How Crypto casino market themselves?

[Hispo]

Crypto casinos do there marketing just like every other  normal casino will do. They can paid for various ads online and run different kinds of promotion in any space where they expect to have enough traffic. I have some apps on my phone and they usually show so many ads any time I am using the app, majority of ads displayed are gambling sites, games that pays players and other casinos. That is how crypto casinos Market themselves and they target all kind of gamblers that are up to the age of gambling and not children. A kid can still register at an online crypto casino and lied in his details.

I see casino ads everywhere online, since I'm a targeted gambler. Casinos can use online advertising to quickly reach a large range of gamblers that many are unaware of. Among 18+ sites one can see a lot of gambling website ads and there they spend huge amount of funds to get quick reach.

So every casino has their own strategy to acquire customers. And those who can use more effective strategy in customer acquisition will be more ahead in this game. So marketing a casino online is very difficult, it requires a large amount of budget.

Not only that, besides targeted advertisement on internet when we visit a webpage which is supposed to be visited for adults only; I have also seen internet browsers themselves keeping ads of casinos online in their help bars or in their suggested sites.
For example, since Opera and Google already know I am interested in casinos, so when I first opened Opera on my phone, I could see shortcuts to casinos which I could already identify. I don't mind it much, because I can remove any of those shortcuts from the main page, the only two things I would point out and I did not like it was how Opera seemed to recommend 1xbet (the obvious parent company of the shady casino 1xbit) and also whether they can be sure or not their targeted people are in the age of 18+. It would be a mistake to advertise casinos to teens, just because they decided to change of internet browser.

Another thing I have noticed when comes to casinos, is how crypto casinos are more inclined to advertise themselves on the internet, while FiAT ones seem to prefer to go with showing themselves on the Television and billboards.

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[Wiwo]

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

I guess you’re from Thailand as personally I think the issue with gambling cuts across the globe and not just Thailand as you thought and I really don’t know for sure if there is any specific way casinos market themselves because I think all of them are doing what’s best for them as well as what is working for them but I think if it’s a cryptocurrency casino, then the audience should be crypto enthusiasts who are already familiar with the market and gambling as well.
Google adds is also one place this adverts are done and a forum and community wouldn’t be over looked while talking about crypto and anything crypto related as it already has a lot of attention needed to grow any crypto project.

Asides the efforts by casinos to use various methods of marketing to increase the overall visibility, there are other ways that the casino can still build a good visibility but it may be a long term approach this approach seems to be unpopular among casinos and only the highly determined ones employed such approach in promotion.

This approach is known as reputation building, and f you take a close look at some of the casino that have high reputation in the market today, you will discover that their all attain such rank by steadily building they reputations and at the end those that their served end up recommending them to others.

[Dunamisx]

There are many ways a crypto gambling casino can market themselves as some make use of promotional campaigns, affiliate links, bonuses and offers, social platforms and official handles, but we shouldn't forget that the best marketing strategy lies in the quality of what the gambling platform is giving as service which other gamblers are interested about and feels referring their other fellow gamblers will be of great interest.

[Hamphser]

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

I guess you’re from Thailand as personally I think the issue with gambling cuts across the globe and not just Thailand as you thought and I really don’t know for sure if there is any specific way casinos market themselves because I think all of them are doing what’s best for them as well as what is working for them but I think if it’s a cryptocurrency casino, then the audience should be crypto enthusiasts who are already familiar with the market and gambling as well.
Google adds is also one place this adverts are done and a forum and community wouldn’t be over looked while talking about crypto and anything crypto related as it already has a lot of attention needed to grow any crypto project.

Asides the efforts by casinos to use various methods of marketing to increase the overall visibility, there are other ways that the casino can still build a good visibility but it may be a long term approach this approach seems to be unpopular among casinos and only the highly determined ones employed such approach in promotion.

This approach is known as reputation building, and f you take a close look at some of the casino that have high reputation in the market today, you will discover that their all attain such rank by steadily building they reputations and at the end those that their served end up recommending them to others.

Any platforms or business would really be always having that kind of target on which they would really be trying out their best to have that exposure on which this is something that you would really be in priority.

We do know that budget allocation would really be something in default because you cant really just that ran off a business without having those considerations on which we do know that they would really be
needing up that exposure to be seen by the people around in the market to have that recognition and possible demand on which it would be bringing out revenue or profits.
On any business then it would really be that a typical or normal approach for a business to be doing.

