet created.

Ad Hive, on the other hand, is strictly aimed at very specific market section of native advertising of video blogging\streaming. It also uses blockhain technology - as a core for its ad supplier-influencer communication, however, we don’t find the goals, functions and purposes of their and our platforms easily comparable.  We are open to any cooperation with any market participants, if it is transparent and brings valuable solutions for the future of digital advertising industry.

The Papyrus team does their best to make our platform bigger and better every day, we are also happy to announce that major news coming in 2 weeks. Stay tuned!
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February 14, 2018, 07:48:40 AM
 #394

Why cooperation matters - especially in digital ad market - in our new blog post:
https://blog.papyrus.global/digital-advertisings-new-leap-may-be-a-cross-industry-alliance-a819ffee7df4
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February 15, 2018, 02:42:10 PM
Last edit: February 15, 2018, 04:09:43 PM by papyrus.global
 #395

🔥🔥🔥 Long-awaited announcement on PRP/PPR conversion ratio

As many of our early token buyers have asked about the conversion of their PPR tokens, it is now time to announce our action plan on the adjustment of the PRP/PPR conversion ratio and our upcoming second token generation event (TGE).

First of all, our team is working hard right now to polish the Papyrus MVP and will release it in a few weeks on Ethereum testnet. The MVP will consist of a simplified ad network based on Papyrus technologies, where advertisers can run simple ad campaigns for tokens and publishers can set up ad placements and earn tokens, while Papyrus provides end-to-end transparency and manage payments through smart contracts.

The MVP will utilize Papyrus’ channel layer for data scalability, and everyone will be able to see our technology in action. We will start publishing updates on that process. After releasing its MVP, Papyrus is going to launch the private part of the second TGE.

We are also working on a Papyrus technical white paper that should be ready in a few weeks and will describe our technologies in more detail as well as provide an updated development roadmap.

We believe that our community is of greatest importance for the success of our project, and we want to make our PRP token holders and early supporters happy. That is why we are glad to announce an update to our policy regarding the PRP:PPR conversion ratio.

It was defined in our terms and conditions that the conversion of PRP to PPR would be based on an exchange ratio of 1:24. But since the end of our first TGE, there have been extreme fluctuations in exchange rates and, in general, the ETH and BTC rates have increased significantly. With that in mind, the Papyrus team decided to adjust the PRP:PPR conversion rate to account for the growth of the BTC and ETH rate.

To calculate the new effective exchange rate, we are going to take the closing rate of BTC and ETH (according to the open data from Cryptocompare.com) at the end of TGE Round 1 (November 2, 2017) and the closing rate at the beginning of the private part of TGE Round 2 (the exact date will be confirmed).

The effective exchange rate for PRP:PPR will be calculated by multiplying the ratio 1:24 by the growth of the ETH and BTC prices between the end of TGE Round 1 and the start of the private part of TGE Round 2 weighted in proportion to the volume of tokens purchased in BTC or ETH. The formula will be:


where

A = 75,7531531% (percentage of tokens sold for ETH);

B = 24.2468469% (percentage of tokens sold for BTC);

X1 — (closed ratio ETH / USD 2/11/2017);

Y1 — (closed ratio BTC / USD 2/11/2017);

X2 — (closed ratio ETH / USD on the date of Private part TGE 2 launch);

Y2 — (closed ratio BTC / USD on the date of Private part TGE 2 launch).

So, if BTC and ETH prices are higher than their closing prices on November 2, 2017 — the conversion ratio will be higher, and PRP buyers will be compensated for that growth. According to the formula, the exact exchange rate will not be lower than 1:24 even if BTC and ETH prices go down.

The Papyrus team believes that this is fair to all contributors. We put our contributors’ interest first as we consider them the most valuable source of inspiration and support.

We are glad to have you with us. Stay tuned for updates — there will be even greater news soon!
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February 15, 2018, 04:12:00 PM
 #396

Thank you team, awesooooome news for the contrubutors of Token Sale 1!
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February 17, 2018, 07:24:44 PM
 #397

Papyrus is an advertising ecosystem that will work on the Ethereum blockchain.The developers see the problems of today's market and want to solve them with the help of blockchain.
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February 19, 2018, 06:52:13 PM
 #398

Papyrus presentation at NTT Data pitching day in San Francisco

Papyrus was honoured to be shortlisted among the top 9 participants in the NTT Data Innovation Showcase award in San Francisco. Papyrus was the only blockchain-based solution selected among the finalists out of dozens of companies evaluated. This showcases the value and tremendous opportunity that the Papyrus platform can bring to digital advertising and more broadly high-throughput markets. Papyrus presented its solution and highlighted the synergies that can exist working with NTT Data across its services portfolio.



Rahul Chandra, Papyrus Business Development Advisor, shares his thoughts about the event:

“It was an incredible event with experienced judges and the highest possible level of performance among participants. Papyrus received the most enthusiastic feedback, which we are incredibly pleased with, and it will allow us to direct our creative forces in the right direction.”

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February 21, 2018, 10:31:38 AM
 #399

Key trends for programmatic advertising in 2018

Programmatic advertising is a form of marketing automation that streamlines the ad buying process with data-driven, automated technology. Basically, it enables to buy and sell ad inventory through computers and algorithms and not just manually.

Mobile advertising will continue to grow

Mobile advertising continues its explosive growth, taking a more significant percentage of all digital and traditional advertising each year. In 2017, global spending on mobile advertising was $143.54 billion. In 2018, this will jump close to $185 billion.

Deep learning boosts targeting quality

Deep learning (a branch of machine learning based on algorithms that attempt to model high-level abstractions in data) has made significant strides in 2016, and it is now being used in many industries beyond software. Thanks to deep learning methods which are employed by innovative retargeting technology providers, advertisers will be able to predict user behavior, calculate the probability of purchasing, and measure value more accurately.

Constant battle for transparency

There are signs that programmatic advertising is entering a mature stage and that it is being cleared up with increasing transparency throughout. We can find evidence of this in many things: from visibility on 1st price auctions, adoption of ads.txt, as well as an increasing number of other attempts to eliminate fraud. To us, this is a huge indication of the strength of the channel and of better things to come in the future.
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February 26, 2018, 03:34:54 PM
 #400

The use of smart contracts in the Papyrus ecosystem

Papyrus has accepted these technical challenges and dived deep to find an appropriate solution. As a result of research and a range of attempts, Papyrus has come up with a unique blockchain architecture that solves scalability problems and supports a low cost of smart contracts execution.

Papyrus can process millions of ad events per second with an estimated upper price for storing and processing data of $0.012 per 1000 ad impressions. Papyrus is the only blockchain solution capable of executing smart contracts using raw data on ad campaigns saved and verified by ad tracking solutions and antifraud vendors, an aspect that is vital for controlling of amount and quality of received services.

Read the full article in our blog: https://blog.papyrus.global/new-era-of-contracting-fe14bc9933c
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