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Author Topic: Do you think an ICO, or coin, is all about the marketing?  (Read 2421 times)
MiXxe
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October 31, 2017, 07:16:39 AM
 #121

I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?
No because first is the uniqueness and usefullness of a coin it is much needed. Think of a coin which is truly marketed but its use is not too good marketing is useless so befpre making a marketing make sure that the project woll gain attention to the people and why they will invest on it.

sky24
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October 31, 2017, 07:26:20 AM
 #122

The marketing and media behind the coin and ICO is a contributing factor to its success in the crypto market. However, many other factors influence an ICOs success, like the team behind it and their experience. You can market an ICO all you want and raise proceeds but after these proceeds are raised they need to be used in such a way that the coins value will increase. This is where the experience part comes in, experience within the business behind the coin.
100percent
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October 31, 2017, 07:41:15 AM
 #123

So it is a work in vain to start an ICO with a small marketing budget.
Sad.  Cry
btcney
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October 31, 2017, 09:22:36 AM
 #124

I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?

It's not all about the marketing.

Plenty of ICOs out there that had pretty crappy marketing when it launched but still managed to pull off a big enough investment for future development. What matters more than marketing in my opinion is the actual coin they are offering.

With the best marketing, people won't be interested in something that has no value whatsoever.
feelideb
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October 31, 2017, 09:28:52 AM
 #125

What do you mean by originality? For your information nothing is new under the sky we are only improvising  and making the old look and work better. ICO is a surest way to make decent living for yourself in crypto.

man1975asc
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October 31, 2017, 09:38:30 AM
 #126

At the moment you need to invest a huge amount of money in marketing.
This is a necessary but not sufficient condition.


fedor3327
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October 31, 2017, 09:43:08 AM
 #127

You can have the most amazing product in the world - but - without marketing it WILL fail.

Marketing is probably the most important part of any ICO.
Croin
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October 31, 2017, 10:30:28 AM
 #128

What do you mean by originality? For your information nothing is new under the sky we are only improvising  and making the old look and work better. ICO is a surest way to make decent living for yourself in crypto.

Well thats not true, actually a lot of stuff is new and made from a new point of view and so on. Many ICO have good ideas but the 20th real eastate, gambling site or adult one. Is crap lets be honest!
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October 31, 2017, 06:06:24 PM
 #129

I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?

Of course not. They could do all the marketing in the world and sell people on it and then do absolutely nothing wants to find a release comes and have the coin fall to s***. That is the making of a good scam not the making of a good project. It happens all the time. Marketing is something that is Port. But you have to back that marketing up with actually keeping the promises that you made.
You are right. Good marketing is not what would make the project a huge success though would just create awareness for the project and simply help realize the funds pretty fast. However, what happens after the ICO ?

The team, the relevance of the project and some other factors is what would make the coin successful. However, a pretty good project, with a good team and nice marketing can pretty much go a long way.
Justin Biebers
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October 31, 2017, 06:10:32 PM
 #130

I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?

I don'¨t know man, some say they are the new penny stocks but I's rather say some of them can be legitimate because of revolutionary tech. Obviously it's up to investors to decide if they want to buy into icos which are just designed to be P&Ds
FrankNoland
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October 31, 2017, 06:21:22 PM
 #131

I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?
I think you should consider it as the power of blockchain, I personally consider it as the fact that a lot of organizations are trying to explore their products on blockchain, new ICOs launch every week now. A lot of products currently built on blockchain, with new ones launching everyweek, from agriculture or  real estate like you mentioned. It is the quality of the product and the development team that will determine the value on the market, marketing comes later but its essential.

Digital asset exchange for settlement, clearing, custody and trading of various digital assets, utilizing distributed ledger technologies, programmed on the blockchain -https://bex.global
fiomcorka
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October 31, 2017, 06:53:41 PM
 #132

So it is a work in vain to start an ICO with a small marketing budget.
Sad.  Cry
The truth is good marketing is really necessary. Even in every day life and normal businesses. Sure, you may just want some few low investors, probably nothing too much but at least you will still need some little advert to get known.

The truth is that the market is extremely large and if you are at the mercy of luck or your project being found out, you may not get that lucky. If you have a good project, the marketing you do will help create awareness so that investors can then decide if it is worth investing or not. Good projects usually do well with good marketing during ICOs.
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November 01, 2017, 02:44:43 PM
 #133

I do believe it is very important like in any business.

There are numerous success stories from ICO's due to the fact they threw a lot of money into marketing, you are best looking into projects rather than the first one that appears in a banner.

One ICO i am really liking is Crowdholding for example, I haven't seen too much about them, but they are trucking along very nicely

https://ico.crowdholding.com
gidaahmad
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November 01, 2017, 02:57:51 PM
 #134

Yes, what I see is not just tens but hundreds of ICOs that appear at the end of 2017. The point is I know, big companies are trying to get in by making ICO and collecting lots of Crypto currency for corporate investment. Both long and short term.
sinduarianto
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November 01, 2017, 03:07:55 PM
 #135

all new ico or coin must be about its first marketing. because marketing is one way to introduce a new coin to the public.
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November 01, 2017, 03:09:25 PM
 #136

I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?

Sounds like you might be digging around - some due diligence for an ICO you are looking to launch?

They need an ACTUAL use case - irrespective of marketing.

For what shall it profit a man, if he shall gain the world, and lose his own soul?
ipanks
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November 01, 2017, 03:20:37 PM
 #137

i think its all about marketing and promotion because if want to make one new product then we must thinking about marketing and promotion. without doing promotion, one ico can not reach their goals and they can not get success in future. but i think there is no something new from the ico and i think its only different package with the same content.



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goldenchip
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December 22, 2017, 12:02:11 AM
 #138

If you refer to short term performance... yes. But in the long run, it's all about adoption, and there is no adotion if you don't have a good product.

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Mikhail.YT
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November 03, 2018, 03:56:04 AM
 #139

Well, it plays an important role actually. Many ICO project failed because of poor planning and execution of pr and marketing. ICO needs an exposure, so it is important to focus on this area.
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November 03, 2018, 04:08:27 AM
 #140

I mean most these ICOs are not even original ...
Adult dating, real estate, gambling, etc etc ...
Really there is nothing new to the table, so what is it about ?
How much you spend on marketing ?
I believe this is some kind of quick way to gain funding to make a new company, but some of those project are doing it for their own profit or it's well known as a scam. that is what everyone hated. But if it's a good project than it also could be used as one way of advertisement/marketing.
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