They would be needing to market themselves or else then would really be having that high chance that they wont really be able to succeed or would really be succeesful.
It is really just that depending on them but just as said that this turns out to be a default thing.

[EarnOnVictor]

There are many ways a crypto gambling casino can market themselves as some make use of promotional campaigns, affiliate links, bonuses and offers, social platforms and official handles, but we shouldn't forget that the best marketing strategy lies in the quality of what the gambling platform is giving as service which other gamblers are interested about and feels referring their other fellow gamblers will be of great interest.

Your last point is a very good one that people do not often consider and many casinos think less of it as well but nonetheless very powerful in this subject. I made mention of such about 2 weeks ago, you can do a lot to attract the attention of customers, you may have the money to spend and be very smart with the gimmicks of marketing, but no matter what you do, if you do not have that quality service, you can't keep the customers. This is how some companies are always ahead of others because in marketing, customer service, deposit/withdrawal, security, service delivery, reputation and trust, they are excellent. You can't expect the customers who experienced the service of such a company not to stay with them, or stay when a company is opposite to such services, that's is not possible.

It's so bad the way some casinos are treating their customers these days and I hear a lot of stories about how they abandon them for other casinos too. This is not so much related to marketing but what can make the marketing effectual and the effect last is quality service delivery because, without it, you will just continue to market and attract customers but will never be able to make them stay. So what is the point? The effect is even worse with time. It will get to a level that everyone possibly must have known the casino already for the bad service and started avoiding it and even telling other intending customers to avoid it. This bad reputation and stigma are anti-marketing itself which casinos and other companies must avoid for their future's sake.

[ScamViruS]

Crypto casinos do there marketing just like every other  normal casino will do. They can paid for various ads online and run different kinds of promotion in any space where they expect to have enough traffic. I have some apps on my phone and they usually show so many ads any time I am using the app, majority of ads displayed are gambling sites, games that pays players and other casinos. That is how crypto casinos Market themselves and they target all kind of gamblers that are up to the age of gambling and not children. A kid can still register at an online crypto casino and lied in his details.

~~~

Not only that, besides targeted advertisement on internet when we visit a webpage which is supposed to be visited for adults only; I have also seen internet browsers themselves keeping ads of casinos online in their help bars or in their suggested sites.
For example, since Opera and Google already know I am interested in casinos, so when I first opened Opera on my phone, I could see shortcuts to casinos which I could already identify. I don't mind it much, because I can remove any of those shortcuts from the main page, the only two things I would point out and I did not like it was how Opera seemed to recommend 1xbet (the obvious parent company of the shady casino 1xbit) and also whether they can be sure or not their targeted people are in the age of 18+. It would be a mistake to advertise casinos to teens, just because they decided to change of internet browser.

Gambling sites try to use every means to reach the most gamblers. Google suggests different sites according to users' interests in the Opera browser, including casinos. Many casinos advertise on adult sites, and many adult sites promote various casinos as affiliates. I have checked about this recently and among them are promoting casinos that are not so popular.Among them there are many casinos that are local and they advertise targeting users of a specific country. The marketing teams of those casinos work to bring the maximum number of gamblers to their site, so they really don't care if they are showing ads to teenagers or adults.

[bitterguy28]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

[danadc]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

Nowadays those kinds of things Should not be said, I have learned that the so-called nerds are People who are calm, intelligent and you don't know how they can defend themselves, they don't mess with anyone, and whether they like the Game or not is a matter of that , Those who are not nerds or do not consider themselves nerds fall into games of chance and become addicted, so in that case who is the fool? We cannot say fools because first we have to review ourselves, and also the most correct way to advertise casinos is through Social Networks, forums, and it is a very strong Publicity , it is aimed at all types of people .

If casinos pay more for Advertising and Marketing, the reviews they will Have are very good, it is logical that more traffic will be Created , it will have much Greater reach and reach people who probably have not seen an online casino in their life , but due to the good publicity they can enter the casinos without any problem , that is the right way to do it.

[bittraffic]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

Nowadays those kinds of things Should not be said, I have learned that the so-called nerds are People who are calm, intelligent and you don't know how they can defend themselves, they don't mess with anyone, and whether they like the Game or not is a matter of that , Those who are not nerds or do not consider themselves nerds fall into games of chance and become addicted, so in that case who is the fool? We cannot say fools because first we have to review ourselves, and also the most correct way to advertise casinos is through Social Networks, forums, and it is a very strong Publicity , it is aimed at all types of people .

If casinos pay more for Advertising and Marketing, the reviews they will Have are very good, it is logical that more traffic will be Created , it will have much Greater reach and reach people who probably have not seen an online casino in their life , but due to the good publicity they can enter the casinos without any problem , that is the right way to do it.

It's easier to advertise these days with social media influencers who are followed by millions of users and their posts are also shared by their followers. It's just how it is today and they don't even have to target a particular group of people like the "nerds" everyone today is drawn to money. They don't even have to belong to a group of pronouns but just an article or video in TikTok about how they made thousands in betting is enough for a fan to sign in.

[Fivestar4everMVP]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

Well, tell me a business who's goal isn't to reach its maximum audience, and I will show you a business that is unserious, probably unprofitable, and one I will never do.

For all I know, every single business want to reach their maximum customers, and if possible, try to change other people's mindset in other to convert them to customers as well, like when I was not a gambler, I had a gambling friend, he was very much into gambling and I honestly hated it, because I saw gambling as a immoral activity to engage in because of the kind of place and area I grew up in, people there saw gamblers as irresponsible and jobless people, and I myself being someone who have always had this zeal to work hard, achieve great things in order not to be seen as a lazy and irresponsible person, avoided gambling because when I do it, my name may enter the list of irresponsible people, so I refused to gamble, my friend did all he could to change mindset towards gambling but I did not burge, until that faithful day he won a very huge amount of money, I became jealous and wanted to win like him too, that was when I started to change my mind towards gambling.

Casinos will do what ever it take to get their service to their customers, because that is how they themselves make their own money, to not only take care of themselves, their families, but also to pay their workers, those who assists in running the casino.

[Hispo]

Crypto casinos do there marketing just like every other  normal casino will do. They can paid for various ads online and run different kinds of promotion in any space where they expect to have enough traffic. I have some apps on my phone and they usually show so many ads any time I am using the app, majority of ads displayed are gambling sites, games that pays players and other casinos. That is how crypto casinos Market themselves and they target all kind of gamblers that are up to the age of gambling and not children. A kid can still register at an online crypto casino and lied in his details.

