[ANN][STO] HYGH - The Future Of Advertising

[HYGHtech]

Hi team, what new can you tell about the project? What are the results of your presale, a lot of investors?

Our Pre sale is doing great. We are getting even more registrations day after day. On top of that we won best STO award of Davos 2019! At the World economic forum
https://twitter.com/hyghag/status/1090233733767143425

[alexhott]

I admire your concept, but I would like to know, and how effectively to implement such an idea? Are there enough displays to provide comprehensive coverage for advertisers?

Berg Insights, the dedicated M2M/IoT market research firm estimated a total of 37.6 million active digital display units in 2016, increasing to 87.2 million digital display units in 2021. By the most conservative of estimates, HYGH’s market rollout will double the total addressable market for digital inventory by 2022 (a forecasted 151m screens in 2022 vs. an estimated 74m screens in 2017)

Yes, these are huge numbers. And if a company becomes a user of your platform, then what advantages does it provide?

First of all, brands no longer need to have a huge budget in order for their message to reach the consumer. It is not even necessary to use advertising on banners earlier, because the application is easy to use and does not require additional knowledge. Also, the brand completely controls the flow of the advertising campaign, tracking in real time. And finally, we carefully select screen providers, so that the brand is protected from fraudsters.

Exquisite! And how many tokens are you going to sell?

[Esk1m0]

Why did you decide to choose the format of outdoor advertising, although now individualized mobile advertising is gaining such popularity?

[Brahmankar]

If you are committed to global expansion, will you be ready to provide multilingual support?

[HYGHtech]

Why did you decide to choose the format of outdoor advertising, although now individualized mobile advertising is gaining such popularity?

The benefits of DOOH adTech are clear. You can’t swipe ads away and they’re more impactful: dollar for dollar, OOH advertising is 40% more effective than digital search. At its core, this type of advertising combines the advantages of outdoor banners and mobile advertising

[Dravenfact]

Do you have a whitelist for preferred investors? If so, what conditions to enter there?

[HYGHtech]

I admire your concept, but I would like to know, and how effectively to implement such an idea? Are there enough displays to provide comprehensive coverage for advertisers?

Berg Insights, the dedicated M2M/IoT market research firm estimated a total of 37.6 million active digital display units in 2016, increasing to 87.2 million digital display units in 2021. By the most conservative of estimates, HYGH’s market rollout will double the total addressable market for digital inventory by 2022 (a forecasted 151m screens in 2022 vs. an estimated 74m screens in 2017)

Yes, these are huge numbers. And if a company becomes a user of your platform, then what advantages does it provide?

First of all, brands no longer need to have a huge budget in order for their message to reach the consumer. It is not even necessary to use advertising on banners earlier, because the application is easy to use and does not require additional knowledge. Also, the brand completely controls the flow of the advertising campaign, tracking in real time. And finally, we carefully select screen providers, so that the brand is protected from fraudsters.

Exquisite! And how many tokens are you going to sell?

We have allocated 600.000.000 tokens for both sales stages.

[HYGHtech]

If we consider that the volume of advertising messages will be high, are you sure that you will not miss ads of dubious content? Will you be checking the advertising message before publishing it?

Yes, we will check the advertising message before it becomes visible. AI filters will be deployed to capture potentially suspicious images and every brand will be measured through an internal trust score which will consider adherence to policy as a key determinant of positive behaviour.

[HYGHtech]

If you are committed to global expansion, will you be ready to provide multilingual support?

Everything will be in English. As we expand globally and deepen into different linguistically defined markets, this is subject to change. As Berlin and Switzerland are our main regions, we have some German marketing and legal initiatives.

Do you have a whitelist for preferred investors? If so, what conditions to enter there?

No, we did not make a whitelist and the stage of privat sales has already ended. Now pre-dto sale is active and you can become an investor. The minimum purchase amount is 250 USD. We accept BTC, ETH, EUR and USD currencies.

[Esk1m0]

Why did you decide to choose the format of outdoor advertising, although now individualized mobile advertising is gaining such popularity?

The benefits of DOOH adTech are clear. You can’t swipe ads away and they’re more impactful: dollar for dollar, OOH advertising is 40% more effective than digital search. At its core, this type of advertising combines the advantages of outdoor banners and mobile advertising

And what will be the key factor for advertisers to turn to your advertising application?

[HYGHtech]

Why did you decide to choose the format of outdoor advertising, although now individualized mobile advertising is gaining such popularity?

The benefits of DOOH adTech are clear. You can’t swipe ads away and they’re more impactful: dollar for dollar, OOH advertising is 40% more effective than digital search. At its core, this type of advertising combines the advantages of outdoor banners and mobile advertising

And what will be the key factor for advertisers to turn to your advertising application?

Of course, the key properties of our project are financial availability and localization. A hyperlocal ad campaign on the HYGH platform starts at $5 a day—and it’s bookable in a matter of minutes.  With the comparative benefits of DOOH ads, HYGH gives even Amazon and Google a run for their money.

[HYGHtech]

Hi, do you have a bounty program? How many bonuses do you offer for posting on social networks?

Yes, our bounty campaign is underway and you can take part. You can get 200 HYGH for placing our images on social networks such as Facebook, Twitter, and Instagram. But if you are a bloger then for article on your blog or medium we will also reward you. See the all rules here https://medium.com/@hygh_editorialteam/how-to-make-the-most-out-of-hyghs-bounty-program-d1765d38bd78?fbclid=IwAR3QMeJZ9Nkr8b6PM3Es5MCcNJQEIeYo0wgkuAiTR1bB6WqoAsGTnvIAfEI

[HYGHtech]

There are prospects in HYGH, especially it allows you to reach small businesses and private entrepreneurs well. Are there any restrictions that will be a barrier for potential advertisers who are interested in using the application, or are you open to all?

Absolutely right! HYGH platform will available for everyone and empowers owners of outdoor displays and small to medium enterprises (SMEs) to participate in a marketplace typically characterised by oligopolistic ownership, expensive contracts, and inflexible campaigns.

[borisenkoa420]

If your application allows almost instant access to any display registered on the network, will this not be an opportunity for hackers to send their messages?

[HYGHtech]

If your application allows almost instant access to any display registered on the network, will this not be an opportunity for hackers to send their messages?

From virtual machines to background displays, the HYGH player will flag all potential suspicious display behaviour to the network which will trigger an immediate suspension of the local display unit’s ability to earn revenue. Resumption of display unit activity will then only be allowed following a manual community validation process to ensure that brands receive the exposure that they require.

[vovanchik1]

Hi, can you tell us more about how your platform works? What are the stages of creating an advertising company?

[HYGHtech]

Hi, can you tell us more about how your platform works? What are the stages of creating an advertising company?

Hi, thank you for your intererst! To start a campaign, the advertiser sets up the basic settings and selects the display. When an advertisement is scheduled, the broadcast starts, after which the display provider gets paid

[luckyman1113]

Guys, you offer incredible effective system! I admire it. Can I advertise on multiple devices simultaneously? To make coverage, for example, a whole city or even several countries?

[nikolayenko]

The cryptocurrency market is constantly subject to risks. You can be sure that the process of promoting your platform will go as planned?

[HYGHtech]

Guys, you offer incredible effective system! I admire it. Can I advertise on multiple devices simultaneously? To make coverage, for example, a whole city or even several countries?

Yes, this feature is available. The advertiser can set the time and days for advertising on multiple displays, synchronizing them in time.