~~~

Not only that, besides targeted advertisement on internet when we visit a webpage which is supposed to be visited for adults only; I have also seen internet browsers themselves keeping ads of casinos online in their help bars or in their suggested sites.
For example, since Opera and Google already know I am interested in casinos, so when I first opened Opera on my phone, I could see shortcuts to casinos which I could already identify. I don't mind it much, because I can remove any of those shortcuts from the main page, the only two things I would point out and I did not like it was how Opera seemed to recommend 1xbet (the obvious parent company of the shady casino 1xbit) and also whether they can be sure or not their targeted people are in the age of 18+. It would be a mistake to advertise casinos to teens, just because they decided to change of internet browser.

The marketing teams of those casinos work to bring the maximum number of gamblers to their site, so they really don't care if they are showing ads to teenagers or adults.

Yes, I understand that and it is understandable from the point of view of the casino, they just want their business to blossom and earn money out off it, anyone of us would like to have a successful company like many of those casinos are. Nonetheless, since we are talking about regulation of advertisements and the way teens and children could be being dragged into gambling, it reminds me how in videogames it has been established not long ago how it is okey for children and teens to buy the so-called loot boxes, which some crítics say is a form of gambling.
Perhaps, because how videogame companies have manage to get away with lootboxes in their videogames, companies behind the management of big casinos have found a comfortable legal spot for them not to worry about filtering the target audiences of their ads.
In the end of the day, all of us could argue that is why casinos have KYC set up, to filter those minors who even consider to engage in gambling.

I have gotten the impression gambling is slowing becoming more widespread thanks to what live service videogames have established in this last decade.

[kotajikikox]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

A normal way of gambling sites to attract players and yes there are no goal but to gain more audience and of course more depositors and players.
and social media is the place where they are gathering many possible accounts and of course Bitcointalk.org lol.
and the team has their own researcher that focus completely in finding one.

[wiss19]

There are many ways a crypto gambling casino can market themselves as some make use of promotional campaigns, affiliate links, bonuses and offers, social platforms and official handles, but we shouldn't forget that the best marketing strategy lies in the quality of what the gambling platform is giving as service which other gamblers are interested about and feels referring their other fellow gamblers will be of great interest.

Referral systems are undoubtedly one of a platform's best marketing tactics. A casino offering a good percentage on referral commissions tends to get a lot of users from their referral system because people do their best to refer others on the platform so that they can earn commission on any money they wager. If you are getting 15% to 20% commission for your referral's wagers, you would try to bring as many referrals as possible.

A lot of cryptocurrency projects are also using this tactic to market their projects, after all, it's free marketing. You get 100 users, then offer them some incentives for inviting others, and you will see them inviting thousands of users on the platform for the incentives they are going to get. This way, they will get users and won't need to spend money from their pocket on marketing.

[EarnOnVictor]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

A normal way of gambling sites to attract players and yes there are no goal but to gain more audience and of course more depositors and players.
and social media is the place where they are gathering many possible accounts and of course Bitcointalk.org lol.
and the team has their own researcher that focus completely in finding one.

I don't think a day will pass that I browse an informal site where I do not see numerous adverts for casinos, they are just all over the place. This can only be for a reason, they are targeting their audience since it is online, and indeed, this works as millions of people are surfing such websites where the banners of the casinos are being displayed. The same thing goes for the social media platforms and handles as well. Any casinos that can combine these services together and also engage in the use of SEO on big companies like Google and others will surely get the results for their money as such good marketing services cannot be done without huge money involvement which buttresses the popular saying that "the more your money the more you get the result."

Many influencers are dedicated to their services, and I mean those who are posting one or more videos daily. These guys may not get so much since they have other companies they influence and don't always charge more intentionally, but still, it requires money and the results are always good. However, you will see some direct adverts on big platforms like Google, Twitter, Quora, Facebook, Instagram and many more, such can't be cheap at all, and we should be talking about hundreds of thousands or millions of dollars yearly.

[paxmao]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

A normal way of gambling sites to attract players and yes there are no goal but to gain more audience and of course more depositors and players.
and social media is the place where they are gathering many possible accounts and of course Bitcointalk.org lol.
and the team has their own researcher that focus completely in finding one.

I don't think a day will pass that I browse an informal site where I do not see numerous adverts for casinos, they are just all over the place. This can only be for a reason, they are targeting their audience since it is online, and indeed, this works as millions of people are surfing such websites where the banners of the casinos are being displayed. The same thing goes for the social media platforms and handles as well. Any casinos that can combine these services together and also engage in the use of SEO on big companies like Google and others will surely get the results for their money as such good marketing services cannot be done without huge money involvement which buttresses the popular saying that "the more your money the more you get the result."

Many influencers are dedicated to their services, and I mean those who are posting one or more videos daily. These guys may not get so much since they have other companies they influence and don't always charge more intentionally, but still, it requires money and the results are always good. However, you will see some direct adverts on big platforms like Google, Twitter, Quora, Facebook, Instagram and many more, such can't be cheap at all, and we should be talking about hundreds of thousands or millions of dollars yearly.

Influencers are useful when they have a proper image and can drive traffic to site, however I am not sure of how long can an influencer be still an influencer if they recommend based on money and payments, that is, they will innevitably loose reputation themselves and they can even bring the site rep down with themselves if they dissapoint their public. It is a double edged sword.

[livingfree]

I am not sure about OP using Thailand as an example for which I know about that country, online gambling there is illegal and they're strongly discouraging their citizens from participating to any online gambling activity.

While many of the usual underground casinos are there and I don't know if they truly are located underground of some establishments and businesses. Going on with how most of these casinos market themselves is mostly first with word of mouth, social media and searc engine ads.

The algorithm that the search engine has is effective because they will send your ad to the ones who search casino related things on their browsers.

[avp2306]

Do they target nerds or total dumbs?

they target anyone who is even slightly interested in gambling maybe all these crypto gambling sites have made their research but for us it’s hard to identify because we just see them everywhere

they post it everywhere like social media apps and even here offering benefits to attract clients i think reaching the maximum audience is the goal

A normal way of gambling sites to attract players and yes there are no goal but to gain more audience and of course more depositors and players.
and social media is the place where they are gathering many possible accounts and of course Bitcointalk.org lol.
and the team has their own researcher that focus completely in finding one.

I don't think a day will pass that I browse an informal site where I do not see numerous adverts for casinos, they are just all over the place. This can only be for a reason, they are targeting their audience since it is online, and indeed, this works as millions of people are surfing such websites where the banners of the casinos are being displayed. The same thing goes for the social media platforms and handles as well. Any casinos that can combine these services together and also engage in the use of SEO on big companies like Google and others will surely get the results for their money as such good marketing services cannot be done without huge money involvement which buttresses the popular saying that "the more your money the more you get the result."

Many influencers are dedicated to their services, and I mean those who are posting one or more videos daily. These guys may not get so much since they have other companies they influence and don't always charge more intentionally, but still, it requires money and the results are always good. However, you will see some direct adverts on big platforms like Google, Twitter, Quora, Facebook, Instagram and many more, such can't be cheap at all, and we should be talking about hundreds of thousands or millions of dollars yearly.

Influencers are useful when they have a proper image and can drive traffic to site, however I am not sure of how long can an influencer be still an influencer if they recommend based on money and payments, that is, they will innevitably loose reputation themselves and they can even bring the site rep down with themselves if they dissapoint their public. It is a double edged sword.

They just use the gambling moderately word so that they can wash their hands for any negative possibilities for what might happen to their followers that's why we can see a lot of them still promoting a online casino since they are earning good cash for doing that  or accepting those project.

If new casino want to get a huge exposure for their platform then they should think about doing that and try reach out with those influencers who got huge followers since for sure they can get a lot of attention and this is another good option to choose by casino if they want to promote their casino to different group of people.

[Bushdark]

There are many ways a crypto gambling casino can market themselves as some make use of promotional campaigns, affiliate links, bonuses and offers, social platforms and official handles, but we shouldn't forget that the best marketing strategy lies in the quality of what the gambling platform is giving as service which other gamblers are interested about and feels referring their other fellow gamblers will be of great interest.

There ears plenty platforms we can use to market our products including Casinos or any project at all.
YouTube is one of the marketing platform most companies use to advertise their products to large group of people.
We can also use Twitter, Facebook, Reddit plenty of platforms that worth it with large audience.
Although some of these kind of marketing can be restricted in some countries.

[freedomgo]

There are many ways a crypto gambling casino can market themselves as some make use of promotional campaigns, affiliate links, bonuses and offers, social platforms and official handles, but we shouldn't forget that the best marketing strategy lies in the quality of what the gambling platform is giving as service which other gamblers are interested about and feels referring their other fellow gamblers will be of great interest.

There ears plenty platforms we can use to market our products including Casinos or any project at all.
YouTube is one of the marketing platform most companies use to advertise their products to large group of people.
We can also use Twitter, Facebook, Reddit plenty of platforms that worth it with large audience.
Although some of these kind of marketing can be restricted in some countries.

Crypto is a digital currency ( an alternative one)... so it's pretty obvious that the best way to market a crypto casino is through online, and with the popular platforms you've mentioned they can reach a big market that are interested and might be interested to try the gambling site. All they need is a marketing budget and the company or people running the marketing as that's the recipe for success. It's not cheap but thinking of its return once the audience are reach, that would bring profit to the company and would easily grow as the casino prove to be competitive in this industry.

[Oilacris]

There are many ways a crypto gambling casino can market themselves as some make use of promotional campaigns, affiliate links, bonuses and offers, social platforms and official handles, but we shouldn't forget that the best marketing strategy lies in the quality of what the gambling platform is giving as service which other gamblers are interested about and feels referring their other fellow gamblers will be of great interest.

There ears plenty platforms we can use to market our products including Casinos or any project at all.
YouTube is one of the marketing platform most companies use to advertise their products to large group of people.
We can also use Twitter, Facebook, Reddit plenty of platforms that worth it with large audience.
Although some of these kind of marketing can be restricted in some countries.

Crypto is a digital currency ( an alternative one)... so it's pretty obvious that the best way to market a crypto casino is through online, and with the popular platforms you've mentioned they can reach a big market that are interested and might be interested to try the gambling site. All they need is a marketing budget and the company or people running the marketing as that's the recipe for success. It's not cheap but thinking of its return once the audience are reach, that would bring profit to the company and would easily grow as the casino prove to be competitive in this industry.

Budget allocation for marketing is something that should really be that standard on which this is something which is really that recommended on where it would really be just that normal
that they would really be considering on running one because if they dont then they wouldn't really be having that exposure and this is something which is really that bad for the company.
It would really be just that a common approach that they would really be having that marketing and since this forum does have the biggest crypto traffic then it would be just that
common that they would really be focusing into this one or this place because it would really be that just relevant on having that kind of consideration.